Bec Weeks's guest appearances

Bec Weeks

Behavioral Grooves Podcast

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

Sample of One

Samuel Salzer

Steve Wendel

Nuala Walsh

Louise Ward

Sam Tatam

Ayelet Fishbach

Tim Ash

Greg Davies

Adam Hansen

Will Leach

Brian Ahearn

Aline Holzwarth

Michael Hallsworth

Amy Bucher

Nir Eyal

OwlTail

On this episode of Behavioral Grooves we chat with the founder of the engaging new app PIQUE. Bec Weeks is a behavioral scientist turned accidental entrepreneur! By joining forces with some of the brightest minds in behavioral science, including partners Sendhil Mullainathan, Eldar Shafir and Mike Norton, they have developed an amazing app that accompanies your favorite books.  Pique takes users' interests in books to a new level with their slogan: Don't just read the book. DO the book. By using insights from psychology research, the app creates three-minute adventures that change how you see yourself and others. Pique helps you DO things. They know that just reading books doesn’t lead to change. Doing leads to change. That’s where the app can help. Pique has created curious, engaging content from some of the bestselling books from the last year: Katy Milkman's new book “How to Change” https://amzn.to/2RSeJCj Lidy Klotz “Subtract: The Untapped Science of Less” https://amzn.to/3p6XcT0  Annie Duke “How to Decide: Simple Tools for Making Better Choices”  https://amzn.to/3yRPWyO  And many more.  You can check out the new app Pique here: https://getpique.app.link/4voB1E9VOgb. But first, listen in to Bec's chat with us.What You Will Learn About In This Episode(2:38) Welcome and speed round (5:06) What is Pique? (12:50) Why humor is an important part of the app (17:03) Why is the app called Pique? (21:13) How Bec has used analytics and algorithmic techniques  (23:05) Bec’s journey to becoming an entrepreneur (26:49) The surprises of being an entrepreneur  (32:43) How Bec first became interested in behavioral science (34:37) What music would Bec take to a desert island? (41:11) Grooving Session  I you are a regular listener to Behavioral Grooves, we would really appreciate your support by writing us a podcast review or becoming a Behavioral Grooves Patreon Member at https://www.patreon.com/behavioralgrooves. Thank you! © 2021 Behavioral GroovesLinksBec Weeks: https://www.linkedin.com/in/becweeks/ Pique: https://getpique.app.link/4voB1E9VOgb Sendhil Mullainathan and Eldar Shafir “Scarcity: Why Having Too Little Means So Much” https://amzn.to/3uzvyz2  Ashley Whillans “Time Smart: How to Reclaim Your Time and Live a Happier Life” https://amzn.to/3wSy4lD  Wendy Wood “Good Habits, Bad Habits: The Science of Making Positive Changes That Stick” https://amzn.to/2TzXxSr  Dolly Chugh “The Person You Mean to Be: How Good People Fight Bias” https://amzn.to/34BinTD  Katy Milkman “How to Change: The Science of Getting from Where You Are to Where You Want to Be” https://amzn.to/2RSeJCj  Annie Duke “How to Decide: Simple Tools for Making Better Choices”  https://amzn.to/3yRPWyO  Lidy Klotz “Subtract: The Untapped Science of Less” https://amzn.to/3p6XcT0  Mike Norton and Elizabeth Dunn “Happy Money: The Science of Happier Spending” https://amzn.to/3c8Mlm1  Jennifer Aaker and Naomi Bagdonas “Humor, Seriously: Why Humor Is a Secret Weapon in Business and Life (And how anyone can harness it. Even you.)” https://amzn.to/3paWZhB  Daniel Kahneman “Thinking Fast and Slow” https://amzn.to/3fZDvbA  Episode 205: The Myth of the “Relationship Spark” with Logan Ury (featuring a guest appearance by Christina Gravert, PhD) https://behavioralgrooves.com/episode/the-myth-of-the-relationship-spark-with-logan-ury-featuring-a-guest-appearance-by-christina-gravert-phd/ Episode 220: How Do You Become Influential? Jon Levy Reveals His Surprising Secrets https://behavioralgrooves.com/episode/how-to-be-influential-jon-levy/ Episode 38: Linnea Gandhi: Crushing On Statistics  https://behavioralgrooves.com/episode/linnea-gandhi-crushing-on-statistics/ Episode 224: Why Is Noise Worse Than Bias? Olivier Sibony Explains https://behavioralgrooves.com/episode/noise-with-olivier-sibony/ Deese–Roediger–McDermott paradigm (DRM): https://en.wikipedia.org/wiki/Deese%E2%80%93Roediger%E2%80%93McDermott_paradigm Musical LinksHamilton “Alexander Hamilton” https://www.youtube.com/watch?v=VhinPd5RRJw  Radiohead “No Surprises” https://www.youtube.com/watch?v=u5CVsCnxyXg  Taylor Swift “Love Story” https://www.youtube.com/watch?v=aXzVF3XeS8M  Dua Lipa “We’re Good” https://www.youtube.com/watch?v=jr47YisIsz8  Wicked “Defying Gravity” https://www.youtube.com/watch?v=glsmLGpqMzA  Frozen “The Next Fight Thing” https://www.youtube.com/watch?v=TuC_-7vy_F0  Moana “You’re Welcome” https://www.youtube.com/watch?v=79DijItQXMM  Billie Eilish “Your Power” https://www.youtube.com/watch?v=fzeWc3zh01g  Tame Impala “Let It Happen” https://www.youtube.com/watch?v=pFptt7Cargc  Powderfinger “These Days” https://www.youtube.com/watch?v=7XaSm9-r_4U&amp;ab_channel=Powderfinger  Spiderbait “Black Betty” https://www.youtube.com/watch?v=nU1VfYYKMDk  The Cat Empire “Brighter Than Gold” https://www.youtube.com/watch?v=QM_rIaUm7ac 

