Wendy Lieber's guest appearances

Wendy Lieber

Smart Business Revolution | Turn Relationships into Revenues | Networking | More Clients | Relationship Advice

Scaling Up Business Podcast

Scaling Up Services

Journey to $100 Million: Entrepreneurship & Digital Marketing

Personal Injury Mastermind 

Mike Michalowicz

Todd Palmer

Greg Crabtree

Daniel Hill

Randy Cohen

John Ruhlin

Tom Schwab

Christie Mims

Ari Meisel

Ari Weinzweig

Andy Bailey

John Warrillow

Tim Winter

Omar Khan

Chris Yeh

OwlTail

Content that converts needs to do four things: solve existing pain points, be understandable, tell a story, and humanize the brand. Wendy Lieber, co-founder of ContentBacon offers a content subscription service to make your copy sizzle! Today she shares how to get the most from your inbound content to generate quality leads and fill your pipeline.What's In This Episode Who is Wendy Lieber? What are the advantages of hiring dedicated copywriters? What types of content should be used at what stage of the client journey? How can inbound marketing help empower the client to take action? What should Personal Injury firms be doing to get the most out of their content? How to come up with topics for your website blog?

Content that converts needs to do four things: solve existing pain points, be understandable, tell a story, and humanize the brand. <a href="https://www.linkedin.com/in/wendylieber/" rel="nofollow" target="_blank">Wendy Lieber</a>, co-founder of <a href="https://www.contentbacon.com/" rel="nofollow" target="_blank">ContentBacon</a> offers a content subscription service to make your copy sizzle! Today she shares how to get the most from your inbound content to generate quality leads and fill your pipeline.<h3>What's In This Episode</h3><ul> <li>Who is Wendy Lieber?</li> <li>What are the advantages of hiring dedicated copywriters?</li> <li>What types of content should be used at what stage of the client journey?</li> <li>How can inbound marketing help empower the client to take action?</li> <li>What should Personal Injury firms be doing to get the most out of their content?</li> <li>How to come up with topics for your website blog?</li></ul>

142. Wendy Lieber, ContentBacon — Content Optimization: Accelerate the Sales Cycle and Land More Clients

Erik got the privilege to interview Wendy Lieber. She owns ContentBacon, a content creation agency. In this episode, Erik and Wendy talked about the different concepts when it comes to content, like if you can make too much and what’s stopping people from creating content.—Erik J. Olson is an award-winning digital marketer &amp; entrepreneur. The Founder &amp; CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups.— Kevin Daisey is an award-winning digital marketer &amp; entrepreneur. He started his first company when he was just 23, and is the Founder &amp; CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups.—For more information on the show, and to check out past episodes, go to journeyto100million.com!

Erik got the privilege to interview Wendy Lieber. She owns ContentBacon, a content creation agency. In this episode, Erik and Wendy talked about the different concepts when it comes to content, like if you can make too much and what’s stopping people from creating content. — Erik J. Olson is an award-winning digital marketer &amp; entrepreneur. The Founder &amp; CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer &amp; entrepreneur. He started his first company when he was just 23, and is the Founder &amp; CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to <a href="http://journeyto100million.com" rel="nofollow" target="_blank">journeyto100million.com</a>!

The Best Content Creation Strategies For Businesses With Wendy Lieber

Wendy Lieber is the Founder of ContentBacon, an inbound marketing service that helps clients tell their stories through digital content. Wendy approached Bill because she’s ready to scale her business by 10X. The company was founded in 2014 and it’s ready to make the next big jump. What strategies come to mind that would allow for Wendy to scale her business 10X? Wendy and her team have been focused on building their infrastructure and are in the process of customizing it to fit their needs. They are looking into automating some of their processes so that they can better leverage their team. The biggest challenge right now in this strategy is performance — the ability to deliver the agreed-upon work without the use of additional staff. Wendy has seen a growth of, on average, 40 percent a year and has had some huge wins from the marketing point of view. Wendy currently has 10 full-time employees and a pool of 30 freelancers/contractors. Wendy realizes that the team that got them to where they are today isn’t going to get them to their next BHAG (Big Hairy Audacious Goal). So, Wendy has had to invest more in her team. Bill recommends Wendy use a Scaling Up coach to help her detect blind spots that she’s not aware of. So far, Wendy has done a really good job structuring her company for successful 10X growth, but having someone hold your hand through the process can make a world of difference.   Interview Links: Contentbacon.com Wendy on LinkedIn Aligntoday.com Metronomegrowthsystems.com   Resources: Scaling Up for Business Growth Workshop: Take the first step to mastering the Rockefeller Habits by attending one of our workshops. Scaling Up Summits (Select Bill Gallagher as your coach during registration for a discount.) Bill on  YouTube

