Eden Bidani of Green Light Copy: How to Acquire & Keep More Customers and Users
Eden Bidani of Green Light Copy: How to Acquire & Keep More Customers and Users
Eden Bidani, founder of Green Light Copy, conversion copywriter, and acquisition strategist for B2B and SaaS brands.In t... Read more
8 Feb 2022
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30mins
Ben Sailer of WordPress.com: How to Build Quality-Driven Inbound Marketing Systems
Ben Sailer of WordPress.com: How to Build Quality-Driven Inbound Marketing Systems
Ben Sailer is Content Marketing Editor at WordPress.com. Before that, he lead all things content marketing at CoSchedule... Read more
1 Feb 2022
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42mins
What is "Value" in Content Marketing, Really? [Grizzle Chat]
What is "Value" in Content Marketing, Really? [Grizzle Chat]
“Value” is a term we often throw around in content marketing. We encourage writers to create “value-driven content,” and... Read more
25 Jan 2022
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31mins
Creating Data-Driven Content with Integrity [Grizzle Chat]
Creating Data-Driven Content with Integrity [Grizzle Chat]
Using statistics and third-party data is common practice in content marketing. Saying “short subject lines get better op... Read more
18 Jan 2022
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29mins
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Andy Whyte of MEDDICC: How to Build Trust During the Sales Process
Andy Whyte of MEDDICC: How to Build Trust During the Sales Process
Andy Whyte is the founder of MEDDICC, where he’s written a book, produced a course, and creates incredibly in-depth cont... Read more
6 Jul 2021
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38mins
Jason Bradwell of Deltatre: How to Find Growth Opportunities in Emerging Channels
Jason Bradwell of Deltatre: How to Find Growth Opportunities in Emerging Channels
Jason Bradwell is Senior Marketing and Communications Director at Deltatre, a technology partner for sports and entertai... Read more
6 Jul 2021
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35mins
Kerstin Reichert of Tide: How to Develop a Fintech SEO Strategy
Kerstin Reichert of Tide: How to Develop a Fintech SEO Strategy
Kerstin Reichert is the SEO Digital Marketing Manager at Tide, a fintech company in the UK offering small business curre... Read more
6 Jul 2021
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34mins
Gemma Joyce of Brandwatch: How to Tap Into Data-Driven Storytelling
Gemma Joyce of Brandwatch: How to Tap Into Data-Driven Storytelling
Gemma Joyce is the senior content manager at Brandwatch, a digital consumer intelligence platform that helps brands unde... Read more
6 Jul 2021
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27mins
Kyle McCarthy of Act-On: How to Make Gated Content Great Again
Kyle McCarthy of Act-On: How to Make Gated Content Great Again
Kyle McCarthy is the Senior Content Strategist at Act-On. Here, we talk about how to communicate the value of content an... Read more
6 Jul 2021
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36mins
Erin Ellis of Vidyard: How to Empower Employees to Become Internal Creators
Erin Ellis of Vidyard: How to Empower Employees to Become Internal Creators
Erin Ellis is the Content Marketing Manager at Vidyard, an online video platform. Here, we talk all about her start in t... Read more
6 Jul 2021
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27mins