On this episode of Behavioral Grooves we chat with the founder of the engaging new app PIQUE. Bec Weeks is a behavioral scientist turned accidental entrepreneur! By joining forces with some of the brightest minds in behavioral science, including partners Sendhil Mullainathan, Eldar Shafir and Mike Norton, they have developed an amazing app that accompanies your favorite books. Pique takes users' interests in books to a new level with their slogan: Don't just read the book. DO the book. By using insights from psychology research, the app creates three-minute adventures that change how you see yourself and others. Pique helps you DO things. They know that just reading books doesn’t lead to change. Doing leads to change. That’s where the app can help. Pique has created curious, engaging content from some of the bestselling books from the last year: <ul><li>Katy Milkman's new book “How to Change” <a href="https://amzn.to/2RSeJCj" rel="nofollow" target="_blank">https://amzn.to/2RSeJCj</a></li> <li>Lidy Klotz “Subtract: The Untapped Science of Less” <a href="https://amzn.to/3p6XcT0" rel="nofollow" target="_blank">https://amzn.to/3p6XcT0</a> </li> <li>Annie Duke “How to Decide: Simple Tools for Making Better Choices”  <a href="https://amzn.to/3yRPWyO" rel="nofollow" target="_blank">https://amzn.to/3yRPWyO</a> </li> <li>And many more.</li> </ul> You can check out the new app Pique here: <a href="https://getpique.app.link/4voB1E9VOgb" rel="nofollow" target="_blank">https://getpique.app.link/4voB1E9VOgb</a>. But first, listen in to Bec's chat with us.What You Will Learn About In This Episode (2:38) Welcome and speed round (5:06) What is Pique? (12:50) Why humor is an important part of the app (17:03) Why is the app called Pique? (21:13) How Bec has used analytics and algorithmic techniques  (23:05) Bec’s journey to becoming an entrepreneur (26:49) The surprises of being an entrepreneur  (32:43) How Bec first became interested in behavioral science (34:37) What music would Bec take to a desert island? (41:11) Grooving Session  I you are a regular listener to Behavioral Grooves, we would really appreciate your support by writing us a podcast review or becoming a Behavioral Grooves Patreon Member at <a href="https://www.patreon.com/behavioralgrooves" rel="nofollow" target="_blank">https://www.patreon.com/behavioralgrooves</a>. Thank you! © 2021 Behavioral GroovesLinks Bec Weeks: <a href="https://www.linkedin.com/in/becweeks/" rel="nofollow" target="_blank">https://www.linkedin.com/in/becweeks/</a> Pique: <a href="https://getpique.app.link/4voB1E9VOgb" rel="nofollow" target="_blank">https://getpique.app.link/4voB1E9VOgb</a> Sendhil Mullainathan and Eldar Shafir “Scarcity: Why Having Too Little Means So Much” <a href="https://amzn.to/3uzvyz2" rel="nofollow" target="_blank">https://amzn.to/3uzvyz2</a> Ashley Whillans “Time Smart: How to Reclaim Your Time and Live a Happier Life” <a href="https://amzn.to/3wSy4lD" rel="nofollow" target="_blank">https://amzn.to/3wSy4lD</a> Wendy Wood “Good Habits, Bad Habits: The Science of Making Positive Changes That Stick” <a href="https://amzn.to/2TzXxSr" rel="nofollow" target="_blank">https://amzn.to/2TzXxSr</a> Dolly Chugh “The Person You Mean to Be: How Good People Fight Bias” <a href="https://amzn.to/34BinTD" rel="nofollow" target="_blank">https://amzn.to/34BinTD</a> Katy Milkman “How to Change: The Science of Getting from Where You Are to Where You Want to Be” <a href="https://amzn.to/2RSeJCj" rel="nofollow" target="_blank">https://amzn.to/2RSeJCj</a> Annie Duke “How to Decide: Simple Tools for Making Better Choices”  <a href="https://amzn.to/3yRPWyO" rel="nofollow" target="_blank">https://amzn.to/3yRPWyO</a> Lidy Klotz “Subtract: The Untapped Science of Less” <a href="https://amzn.to/3p6XcT0" rel="nofollow" target="_blank">https://amzn.to/3p6XcT0</a> Mike Norton and Elizabeth Dunn “Happy Money: The Science of Happier