Caroline Worboys's guest appearances

Caroline Worboys

Data Futurology - Leadership And Strategy in Artificial Intelligence, Machine Learning, Data Science

Driven by Data: The Podcast

Doug Laney

Graeme McDermott

Scott Taylor

Scott Wilson

Ben Taylor

Andrew Jones

Elliot Smith

Peter Jackson

Helen Brown

Andrew Bastawrous

Simon Walker

Dylan Jones

Martin Ford

Jonathan Hart

David Bloch

OwlTail

In Episode 35 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Caroline Worboys, Data, Digital &amp; AI NED, where they discuss why the Data, Analytics and AI industry needs independent NED's, which includes:Why we need to be creative as well as analytical The need to be outcome-focused but understanding how you'll get there The Art of the Possible: Why business leaders often want us to provide insight to identify the opportunity The role of corporate bias Why budget ownership can create constraints for CDO’s The golden question: What do you wish you could predict?The importance of keeping it high-level for as long as possible The role structure can play on how successful we areThe importance of helping business leaders prioritise What it takes to be a successful NED  The benefit of being free from day-to-day constraints Why you reap what you sow with regards to culture Why context is so important even at the execution level 

In Episode 35 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Caroline Worboys, Data, Digital &amp; AI NED, where they discuss why the Data, Analytics and AI industry needs independent NED's, which includes:<ul><li>Why we need to be creative as well as analytical </li><li>The need to be outcome-focused but understanding how you'll get there </li><li>The Art of the Possible: Why business leaders often want us to provide insight to identify the opportunity </li><li>The role of corporate bias </li><li>Why budget ownership can create constraints for CDO’s </li><li>The golden question: What do you wish you could predict?</li><li>The importance of keeping it high-level for as long as possible </li><li>The role structure can play on how successful we are</li><li>The importance of helping business leaders prioritise </li><li>What it takes to be a successful NED  </li><li>The benefit of being free from day-to-day constraints </li><li>Why you reap what you sow with regards to culture </li><li>Why context is so important even at the execution level </li></ul>

Ep 35 | The Need for a Data NED with Caroline Worboys, Data, Digital & AI NED

Caroline Worboys is a data expert, investor, advisor, COO at Outra &amp; Vice Chair at DMA Group. She has been working in the data industry for over 30 years. In this time, she’s had a fascinating journey. She has worked, created, mentored and consulted through many data driven organisations. She’s played all the different roles: technical lead, a business lead, a founder and investor. While Caroline doesn’t describe herself as a data scientist and didn’t go to university, she has always worked with data and has a wealth of experience. She started in the field by working with consumer data for direct marketing and progressed to the point where she founded and sold several successful data related start-ups. Currently, she is the founder and COO of Outra. In this episode, we talk about what it was like being a woman in technology in the 80’s, how the use of data has progressed over the years and how she keeps her team focused on the goal of doing things faster than other companies.  Summary  How Caroline got started in data (03:02) What she learnt from observing senior colleagues and what it was like being a woman in technology in the 80s (05:38) Using customer data in order to target people at the right time (07:46) The principles of working with consumer data hasn’t changed (10:04) How the care and attention required for direct mail has now been lost with email and digital marketing (11:09) The importance of being curious and learning (12:31) Starting her own business and finding a different way to charge customers (13:46) Advice for young people and why it’s important to seek people for advice (21:34) Personal drivers to start her business (23:35) How her business innovated as technology changed (25:10) The challenge of using data to actually solve problems (30:29) Considerations when choosing her team (35:48) The recruitment process is like for Caroline’s company (39:00) How Caroline keeps her team focused on the goal of doing things faster than other companies (41:40) The difficulties of work/ life balance (44:16) Considerations for being a leader in the data space (47:03) The importance of thinking about the type of data you want to work with (51:43)   Quotes  “Seek out people who have really, honestly read the book and seen the movie and been there. Because they can stop you from going down a whole bunch of dead ends.” “You can’t scale and have thousands of relationships with thousands of people. But you can create a culture, and processes below that culture, that are scalable.”   Now you can support Data Futurology on Patreon!   https://www.patreon.com/datafuturology   Thank you to our sponsors:  UNSW Master of Data Science Online: studyonline.unsw.edu.au  Datasource Services: datasourceservices.com.au or email Will Howard on will@datasourceservices.com.au  Fyrebox - Make Your Own Quiz!  And as always, we appreciate your Reviews, Follows, Likes, Shares and Ratings. Thank you so much for listening. Enjoy the show!  ---   Send in a voice message: https://podcasters.spotify.com/pod/show/datafuturology/message