Wendy Lieber is the Founder of ContentBacon, an inbound marketing service that helps clients tell their stories through digital content. Wendy approached Bill because she’s ready to scale her business by 10X. The company was founded in 2014 and it’s ready to make the next big jump. What strategies come to mind that would allow for Wendy to scale her business 10X? Wendy and her team have been focused on building their infrastructure and are in the process of customizing it to fit their needs. They are looking into automating some of their processes so that they can better leverage their team. The biggest challenge right now in this strategy is performance — the ability to deliver the agreed-upon work without the use of additional staff. Wendy has seen a growth of, on average, 40 percent a year and has had some huge wins from the marketing point of view. Wendy currently has 10 full-time employees and a pool of 30 freelancers/contractors. Wendy realizes that the team that got them to where they are today isn’t going to get them to their next BHAG (Big Hairy Audacious Goal). So, Wendy has had to invest more in her team. Bill recommends Wendy use a Scaling Up coach to help her detect blind spots that she’s not aware of. So far, Wendy has done a really good job structuring her company for successful 10X growth, but having someone hold your hand through the process can make a world of difference. Interview Links: <a href="https://www.contentbacon.com/" rel="nofollow" target="_blank">Contentbacon</a><a href="https://www.contentbacon.com/" rel="nofollow" target="_blank">.</a><a href="https://www.contentbacon.com/" rel="nofollow" target="_blank">com</a> <a href="https://www.linkedin.com/in/wendylieber/" rel="nofollow" target="_blank">Wendy</a> <a href="https://www.linkedin.com/in/wendylieber/" rel="nofollow" target="_blank">on</a> <a href="https://www.linkedin.com/in/wendylieber/" rel="nofollow" target="_blank">LinkedIn</a> <a href="https://aligntoday.com/" rel="nofollow" target="_blank">Aligntoday</a><a href="https://aligntoday.com/" rel="nofollow" target="_blank">.</a><a href="https://aligntoday.com/" rel="nofollow" target="_blank">com</a> <a href="http://www.metronomegrowthsystems.com/" rel="nofollow" target="_blank">Metronomegrowthsystems</a><a href="http://www.metronomegrowthsystems.com/" rel="nofollow" target="_blank">.</a><a href="http://www.metronomegrowthsystems.com/" rel="nofollow" target="_blank">com</a> Resources: <a href="https://scalingcoach.com/scaling-business-growth-workshop/" rel="nofollow" target="_blank">Scaling</a> <a href="https://scalingcoach.com/scaling-business-growth-workshop/" rel="nofollow" target="_blank">Up</a> <a href="https://scalingcoach.com/scaling-business-growth-workshop/" rel="nofollow" target="_blank">for</a> <a href="https://scalingcoach.com/scaling-business-growth-workshop/" rel="nofollow" target="_blank">Business</a> <a href="https://scalingcoach.com/scaling-business-growth-workshop/" rel="nofollow" target="_blank">Growth</a> <a href="https://scalingcoach.com/scaling-business-growth-workshop/" rel="nofollow" target="_blank">Workshop</a>: Take the first step to mastering the Rockefeller Habits by attending one of our workshops. <a href="https://scalingup.com/summits/" rel="nofollow" target="_blank">Scaling</a> <a href="https://scalingup.com/summits/" rel="nofollow" target="_blank">Up</a> <a href="https://scalingup.com/summits/" rel="nofollow" target="_blank">Summits</a> (Select Bill Gallagher as your coach during registration for a discount.) <a href="https://www.youtube.com/channel/UCsseCk2d2oJ4c5LGeQjJ9xg" rel="nofollow" target="_blank">Bill</a> <a href="https://www.youtube.com/channel/UCsseCk2d2oJ4c5LGeQjJ9xg" rel="nofollow" target="_blank">on</a> <a href="https://www.youtube.com/channel/UCsseCk2d2oJ4c5LGeQjJ9xg" rel="nofollow" target="_blank"> YouTube</a>

135: Live Coaching Call: Insights from Wendy Lieber