Spending” <a href="https://amzn.to/3c8Mlm1" rel="nofollow" target="_blank">https://amzn.to/3c8Mlm1</a> Jennifer Aaker and Naomi Bagdonas “Humor, Seriously: Why Humor Is a Secret Weapon in Business and Life (And how anyone can harness it. Even you.)” <a href="https://amzn.to/3paWZhB" rel="nofollow" target="_blank">https://amzn.to/3paWZhB</a> Daniel Kahneman “Thinking Fast and Slow” <a href="https://amzn.to/3fZDvbA" rel="nofollow" target="_blank">https://amzn.to/3fZDvbA</a> Episode 205: The Myth of the “Relationship Spark” with Logan Ury (featuring a guest appearance by Christina Gravert, PhD) <a href="https://behavioralgrooves.com/episode/the-myth-of-the-relationship-spark-with-logan-ury-featuring-a-guest-appearance-by-christina-gravert-phd/" rel="nofollow" target="_blank">https://behavioralgrooves.com/episode/the-myth-of-the-relationship-spark-with-logan-ury-featuring-a-guest-appearance-by-christina-gravert-phd/</a> Episode 220: How Do You Become Influential? Jon Levy Reveals His Surprising Secrets <a href="https://behavioralgrooves.com/episode/how-to-be-influential-jon-levy/" rel="nofollow" target="_blank">https://behavioralgrooves.com/episode/how-to-be-influential-jon-levy/</a> Episode 38: Linnea Gandhi: Crushing On Statistics <a href="https://behavioralgrooves.com/episode/linnea-gandhi-crushing-on-statistics/" rel="nofollow" target="_blank"> https://behavioralgrooves.com/episode/linnea-gandhi-crushing-on-statistics/</a> Episode 224: Why Is Noise Worse Than Bias? Olivier Sibony Explains<a href="https://behavioralgrooves.com/episode/noise-with-olivier-sibony/" rel="nofollow" target="_blank"> </a><a href="https://behavioralgrooves.com/episode/noise-with-olivier-sibony/" rel="nofollow" target="_blank">https://behavioralgrooves.com/episode/noise-with-olivier-sibony/</a> Deese–Roediger–McDermott paradigm (DRM): <a href="https://en.wikipedia.org/wiki/Deese%E2%80%93Roediger%E2%80%93McDermott_paradigm" rel="nofollow" target="_blank">https://en.wikipedia.org/wiki/Deese%E2%80%93Roediger%E2%80%93McDermott_paradigm</a> Musical Links Hamilton “Alexander Hamilton” <a href="https://www.youtube.com/watch?v=VhinPd5RRJw" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=VhinPd5RRJw</a> Radiohead “No Surprises” <a href="https://www.youtube.com/watch?v=u5CVsCnxyXg" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=u5CVsCnxyXg</a> Taylor Swift “Love Story” <a href="https://www.youtube.com/watch?v=aXzVF3XeS8M" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=aXzVF3XeS8M</a> Dua Lipa “We’re Good” <a href="https://www.youtube.com/watch?v=jr47YisIsz8" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=jr47YisIsz8</a> Wicked “Defying Gravity” <a href="https://www.youtube.com/watch?v=glsmLGpqMzA" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=glsmLGpqMzA</a> Frozen “The Next Fight Thing” <a href="https://www.youtube.com/watch?v=TuC_-7vy_F0" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=TuC_-7vy_F0</a> Moana “You’re Welcome” <a href="https://www.youtube.com/watch?v=79DijItQXMM" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=79DijItQXMM</a> Billie Eilish “Your Power” <a href="https://www.youtube.com/watch?v=fzeWc3zh01g" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=fzeWc3zh01g</a> Tame Impala “Let It Happen” <a href="https://www.youtube.com/watch?v=pFptt7Cargc" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=pFptt7Cargc</a> Powderfinger “These Days” <a href="https://www.youtube.com/watch?v=7XaSm9-r_4U&amp;ab_channel=Powderfinger" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=7XaSm9-r_4U&amp;ab_channel=Powderfinger</a> Spiderbait “Black Betty” <a href="https://www.youtube.com/watch?v=nU1VfYYKMDk" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=nU1VfYYKMDk</a> The Cat Empire “Brighter Than Gold” <a href="https://www.youtube.com/watch?v=QM_rIaUm7ac" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=QM_rIaUm7ac</a>

