Michelle Lerner's guest appearances

Michelle Lerner

Apptivate: App Marketing Explained

The Partnered Podcast

Eric Stein

Jennifer Chang

Richard Harris

Jason Bay

Bob Moore

Michael Jessen

Samantha Samuels

Scott Barker

Joe Smith

Mike Davis

Tiffani Bova

Deb Calvert

Justin Zimmerman

Christopher Smith

Jim Calhoun

OwlTail

Michelle Lerner is the Director of Business Development at Branch. Branch provides cross-platform linking and attribution solutions to the world's leading digital brands.Questions Michelle Answered in this Episode:How has the role of men and women in the mobile tech space evolved since you started your career? Do you feel more confident and comfortable vocalizing yourself now because you’re in a more senior position or because of the work environment? Did you have a mentor that helped you to feel this way or was it something else?As a manager, how do you empower your direct reports? What do you think we can be doing more in the workplace to empower women?What in your personal life has helped you build your confidence at work? How do you set boundaries at work, in your personal life, with men?What advice would you give to women when it comes to defining career goals?Timestamp:1:19 Michelle’s background3:53 Being discouraged to speak up earlier in her career6:08 Dispelling impostor syndrome7:30 Having mentors, being a mentor13:56 Perfectionism &amp; failure19:34 How running helped her build confidence22:18 Setting expectations 25:40 Career advice for women in mobileQuotes:(4:55-5:09) “I think as a woman, we’re always told to be put in this little box of like, ‘Okay, well, behave.’ But, I don’t think the opposite of that being having a voice and making sure you’re heard is misbehaving.”(16:38-16:58) “I think as managers and as leaders, we’re always being like, ‘Hey, why don’t we try it like this?’ instead of being like, ‘What do you think we should do?’ And I think continuing to ask questions will also really help people get their footing and have a voice because then the more questions you ask, the more they’ll feel like they’re able to come forward and bring their opinion and thoughts to the table.”Mentioned in this Episode:Michelle Lerner’s LinkedInBranch

Michelle Lerner is the Director of Business Development at Branch. Branch provides cross-platform linking and attribution solutions to the world's leading digital brands.<h3>Questions Michelle Answered in this Episode:</h3><ul><li>How has the role of men and women in the mobile tech space evolved since you started your career? </li><li>Do you feel more confident and comfortable vocalizing yourself now because you’re in a more senior position or because of the work environment? </li><li>Did you have a mentor that helped you to feel this way or was it something else?</li><li>As a manager, how do you empower your direct reports? </li><li>What do you think we can be doing more in the workplace to empower women?</li><li>What in your personal life has helped you build your confidence at work? </li><li>How do you set boundaries at work, in your personal life, with men?</li><li>What advice would you give to women when it comes to defining career goals?</li></ul><h3>Timestamp:</h3><ul><li>1:19 Michelle’s background</li><li>3:53 Being discouraged to speak up earlier in her career</li><li>6:08 Dispelling impostor syndrome</li><li>7:30 Having mentors, being a mentor</li><li>13:56 Perfectionism &amp; failure</li><li>19:34 How running helped her build confidence</li><li>22:18 Setting expectations </li><li>25:40 Career advice for women in mobile</li></ul><h3>Quotes:</h3>(4:55-5:09) “I think as a woman, we’re always told to be put in this little box of like, ‘Okay, well, behave.’ But, I don’t think the opposite of that being having a voice and making sure you’re heard is misbehaving.”(16:38-16:58) “I think as managers and as leaders, we’re always being like, ‘Hey, why don’t we try it like this?’ instead of being like, ‘What do you think we should do?’ And I think continuing to ask questions will also really help people get their footing and have a voice because then the more questions you ask, the more they’ll feel like they’re able to come forward and bring their opinion and thoughts to the table.”<h3>Mentioned in this Episode:</h3><ul><li><a href="https://www.linkedin.com/in/michelle-lerner32/" rel="nofollow" target="_blank">Michelle Lerner’s LinkedIn</a></li><li><a href="https://branch.io/" rel="nofollow" target="_blank">Branch</a></li></ul>

Overcoming “Impostor Syndrome” as a Woman in Tech - Michelle Lerner (Branch)

Join host Adam Michalski as he interviews  Michelle Lerner, Director of Business Development at Branch.Michelle and Adam discuss partner enablement and how to maximize trackable sourced partner revenue. Topics Covered:How to prioritize which partnerships to focus on to drive revenueWhy making sure both your organizations goals are aligned earlyHow to measure the impact partnerships are driving on sourced revenueWhat tools Michelle uses to attribute each partner interaction and compensate her teamWhat Michelle sees coming in the partnership landscape over the next 5 to 10 yearsPartner with Branch:BranchPartner with BranchSponsors:Partnership LeadersPartnered.ioSubscribe at www.partneredpodcast.com.Interested in joining the podcast? Reach out to hello@partnered.io. 

Join host <a href="https://www.linkedin.com/in/adamjmichalski/" rel="nofollow" target="_blank">Adam Michalski</a> as he interviews  <a href="https://www.linkedin.com/in/michelle-lerner32/" rel="nofollow" target="_blank">Michelle Lerner</a>, Director of Business Development at Branch.Michelle and Adam discuss partner enablement and how to maximize trackable sourced partner revenue. Topics Covered:<ul><li>How to prioritize which partnerships to focus on to drive revenue</li><li>Why making sure both your organizations goals are aligned early</li><li>How to measure the impact partnerships are driving on sourced revenue</li><li>What tools Michelle uses to attribute each partner interaction and compensate her team</li><li>What Michelle sees coming in the partnership landscape over the next 5 to 10 years</li></ul>Partner with Branch:<ul><li><a href="https://branch.io/" rel="nofollow" target="_blank">Branch</a></li><li><a href="https://branch.io/partners/" rel="nofollow" target="_blank">Partner with Branch</a></li></ul>Sponsors:<ul><li><a href="https://www.partnershipleaders.com/" rel="nofollow" target="_blank">Partnership Leaders</a></li><li><a href="https://partnered.io/" rel="nofollow" target="_blank">Partnered.io</a></li></ul>Subscribe at <a href="http://www.partneredpodcast.com/" rel="nofollow" target="_blank">www.partneredpodcast.com</a>. Interested in joining the podcast? Reach out to <a href="mailto:hello@partnered.io">hello@partnered.io</a>.

040: Maximizing Sourced Revenue with Michelle Lerner • Director of BD at Branch