Caroline Worboys is a data expert, investor, advisor, COO at Outra &amp; Vice Chair at DMA Group. She has been working in the data industry for over 30 years. In this time, she’s had a fascinating journey. She has worked, created, mentored and consulted through many data driven organisations. She’s played all the different roles: technical lead, a business lead, a founder and investor. While Caroline doesn’t describe herself as a data scientist and didn’t go to university, she has always worked with data and has a wealth of experience. She started in the field by working with consumer data for direct marketing and progressed to the point where she founded and sold several successful data related start-ups. Currently, she is the founder and COO of Outra. In this episode, we talk about what it was like being a woman in technology in the 80’s, how the use of data has progressed over the years and how she keeps her team focused on the goal of doing things faster than other companies. Summary <ul> <li>How Caroline got started in data (03:02)</li> <li>What she learnt from observing senior colleagues and what it was like being a woman in technology in the 80s (05:38)</li> <li>Using customer data in order to target people at the right time (07:46)</li> <li>The principles of working with consumer data hasn’t changed (10:04)</li> <li>How the care and attention required for direct mail has now been lost with email and digital marketing (11:09)</li> <li>The importance of being curious and learning (12:31)</li> <li>Starting her own business and finding a different way to charge customers (13:46)</li> <li>Advice for young people and why it’s important to seek people for advice (21:34)</li> <li>Personal drivers to start her business (23:35)</li> <li>How her business innovated as technology changed (25:10)</li> <li>The challenge of using data to actually solve problems (30:29)</li> <li>Considerations when choosing her team (35:48)</li> <li>The recruitment process is like for Caroline’s company (39:00)</li> <li>How Caroline keeps her team focused on the goal of doing things faster than other companies (41:40)</li> <li>The difficulties of work/ life balance (44:16)</li> <li>Considerations for being a leader in the data space (47:03)</li> <li>The importance of thinking about the type of data you want to work with (51:43)</li> </ul> Quotes <ul> <li>“Seek out people who have really, honestly read the book and seen the movie and been there. Because they can stop you from going down a whole bunch of dead ends.”</li> <li>“You can’t scale and have thousands of relationships with thousands of people. But you can create a culture, and processes below that culture, that are scalable.”</li> </ul> Now you can support Data Futurology on Patreon!   <a href="https://www.patreon.com/datafuturology" rel="nofollow" target="_blank">https://www.patreon.com/datafuturology </a> Thank you to our sponsors:  UNSW Master of Data Science Online: <a href="https://studyonline.unsw.edu.au/" rel="nofollow" target="_blank">studyonline.unsw.edu.au</a> Datasource Services: <a href="http://www.datasourceservices.com.au/" rel="nofollow" target="_blank">datasourceservices.com.au</a> or email Will Howard on will@datasourceservices.com.au  <a href="https://www.fyrebox.com/" rel="nofollow" target="_blank">Fyrebox</a> - Make Your Own Quiz! And as always, we appreciate your Reviews, Follows, Likes, Shares and Ratings. Thank you so much for listening. Enjoy the show! --- Send in a voice message: <a href="https://podcasters.spotify.com/pod/show/datafuturology/message" rel="nofollow" target="_blank">https://podcasters.spotify.com/pod/show/datafuturology/message</a>

#44 Using Data Science to Actually Solve Problems with Caroline Worboys - Data Expert, Investor, Advisor, COO & Vice Chair