Get More from Reading your Favorite Books with Pique founder Bec Weeks

Sample of One | Podcast Episode #6Science, self-improvement and a sense of humourGuest: Bec Weeks* Follow Bec on Twitter* Check out Pique here* Follow Pique on TwitterMusic: Tim Schaufert - FallingSupport the artist:* Buy the track on Beatport* Listen to the artist on Spotify This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit nof1.substack.com

Sample of One | Podcast Episode #6Science, self-improvement and a sense of humourGuest: Bec Weeks* Follow Bec on <a href="https://twitter.com/1becweeks" rel="nofollow" target="_blank">Twitter</a>* Check out Pique <a href="https://getpique.app/" rel="nofollow" target="_blank">here</a>* Follow Pique on <a href="https://twitter.com/getpiqueapp" rel="nofollow" target="_blank">Twitter</a>Music: Tim Schaufert - FallingSupport the artist:* <a href="https://www.beatport.com/track/falling-original-mix/9515337" rel="nofollow" target="_blank">Buy the track on Beatport</a>* <a href="https://open.spotify.com/album/5qeYUjZxp7InxffAdgnQZ3?highlight=spotify:track:1yE8tH78TfaNWHGGcBbNJV" rel="nofollow" target="_blank">Listen to the artist on Spotify</a> This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://nof1.substack.com?utm_medium=podcast&amp;utm_campaign=CTA_1" rel="nofollow" target="_blank">nof1.substack.com</a>

