Louis Tanguay's guest appearances

Louis Tanguay

Hey, How'd You Get That Music Job???

LA Business Spotlight Podcast

Apptivate: App Marketing Explained

App Talk with Upptic

True Stories about Growth Hacking

Brian Krebs

Simon Tam

Jeff Weiss

Justin Schmidt

Michael Beinhorn

Eric Stein

Suzanne Paulinski

Graham Cochrane

Michael Anderson

Jonathan Kay

Arun Gupta

Cherie Hu

Michael Jessen

Adam Lieb

Susan Rogers

OwlTail

Our Guest this week is Louis Tanguay, Founder and Managing Director of App Growth Summit. App Growth Summit is a mobile app conference and content publisher for app growth professionals.   We discuss the role of brand development within the mobile industry and how events play an important role in building a successful brand. We examine how COVID-19 has impacted the events industry and how valuable a personal brand can be.  Also, Zynga acquires Chartboost for $250M, Facebook says mobile gamers are getting more hardcore and in-person industry events are back!  Learn more about how to grow your mobile app at upptic.com  Guest: Louis Tanguay  References: Zynga Will Spend $250 Million To Acquire Mobile Ad Company Chartboost Facebook Games Marketing Insights 2021 App Growth Summit SF 2021  Apps of the Week: Skyview onXHunt Zerion  Branding &amp; Event Marketing with Louis Tanguay

<p>Our Guest this week is Louis Tanguay, Founder and Managing Director of App Growth Summit. App Growth Summit is a mobile app conference and content publisher for app growth professionals. <br/> <br/> We discuss the role of brand development within the mobile industry and how events play an important role in building a successful brand. We examine how COVID-19 has impacted the events industry and how valuable a personal brand can be.<br/> <br/> Also, Zynga acquires Chartboost for $250M, Facebook says mobile gamers are getting more hardcore and in-person industry events are back!<br/> <br/> <a href="https://upptic.com/" rel="noopener noreferrer nofollow" target="_blank">Learn more about how to grow your mobile app at </a><a href="http://upptic.com/" rel="noopener noreferrer nofollow" target="_blank">upptic.com</a><br/> <br/> Guest:<br/> <a href="https://www.linkedin.com/in/tanguay/" rel="noopener noreferrer nofollow" target="_blank">Louis Tanguay</a><br/> <br/> References:<br/> <a href="https://www.adexchanger.com/mobile/game-on-zynga-will-spend-250-million-to-acquire-mobile-ad-company-chartboost/" rel="noopener noreferrer nofollow" target="_blank">Zynga Will Spend $250 Million To Acquire Mobile Ad Company Chartboost</a><br/> <a href="https://scontent.fden3-1.fna.fbcdn.net/v/t39.8562-6/141870838_714398069244697_7215226146774108199_n.pdf?_nc_cat=111&amp;ccb=1-3&amp;_nc_sid=ad8a9d&amp;_nc_ohc=bqruAh2_KrQAX_4mq1A&amp;_nc_ht=scontent.fden3-1.fna&amp;oh=29bf984248bebaf1e82a3d302fb7e5f5&amp;oe=60B4C2CF" rel="noopener noreferrer nofollow" target="_blank">Facebook Games Marketing Insights 2021</a><br/> <a href="https://appgrowthsummit.com/events/app-growth-summit-sf-2021/" rel="noopener noreferrer nofollow" target="_blank">App Growth Summit SF 2021</a><br/> <br/> Apps of the Week:<br/> <a href="https://apps.apple.com/us/app/skyview-lite/id413936865" rel="noopener noreferrer nofollow" target="_blank">Skyview</a><br/> <a href="https://www.onxmaps.com/" rel="noopener noreferrer nofollow" target="_blank">onXHunt</a><br/> <a href="https://zerion.io/" rel="noopener noreferrer nofollow" target="_blank">Zerion</a><br/> <br/> <a href="https://upptic.com/branding-event-marketing-with-louis-tanguay-app-talk-with-upptic/" rel="nofollow" target="_blank">Branding &amp; Event Marketing with Louis Tanguay</a></p>

