Mary Cochran's guest appearances

Mary Cochran

Body and Soul

Wings of Inspired Business

Karen Briscoe

Suzannah Raff

Christy Whitman

Debra Silverman

Kara Goldin

Krista Mashore

Stacey Brown Randall

Liz Faircloth

Debi Silber

JJ Virgin

Cynthia James

Laura Gassner Otting

Melissa Gonzalez

Michelle McCormack

Lisa Thomas

OwlTail

Alison Werning

How early should entrepreneurs invest in branding, marketing and earned media? It’s never too early according to marketing mavens Mary Cochran and Alison Werning, partners in the startup and hi-tech PR firm Launching Labs. We talk about how to create a differentiated message and story in a crowded and noisy marketplace – and why its a prerequisite of success in business.

<p>How early should entrepreneurs invest in branding, marketing and earned media? It’s never too early according to marketing mavens Mary Cochran and Alison Werning, partners in the startup and hi-tech PR firm Launching Labs. We talk about how to create a differentiated message and story in a crowded and noisy marketplace – and why its a prerequisite of success in business.</p>

122 Why Your Brand Comes First: Marketing Mavens Mary Cochran and Alison Werning Share Tips For Women Entrepreneurs.