#6 | Bec Weeks | Science, self-improvement and a sense of humour

Today I’m very excited to be sitting down with Bec Weeks, co-founder of the app Pique.  Her co-founders include Sendhil Mullainathan who has taught traditional and behavioral economics at MIT, Harvard, and The University of Chicago, and Michael Norton, another Harvard professor and part of the Harvard Behavioral Insights Group, he also previously taught at MIT and co-authored a book called Happy Money, The Science of Smarter Spending. Bec got her MBA in behavioral science, entrepreneurship, and social impact from Harvard University. The whole Pique crew is clearly amazing! I had such a lovely time chatting with Bec and could tell from our first conversation that we would be fast friends. She is doing such cool things (and as silly as it is, she has some stellar rose gold headphones that I totally want...long time listeners know I love rose gold!) Beyond that of course, I love the cool things she and the rest of the Pique team are doing to help people use habits in a smart way to improve their lives. How are they doing that exactly? Listen and read on my friend... Show Notes:  [00:43] Today I’m very excited to be sitting down with Bec Weeks, co-founder of the app Pique.  [03:18] I love the cool things Bec and the rest of the Pique team are doing to help people use habits in a smart way to improve their lives. [04:18] Before that, a bit about her. Bec is from Australia. She started her career very briefly in law before she moved to management consulting and on to the Behavioral Economics Team of the Australian Government (BETA).  [06:39] There is a really big behavioral community in Australia and it is growing every day.  [07:42] She shares about a project she was part of at BETA which focused on the problem of doctors overprescribing antibiotics. Another memorable project about reducing discrimination in hiring practices.  [09:51] The importance of testing was a key finding.  [11:05] Things are shifting all the time. A nudge applied ten years ago doesn’t necessarily work today.  [12:38] Experiments that fail to produce results still need to be public so they add to the evidence base of things that do and do not work.  [15:35] Pique is their attempt to take useful findings from psychology and present them to use and inspire an app. It lets others learn about the concept, experience the concept, and live the concept in their life in a small way.  [16:17] Pique’s main goal is to help people be more in touch with their thoughts (including self-awareness) as well as how they interact with others.  [17:05] Humans crave novelty so they wanted to make sure Pique incorporated variety and different things to do. This keeps people coming back to try something new.  [19:13] The habit is exercising the curiosity, experimentation, and exploration muscles.  [20:26] The simplest change can make it so you are innovative and creative for the rest of the day.  [22:08] The best time to Pique differs from person to person and often even moment to moment.  [24:11] They have built-in reminders in the app to complete the daily exercises and also the opportunity to schedule a comeback reminder.  [25:02] There is a lot of humor sprinkled within the app. They want it to be helpful and enjoyable.  [27:14] You will do each of these little moments and hopefully get something small out of each of them, but when you keep doing them they build on one another and you see bigger results.  [29:21] If you can provide a personalized experience for someone then they are more likely to get the benefit and come back. You want people to use it and get great value.  [31:47] Once you complete the few beginning questions you land at a page with a selection of packs sorted for you.  [33:02] Some packs currently in the app are Conversations, Time, Mind Wandering, Fan the Flame (connecting with your partner), and Rituals.  [35:44] A lot of us have things we are not quite aware of that have ritualistic power. Some of these have been lost whilst at home and some of them we have been able to keep during the pandemic--why that matters.  [37:14] Other current/upcoming packs include Decision Making, Connecting with Friends, and Boosting the Bond. They are always adding new content.  [39:10] The idea of moments is to help you do those things and see what works and resonates with you.  [41:58] Some of the things we have lost are obvious and some not as obvious. Taking time to think about what things have been lost and thinking about how we can add them back--even if it is in a different way--is very important.  [43:19] The opposite of distraction is traction (via Nir Eyal, episode link below).  [45:13] When thinking about habits, many of us think about changing them but it is also important to think about how you can use the power of habits to help people introduce change. [45:45] Pique is perfectly packaged into bite sized pieces that can help your brain to feel good and give you a mental boost. Consider this your poque to download Pique! (once you do, let us know on social media using the links below)  Thanks for listening. Don’t forget to subscribe on  Apple Podcasts or  Android. If you like what you heard, please leave a  review on iTunes and share what you liked about the show.  Let’s connect:  Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram  The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube  Connect with Pique:  Pique Pique on Instagram Pique on Twitter Pique on Facebook Pique on LinkedIn  More from The Brainy Business:  Master Your Mindset Mini-Course  BE Thoughtful Revolution - use code BRAINY to save 10% Get Your FREE ebook Melina’s John Mayer Pandora Station! Listen to what she listens to while working.  Past Episodes and Other Important Links:   Scarcity: Why Having Too Little Means So Much Behavioural Economics Team of the Australian Government  Nudge: Improving Decisions About Health, Wealth, and Happiness  Happy Money: The Science of Smarter Spending  Habits  Questions or Answers  Scarcity  Anchoring and Adjustment  Expect Error  Understanding Mapping  Structuring Complex Choices  The Overwhelmed Brain and Its Impact on Decision Making  Biases Toward Novelty and Stories  How To Set Up Your Own Experiments  How to Finally Change Your Behavior (So it Sticks)  Focusing Illusion  Interview With Author Nir Eyal  Why Our Brains Love Nostalgia &amp; Traditions  Behavioural Science Club 

