Ep 5 - Privacy, Security, & Digital Ecosystem Confusion
Ep 5 - Privacy, Security, & Digital Ecosystem Confusion
Let's throw caution to the wind and wade into the giant, legally confusing territory of digital privacy. In this episode... Read more
29 Jun 2022
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32mins
Bonus: All About Retail Media - I Bet You Learn Something Today - Elizabeth Marsten Interview
Bonus: All About Retail Media - I Bet You Learn Something Today - Elizabeth Marsten Interview
In this episode, we pick the brain of Tinuiti's Elizabeth Marsten. I've (Kirk) known Elizabeth for years back when we bo... Read more
9 Jun 2022
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36mins
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Bonus: The iOS14 Kaboomski, Testing Frameworks, and Inventory Management During a Supply Chain Crisis with Chris Johnson of CTC
Bonus: The iOS14 Kaboomski, Testing Frameworks, and Inventory Management During a Supply Chain Crisis with Chris Johnson of CTC
In this episode, we dive deep... and I mean Marianas Trench deep, into the brilliant brain of Chris Johnson (of Common T... Read more
9 May 2022
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57mins
Bonus: Prepping for Worst Case Scenarios, Should Manufacturing Move to the US, & More with Sean McGinnis of KURU Footwear
Bonus: Prepping for Worst Case Scenarios, Should Manufacturing Move to the US, & More with Sean McGinnis of KURU Footwear
There is a reason Sean McGinnis has moved up to President in a short time at KURU Footwear! Enjoy listening him talk abo... Read more
12 Apr 2022
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42mins
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Bonus: Train Robberies, Shipping Conglomerates, and Employee Purpose with Mike Beckham
Bonus: Train Robberies, Shipping Conglomerates, and Employee Purpose with Mike Beckham
What do water bottles, train robberies, inventory management, 7x increases in shipping containers, employee purpose and... Read more
23 Mar 2022
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44mins
Ep 4 - The Supply Chain Crisis. What Went Wrong & How is Ecommerce Responding?
Ep 4 - The Supply Chain Crisis. What Went Wrong & How is Ecommerce Responding?
Two years ago, the pandemic started a chain of events that would hit the supply chain in ways it had never before been i... Read more
10 Mar 2022
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40mins
Ep 3 - Attribution, Part 2 - Beginner's Guide to PPC Attribution Models
Ep 3 - Attribution, Part 2 - Beginner's Guide to PPC Attribution Models
This episode is purposefully geared towards the PPC Newb or Student. In this brief Class 101 on Attribution, Kirk & ... Read more
4 Feb 2022
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16mins
Bonus: Amanda Farley on Attribution & the Client
Bonus: Amanda Farley on Attribution & the Client
Our last bonus guest interview of our Attribution episodes is here. Then we move on to the next topic! Today, we chat wi... Read more
2 Feb 2022
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32mins
Bonus: Mike Ryan on Google Predictive Models, Lookback Windows, and Directional Decision-Making
Bonus: Mike Ryan on Google Predictive Models, Lookback Windows, and Directional Decision-Making
One of the things I love about this conversation with Mike, is how clearly he thinks through ramifications of technology... Read more
20 Jan 2022
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37mins
Bonus: Nechama Teigman on Shapley Models & Attributive Common Sense
Bonus: Nechama Teigman on Shapley Models & Attributive Common Sense
Do you know the machine learning algorithms driving your attribution models? Nechama does! Grab some coffee so you can k... Read more
5 Jan 2022
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34mins
