Cover image of The DTC Deep Dive

The DTC Deep Dive

Each week Fraser speaks to leaders within the DTC marketing space. From brand owners to social media experts, the goal is to learn and grow in our own business journey. Want to learn more about what w... Read more

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Ep 25 - Doing Subscriptions Right - Claudia Laurie & Alex Craciun

Ep 25 - Doing Subscriptions Right - Claudia Laurie & Alex Craciun

Welcome to The DTC Deep Dive. For this episode, we are joined by both Claudia Laurie and Alex Craciun, Co-CEO and Co-fou... Read more

2 Nov 2022

35mins

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Ep 24 - Leverage Your Reviews - Callum McKeefery

Ep 24 - Leverage Your Reviews - Callum McKeefery

Welcome to The DTC Deep Dive. Today we’re joined by Callum Mckeefery, founder and CEO of Reviews.io. A reviews collectio... Read more

26 Oct 2022

36mins

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Ep 23 - How to Market a Beauty Brand - Siân Rigby

Ep 23 - How to Market a Beauty Brand - Siân Rigby

Welcome to the dtc deep dive. Today we speak with Siân Rigby,  Director of Growth at Kosas, a clean makeup and skincare ... Read more

19 Oct 2022

33mins

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Ep 22 - Why Post-Purchase Can Make Or Break You - Juliana Casale

Ep 22 - Why Post-Purchase Can Make Or Break You - Juliana Casale

Welcome to the DTC deep dive. Today we’re joined by Juliana Casale, Head of Brand & Community at Wonderment, an orde... Read more

12 Oct 2022

33mins

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Ep 21 - Skyrocket Your Brand on TikTok - Olly Hudson

Ep 21 - Skyrocket Your Brand on TikTok - Olly Hudson

Welcome to the dtc deep dive. Today we’re speaking with Olly Hudson, co-founder of For You Advertising, a DTC growth age... Read more

5 Oct 2022

27mins

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Ep 20 - What Media Buyers Don’t Know about Facebook - Charles Tichenor

Ep 20 - What Media Buyers Don’t Know about Facebook - Charles Tichenor

Welcome to the dtc deep dive. Today we’re joined by Charles Tichenor IV, founder of Disrupter School, and a Facebook Mar... Read more

14 Sep 2022

50mins

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Ep 19 - How to Get Clicks Selling on Amazon - Mordechai Hoffmann

Ep 19 - How to Get Clicks Selling on Amazon - Mordechai Hoffmann

Welcome to the dtc deep dive. Today we have a chat with Mordechai Hoffmann, director of Red Moose, a shoe care DTC brand... Read more

7 Sep 2022

31mins

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Ep 18 - Making Ads with AI - Chase Mohseni

Ep 18 - Making Ads with AI - Chase Mohseni

Welcome to the dtc deep dive. Today, our guest is Chase Mohseni, head of marketing at Pencil. A service that uses AI to ... Read more

31 Aug 2022

42mins

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Ep 17 - Scaling 3x using Facebook - Trace Crawford

Ep 17 - Scaling 3x using Facebook - Trace Crawford

Welcome to the dtc deep dive. In this episode, we’re joined by Trace Crawford, director of eCommerce and marketing at Su... Read more

24 Aug 2022

28mins

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Ep 16 - 10X Monthly Revenue Through Subscriptions - Jack Rubin

Ep 16 - 10X Monthly Revenue Through Subscriptions - Jack Rubin

Welcome to the dtc deep dive. In this episode, we welcome Jack Rubin Co-CEO of Purdy & Figg, a  sustainable cleaning... Read more

17 Aug 2022

38mins

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