Today I’m very excited to be sitting down with Bec Weeks, co-founder of the app Pique.  Her co-founders include Sendhil Mullainathan who has taught traditional and behavioral economics at MIT, Harvard, and The University of Chicago, and Michael Norton, another Harvard professor and part of the Harvard Behavioral Insights Group, he also previously taught at MIT and co-authored a book called Happy Money, The Science of Smarter Spending. Bec got her MBA in behavioral science, entrepreneurship, and social impact from Harvard University. The whole Pique crew is clearly amazing! I had such a lovely time chatting with Bec and could tell from our first conversation that we would be fast friends. She is doing such cool things (and as silly as it is, she has some stellar rose gold headphones that I totally want...long time listeners know I love rose gold!) Beyond that of course, I love the cool things she and the rest of the Pique team are doing to help people use habits in a smart way to improve their lives. How are they doing that exactly? Listen and read on my friend... Show Notes: <ul> <li>[00:43] Today I’m very excited to be sitting down with Bec Weeks, co-founder of the app Pique. </li> <li>[03:18] I love the cool things Bec and the rest of the Pique team are doing to help people use habits in a smart way to improve their lives.</li> <li>[04:18] Before that, a bit about her. Bec is from Australia. She started her career very briefly in law before she moved to management consulting and on to the Behavioral Economics Team of the Australian Government (BETA). </li> <li>[06:39] There is a really big behavioral community in Australia and it is growing every day. </li> <li>[07:42] She shares about a project she was part of at BETA which focused on the problem of doctors overprescribing antibiotics. Another memorable project about reducing discrimination in hiring practices. </li> <li>[09:51] The importance of testing was a key finding. </li> <li>[11:05] Things are shifting all the time. A nudge applied ten years ago doesn’t necessarily work today. </li> <li>[12:38] Experiments that fail to produce results still need to be public so they add to the evidence base of things that do and do not work. </li> <li>[15:35] Pique is their attempt to take useful findings from psychology and present them to use and inspire an app. It lets others learn about the concept, experience the concept, and live the concept in their life in a small way. </li> <li>[16:17] Pique’s main goal is to help people be more in touch with their thoughts (including self-awareness) as well as how they interact with others. </li> <li>[17:05] Humans crave novelty so they wanted to make sure Pique incorporated variety and different things to do. This keeps people coming back to try something new. </li> <li>[19:13] The habit is exercising the curiosity, experimentation, and exploration muscles. </li> <li>[20:26] The simplest change can make it so you are innovative and creative for the rest of the day. </li> <li>[22:08] The best time to Pique differs from person to person and often even moment to moment. </li> <li>[24:11] They have built-in reminders in the app to complete the daily exercises and also the opportunity to schedule a comeback reminder. </li> <li>[25:02] There is a lot of humor sprinkled within the app. They want it to be helpful and enjoyable. </li> <li>[27:14] You will do each of these little moments and hopefully get something small out of each of them, but when you keep doing them they build on one another and you see bigger results. </li> <li>[29:21] If you can provide a personalized experience for someone then they are more likely to get the benefit and come back. You want people to use it and get great value. </li> <li>[31:47] Once you complete the few beginning questions you land at a page with a selection of