Jo Burford's guest appearances

Jo Burford

bCreator: Serious Influence

The Content Mix Podcast

The Influencer Marketing Lab

Emily Trenouth

Rupa Shah

Rahul Titus

Sedge Beswick

Elle Mills

Brendan Gahan

Amanda Holmes

Hannah Witton

Adam Davis

Philip Morris

Estée Lalonde

Victoria Magrath

Grace Victory

Vix Meldrew

Matt Coyne

OwlTail

Episode 37 of the Influencer Marketing Lab - a weekly podcast tracking the growth spurts and growing pains of influencer marketing.This podcast is sponsored by Tagger the data-driven influencer marketing platform and social listening tool.This week Scott Guthrie is in conversation with Jo Burford Global Director of Creators at Aaqua. Prior to Aaqua Jo's worked at Talenthouse, Twitter, and Whalar. In this episode we discuss:lessons learned over a decade working in the industryCommon myths about influencer marketing - and how to dispel themthe most important personality traits needed to thrive in this spaceSpeaking of space we talk about Space Hero where Jo is a talent advisor at the firm aiming to put creators into space.Jo also teases Aaqua a new platformCheck out the Influencer Marketing Lab website for full show notes and related useful links

Episode 37 of the <a href="https://sabguthrie.info/influencer-marketing-lab-podcast-2/" rel="nofollow" target="_blank">Influencer Marketing Lab</a> - a weekly podcast tracking the growth spurts and growing pains of influencer marketing. This podcast is sponsored by <a href="http://taggermedia.com/request-demo" rel="nofollow" target="_blank">Tagger</a> the data-driven influencer marketing platform and social listening tool. This week <a href="https://sabguthrie.info/" rel="nofollow" target="_blank">Scott Guthrie</a> is in conversation with Jo Burford Global Director of Creators at <a href="https://about.aaqua.live/" rel="nofollow" target="_blank">Aaqua</a>. Prior to Aaqua Jo's worked at Talenthouse, Twitter, and Whalar.  In this episode we discuss:<ul><li>lessons learned over a decade working in the industry</li><li>Common myths about influencer marketing - and how to dispel them</li><li>the most important personality traits needed to thrive in this space</li><li>Speaking of space we talk about Space Hero where Jo is a talent advisor at the firm aiming to put creators into space.</li><li>Jo also teases Aaqua a new platform</li></ul> Check out the <a href="https://sabguthrie.info/influencer-marketing-lab-podcast-2/" rel="nofollow" target="_blank">Influencer Marketing Lab website</a> for full show notes and related useful links

Jo Burford talks creators, connections & community

Shaheen Samavati spoke with Jo Burford, global head of marketing at Whalar, an influencer marketing platform. Jo explained what influencer marketing is and how people’s notion of an influencer is not always correct. She also shared how Whalar is helping large social platforms with application programming interface, how to be effective on social media with a small budget, and how Whalar is responding to the Black Lives Matter movement through their work with diverse voices and brands.

<a href="https://www.linkedin.com/in/shaheensamavati/" rel="nofollow" target="_blank">Shaheen Samavati</a> spoke with <a href="https://www.linkedin.com/in/joburford/" rel="nofollow" target="_blank">Jo Burford</a>, global head of marketing at <a href="https://whalar.com/" rel="nofollow" target="_blank">Whalar</a>, an influencer marketing platform. Jo explained what influencer marketing is and how people’s notion of an influencer is not always correct. She also shared how Whalar is helping large social platforms with application programming interface, how to be effective on social media with a small budget, and how Whalar is responding to the <a href="https://blacklivesmatter.com/" rel="nofollow" target="_blank">Black Lives Matter</a> movement through their work with diverse voices and brands.

The world of influencer marketing | Jo Burford | Whalar | Global Head of Marketing

In this week's episode of Blogosphere: Serious Influence, Blogosphere's founder Alice Audley speaks to Jo Burford who is Creator Partner Community Manager at Niche. Niche is a Twitter-owned platform which helps online creators work with brands on campaigns across all types of social media including Instagram and Facebook. Jo's role involves building the Niche network across the EMEA region and facilitating partnerships between influencers and brands for marketing campaigns. Alice and Jo discuss payment terms, Niche's unique position in the industry and the development of influencer marketing budgets over the years.

In this week's episode of Blogosphere: Serious Influence, Blogosphere's founder Alice Audley speaks to Jo Burford who is Creator Partner Community Manager at Niche. Niche is a Twitter-owned platform which helps online creators work with brands on campaigns across all types of social media including Instagram and Facebook. Jo's role involves building the Niche network across the EMEA region and facilitating partnerships between influencers and brands for marketing campaigns. Alice and Jo discuss payment terms, Niche's unique position in the industry and the development of influencer marketing budgets over the years.

S1 Ep6: Episode 6: Jo Burford, Community Manager at Niche (Twitter)