10 Podcast Episodes
The Building Blocks of LEGO's Content & Fandom Strategy w/ James Gregson
The Building Blocks of LEGO's Content & Fandom Strategy w/ James Gregson
Similar to the passion fans have for Disney, young kids and adults alike have deep emotional connections with LEGO. In ... Read more
23 May 2022
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47mins
LEGO’s Success Brick by Brick — Building the Most Beloved Brand in the World with James Gregson
LEGO’s Success Brick by Brick — Building the Most Beloved Brand in the World with James Gregson
Succeeding in making your brand not just appraised but unconditionally loved by your customers could be easily compared ... Read more
23 Feb 2022
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42mins
21 - Lego: Building A Brand Brick By Brick - James Gregson
21 - Lego: Building A Brand Brick By Brick - James Gregson
We talk to James Gregson, Digital Creative Director for LEGO, about what it takes to keep a 100 year old brand relevant ... Read more
21 Sep 2021
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35mins
Ep. 141 - The Building Blocks of Creativity: How Lego Uses Social to Surprise and Delight | James Gregson, LEGO Group
Ep. 141 - The Building Blocks of Creativity: How Lego Uses Social to Surprise and Delight | James Gregson, LEGO Group
Even the world’s most powerful brand finds value in social. For LEGO, it means appealing to all ages through innovative ... Read more
14 Jun 2021
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25mins
James Gregson on trends transforming life sciences and healthcare
James Gregson on trends transforming life sciences and healthcare
James Gregson, our newly appointed UK Life Sciences and Healthcare leader, joins our episode host Samrina Bhatti, to sha... Read more
4 Mar 2021
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18mins
James Gregson puts it together
James Gregson puts it together
Over the past year, I've been living almost exclusively online. If I had to guess, I would estimate I've watched more th... Read more
2 Mar 2021
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35mins
27 - James Gregson (Digital Creative Director at Lego) - Data-Driven Social Media Marketing
27 - James Gregson (Digital Creative Director at Lego) - Data-Driven Social Media Marketing
James Gregson is the Creative Director, Digital - LEGO Agency, Americas at Lego and formally Director, Head of Social Me... Read more
8 Jan 2021
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39mins
James Gregson, Digital Creative Director, Americas, The LEGO Group - Discussing Digital Commerce and Marketing
James Gregson, Digital Creative Director, Americas, The LEGO Group - Discussing Digital Commerce and Marketing
Welcome to another episode of THE RADCAST!In today's episode, host Ryan Alford chats with James Gregson, about these ma... Read more
10 Nov 2020
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39mins
LEGO – A MARKETING CONVERSATION with James Gregson
LEGO – A MARKETING CONVERSATION with James Gregson
THE COMPANY WE ALL LOVE MARKETS IN WAYS WE CAN ALL GET BEHIND LEGO has always been about quality, never settling for che... Read more
9 Sep 2020
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10mins
James Gregson (LEGO)
James Gregson (LEGO)
On this episode of Marketing Jam, Darian Kovacs talks to James Gregson, Senior Global Manager of the Social Media Team a... Read more
14 Nov 2018
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31mins