packs sorted for you. </li> <li>[33:02] Some packs currently in the app are Conversations, Time, Mind Wandering, Fan the Flame (connecting with your partner), and Rituals. </li> <li>[35:44] A lot of us have things we are not quite aware of that have ritualistic power. Some of these have been lost whilst at home and some of them we have been able to keep during the pandemic--why that matters. </li> <li>[37:14] Other current/upcoming packs include Decision Making, Connecting with Friends, and Boosting the Bond. They are always adding new content. </li> <li>[39:10] The idea of moments is to help you do those things and see what works and resonates with you. </li> <li>[41:58] Some of the things we have lost are obvious and some not as obvious. Taking time to think about what things have been lost and thinking about how we can add them back--even if it is in a different way--is very important. </li> <li>[43:19] The opposite of distraction is traction (via Nir Eyal, episode link below). </li> <li>[45:13] When thinking about habits, many of us think about changing them but it is also important to think about how you can use the power of habits to help people introduce change.</li> <li>[45:45] Pique is perfectly packaged into bite sized pieces that can help your brain to feel good and give you a mental boost. Consider this your poque to <a href="https://getpique.app/brainy" rel="nofollow" target="_blank">download Pique!</a> (once you do, let us know on social media using the links below)</li> </ul> Thanks for listening. Don’t forget to subscribe on <a href="https://itunes.apple.com/us/podcast/brainy-business/id1404578385?mt=2" rel="nofollow" target="_blank"> Apple Podcasts</a> or <a href="http://subscribeonandroid.com/thebrainybusiness.libsyn.com/rss" rel="nofollow" target="_blank"> Android</a>. If you like what you heard, please leave a <a href="https://itunes.apple.com/us/podcast/brainy-business/id1404578385?mt=2" rel="nofollow" target="_blank"> review on iTunes</a> and share what you liked about the show.  Let’s connect: <ul> <li><a href="mailto:Melina@TheBrainyBusiness.com">Melina@TheBrainyBusiness.com</a></li> <li><a href="https://www.facebook.com/thebrainybiz" rel="nofollow" target="_blank">The Brainy Business® on Facebook</a></li> <li><a href="https://twitter.com/thebrainybiz" rel="nofollow" target="_blank">The Brainy Business on Twitter</a></li> <li><a href="https://www.instagram.com/thebrainybiz/" rel="nofollow" target="_blank">The Brainy Business on Instagram</a></li> <li><a href="https://www.linkedin.com/company/the-brainy-business/" rel="nofollow" target="_blank"> The Brainy Business on LinkedIn</a></li> <li><a href="https://www.linkedin.com/in/melinapalmer/" rel="nofollow" target="_blank">Melina on LinkedIn</a></li> <li><a href="https://www.youtube.com/c/thebrainybusiness" rel="nofollow" target="_blank">The Brainy Business on Youtube</a></li> </ul> Connect with Pique: <ul> <li><a href="https://getpique.app/brainy" rel="nofollow" target="_blank">Pique</a></li> <li><a href="https://www.instagram.com/getpiqueapp/" rel="nofollow" target="_blank">Pique on Instagram</a></li> <li><a href="https://twitter.com/getpiqueapp" rel="nofollow" target="_blank">Pique on Twitter</a></li> <li><a href="https://www.facebook.com/getpiqueapp" rel="nofollow" target="_blank">Pique on Facebook</a></li> <li><a href="https://www.linkedin.com/company/getpiqueapp/" rel="nofollow" target="_blank">Pique on LinkedIn</a></li> </ul> More from The Brainy Business: <ul> <li><a href="https://thebrainybusiness.vipmembervault.com/" rel="nofollow" target="_blank">Master Your Mindset Mini-Course</a></li> <li><a href="https://thebrainybusiness.vipmembervault.com/products/courses/view/1009944" rel="nofollow" target="_blank"> BE Thoughtful Revolution</a> - use code BRAINY to save 10%</li> <li><a href="https://thebrainybusiness.com/" rel="nofollow" target="_blank">Get Your FREE ebook</a></li> <li><a href="https://pandora.app.link/UrWQ28B6l3" rel="nofollow" target="_blank">Melina’s John Mayer Pandora Station!