Branding & Event Marketing with Louis Tanguay

Louis Tanguay is the Managing Director and Co-Founder of App Growth Summit, an invite-only, limited-vendor mobile app conference series and content publisher for app growth professionals.Questions Louis Answered in this Episode:App Growth Summit is moving to Austin. Why Austin?How do you determine where to draw the line with attendees?What are mobile marketers talking about too much?Do you deny content? If so, how?How do you manage content to your standards while appeasing your sponsors?How have you navigated virtual event fatigue?What do you think most people overlook in creating events that are challenging for you?Timestamp:4:50 Louis’s background and the birth of App Growth Summit10:45 Deciding on the max number of attendees for an event14:31 What Louis hears too much of in mobile marketing16:51 Curating content for App Growth Summit22:48 Reducing virtual event fatigue30:48 Overlooked challenges in putting on eventsQuotes:(16:55-17:06) “What I’ll do is talk to each individual speaker, find out what they can and want to speak on; and then we’ll do a little pseudo data science and mix together the people that would make a great conversation.”(30:56-31:05) “For virtual events, we’re testing the heck out of the platform because my biggest nightmare is that people sign on and it doesn’t work.”Mentioned in this Episode:Louis Tanguay’s LinkedInApp Growth Summit

<p>Louis Tanguay is the Managing Director and Co-Founder of App Growth Summit, an invite-only, limited-vendor mobile app conference series and content publisher for app growth professionals.</p><h3>Questions Louis Answered in this Episode:</h3><ul><li>App Growth Summit is moving to Austin. Why Austin?</li><li>How do you determine where to draw the line with attendees?</li><li>What are mobile marketers talking about too much?</li><li>Do you deny content? If so, how?</li><li>How do you manage content to your standards while appeasing your sponsors?</li><li>How have you navigated virtual event fatigue?</li><li>What do you think most people overlook in creating events that are challenging for you?</li></ul><h3>Timestamp:</h3><ul><li>4:50 Louis’s background and the birth of App Growth Summit</li><li>10:45 Deciding on the max number of attendees for an event</li><li>14:31 What Louis hears too much of in mobile marketing</li><li>16:51 Curating content for App Growth Summit</li><li>22:48 Reducing virtual event fatigue</li><li>30:48 Overlooked challenges in putting on events</li></ul><h3>Quotes:</h3><p>(16:55-17:06) “What I’ll do is talk to each individual speaker, find out what they can and want to speak on; and then we’ll do a little pseudo data science and mix together the people that would make a great conversation.”</p><p>(30:56-31:05) “For virtual events, we’re testing the heck out of the platform because my biggest nightmare is that people sign on and it doesn’t work.”</p><h3>Mentioned in this Episode:</h3><ul><li><a href="https://www.linkedin.com/in/tanguay/" rel="nofollow" target="_blank">Louis Tanguay’s LinkedIn</a></li><li><a href="https://appgrowthsummit.com/" rel="nofollow" target="_blank">App Growth Summit</a></li></ul>

How to Execute a Virtual App Growth Event - Louis Tanguay (AGS)

circlemarketing.com Louis Tanguay is the founder/creator of Section 3 Music Magazine, one of the first global online music publication brands. He interviewed rock bands and celebrities like Faith No More, Weezer, Method Man, Gwen Stefani, and more. In this episode, Louis shares his experience of moving to Los Angeles to work at entertainment industry giants … Continue reading "Ep. 8: Ask the Right Questions, Tell Your Story with Louis Tanguay"

<a href="http://circlemarketing.com" rel="nofollow" target="_blank">circlemarketing.com</a> Louis Tanguay is the founder/creator of Section 3 Music Magazine, one of the first global online music publication brands. He interviewed rock bands and celebrities like Faith No More, Weezer, Method Man, Gwen Stefani, and more. In this episode, Louis shares his experience of moving to Los Angeles to work at entertainment industry giants … <p><a href="http://musicjobspodcast.com/ep-8-ask-the-right-questions-tell-your-story-with-louis-tanguay/" rel="nofollow" target="_blank">Continue reading "Ep. 8: Ask the Right Questions, Tell Your Story with Louis Tanguay"</a></p>

Ep. 8: Ask the Right Questions, Tell Your Story with Louis Tanguay