</a> Listen to what she listens to while working.</li> </ul> Past Episodes and Other Important Links: <ul> <li><a href="https://www.amazon.com/Scarcity-Having-Little-Means-Much-ebook/dp/B00BMKOO6S" rel="nofollow" target="_blank"> Scarcity: Why Having Too Little Means So Much</a></li> <li><a href="https://behaviouraleconomics.pmc.gov.au/" rel="nofollow" target="_blank">Behavioural Economics Team of the Australian Government</a></li> <li><a href="https://www.amazon.com/dp/B00A5DCALY/ref=dp-kindle-redirect?_encoding=UTF8&amp;btkr=1" rel="nofollow" target="_blank"> Nudge: Improving Decisions About Health, Wealth, and Happiness</a></li> <li><a href="https://www.amazon.com/exec/obidos/ASIN/1451665067/benedelmanhom-20" rel="nofollow" target="_blank"> Happy Money: The Science of Smarter Spending</a></li> <li><a href="https://thebrainybusiness.com/podcast/21-behavioral-economics-foundations-habits/" rel="nofollow" target="_blank"> Habits</a></li> <li><a href="https://thebrainybusiness.com/podcast/questions-or-answers/" rel="nofollow" target="_blank"> Questions or Answers</a></li> <li><a href="https://thebrainybusiness.com/podcast/14-behavioral-economics-foundations-scarcity/" rel="nofollow" target="_blank"> Scarcity</a></li> <li><a href="https://thebrainybusiness.com/podcast/11-behavioral-economics-foundations-anchoring-and-adjustment/" rel="nofollow" target="_blank"> Anchoring and Adjustment</a></li> <li><a href="https://thebrainybusiness.com/podcast/39-behavioral-economics-foundations-the-e-in-nudges-expect-error/" rel="nofollow" target="_blank"> Expect Error</a></li> <li><a href="https://thebrainybusiness.com/podcast/37-behavioral-economics-foundations-the-u-in-nudges-understanding-mapping/" rel="nofollow" target="_blank"> Understanding Mapping</a></li> <li><a href="https://thebrainybusiness.com/podcast/41-behavioral-economics-foundations-the-s-in-nudges-structuring-complex-choices/" rel="nofollow" target="_blank"> Structuring Complex Choices</a></li> <li><a href="https://thebrainybusiness.com/podcast/32-the-overwhelmed-brain-and-its-impact-on-decision-making/" rel="nofollow" target="_blank"> The Overwhelmed Brain and Its Impact on Decision Making</a></li> <li><a href="https://thebrainybusiness.com/podcast/54-biases-toward-novelty-and-stories/" rel="nofollow" target="_blank"> Biases Toward Novelty and Stories</a></li> <li><a href="https://thebrainybusiness.com/podcast/63-how-to-set-up-your-own-experiments/" rel="nofollow" target="_blank"> How To Set Up Your Own Experiments</a></li> <li><a href="https://thebrainybusiness.com/podcast/81-how-to-finally-change-your-behavior-so-it-sticks/" rel="nofollow" target="_blank"> How to Finally Change Your Behavior (So it Sticks)</a></li> <li><a href="https://thebrainybusiness.com/podcast/89-focusing-illusion-why-thinking-about-something-makes-it-seem-more-important-than-it-is-a-behavioral-economics-foundations-episode/" rel="nofollow" target="_blank"> Focusing Illusion</a></li> <li><a href="https://thebrainybusiness.com/podcast/78-how-to-become-indistractible-interview-with-author-nir-eyal/" rel="nofollow" target="_blank"> Interview With Author Nir Eyal</a></li> <li><a href="https://thebrainybusiness.com/podcast/79-why-our-brains-love-nostalgia-traditions-and-how-to-incorporate-them-into-your-business-strategy/" rel="nofollow" target="_blank"> Why Our Brains Love Nostalgia &amp; Traditions</a></li> <li><a href="https://thebrainybusiness.com/podcast/118-behavioural-science-club-interview-with-co-founder-louise-ward/" rel="nofollow" target="_blank"> Behavioural Science Club</a></li> </ul>

119. Creating a Habit of Curiosity: Interview with Bec Weeks, Cofounder of Pique