Francesco Brachetti's guest appearances

Francesco Brachetti

Cookery by the Book

HALO Talks: Elevating Wellness

New York Launch Pod: A Podcast Highlighting New Start-Ups, Businesses, and Openings in the New York City Area (NY Launch Pod)

Alessandro Biggi

Jenny Fleiss

Matt Rodbard

Molly Stevens

Robyn Eckhardt

David Hagerman

Emma Zimmerman

Rachel Hollis

Sara Blakely

Joe Yonan

Lisa Steele

Jane Churchill

Gaby Dalkin

Alexander Smalls

Priya Krishna

OwlTail

Alessandro Biggi &amp; Francesco Brachetti are best friends since college and grew up in Italy. They started Avocaderia- the buzzy new restaurant (now with 4 locations.) They have far from the "typical" background of hospitality entrepreneurs. Both studied and worked in the finance world but eventually, Alesandro came to the idea of,"Healthy comfort food that's good for you but enriched with healthy fats which could be cheese, almonds and so on. I realized that it was really hard to find healthy food. . . so I started playing with the idea of creating delicious avocado based salads and dishes. I shared that with Francesco who was living in Mexico, in the country of avocados!" The two self-funded their first two locations and not having any background in hospitality turned out to be a positive. In finance parlance, they aimed to create an MVP  ("minimum viable product") and did exactly that using, among other things, Instagram to create community and assess demand! "In our case, we didn't know anything, so we just did it. Now that we know a lot more, it's actually a lot harder," quips Bragetti. It was their first experience taking an Excel model and turning into reality--something most in finance never have done, or will do, and have no idea how difficult it is. The pair worked 14 hours a day, nearly year round when they first started. COVID hit, but they did more than just survive-they thrived! Alessandro and Francesco chat more about what success means for them, the differences in work-life balance in Italy versus NYC (Italy, once again came out on top last year,) where they're going in the future, and more! These guys are putting a different spin on the hospitality model and are a group to keep your eye on. Definitely stop in and check them out (or order online!)  Click here to download transcript. 

Alessandro Biggi &amp; Francesco Brachetti are best friends since college and grew up in Italy. They started <a href="https://www.avocaderia.com/" rel="noopener nofollow" target="_blank">Avocaderia-</a> the buzzy new restaurant (now with 4 locations.) They have far from the "typical" background of hospitality entrepreneurs. Both studied and worked in the finance world but eventually, Alesandro came to the idea of,"Healthy comfort food that's good for you but enriched with healthy fats which could be cheese, almonds and so on. I realized that it was really hard to find healthy food. . . so I started playing with the idea of creating delicious avocado based salads and dishes. I shared that with Francesco who was living in Mexico, in the country of avocados!" The two self-funded their first two locations and not having any background in hospitality turned out to be a positive. In finance parlance, they aimed to create an MVP  ("minimum viable product") and did exactly that using, among other things, Instagram to create community and assess demand! "In our case, we didn't know anything, so we just did it. Now that we know a lot more, it's actually a lot harder," quips Bragetti. It was their first experience taking an Excel model and turning into reality--something most in finance never have done, or will do, and have no idea how difficult it is. The pair worked 14 hours a day, nearly year round when they first started. COVID hit, but they did more than just survive-they thrived! Alessandro and Francesco chat more about what success means for them, the differences in work-life balance in Italy versus NYC (Italy, once again came out on top last year,) where they're going in the future, and more! These guys are putting a different spin on the hospitality model and are a group to keep your eye on. Definitely stop in and check them out (or order online!)  <a href="https://www.halotalks.com/wp-content/uploads/2022/09/Alessandro-Biggi-Francesco-Brachetti.pdf" rel="noopener nofollow" target="_blank">Click here to download transcript</a>.

Episode #356: Alessandro Biggi & Francesco Brachetti, Avocaderia

Alberto Gramigni

Avocaderia |  Alessandro Biggi, Francesco Brachetti, Alberto Gramigni

Before they appeared on ABC’s Shark Tank, Alessandro Biggi and Francesco Brachetti stepped on to the New York Launch Pod to discuss Avocaderia “the world’s first Avocado Bar” located in Industry City in Brooklyn. About one year ago, the thirty year old Italian co-founders were in search of healthy and tasty food and fell in love with the avocado.  They then experimented with recipes and grew a following of their concoctions on Instagram.  Realizing they had created delicious food and become popular, the two decided to open the first Avocaderia in New York City, a restaurant where each dish includes avocado. Today the restaurant sells well over 1,000 avocados a week and has gained a large and loyal following among its target millennial audience.  But Alesandro and Francesco have their sights well beyond one restaurant location and want to establish a brand.  As a result, Avocaderia has partnered with companies including SoulCycle and Goop to reach the health conscious consumer and is now looking at additional locations. Listen to the episode to go behind the scenes of Avocaderia, why the co-founders decided to focus exclusively on avocados, how they come up with recipes and more about avocados and the people who love them than you ever thought possible. More on Avocaderia: http://www.avocaderia.com/ Avocaderia Instagram Feed: https://www.instagram.com/avocaderia/ For a transcript of the episode please visit: http://nylaun.ch/avocaderiaTr

Before they appeared on ABC’s Shark Tank, Alessandro Biggi and Francesco Brachetti stepped on to the New York Launch Pod to discuss Avocaderia “the world’s first Avocado Bar” located in Industry City in Brooklyn. About one year ago, the thirty year old Italian co-founders were in search of healthy and tasty food and fell in love with the avocado.  They then experimented with recipes and grew a following of their concoctions on Instagram.  Realizing they had created delicious food and become popular, the two decided to open the first Avocaderia in New York City, a restaurant where each dish includes avocado. Today the restaurant sells well over 1,000 avocados a week and has gained a large and loyal following among its target millennial audience.  But Alesandro and Francesco have their sights well beyond one restaurant location and want to establish a brand.  As a result, Avocaderia has partnered with companies including SoulCycle and Goop to reach the health conscious consumer and is now looking at additional locations. Listen to the episode to go behind the scenes of Avocaderia, why the co-founders decided to focus exclusively on avocados, how they come up with recipes and more about avocados and the people who love them than you ever thought possible. More on Avocaderia: <a href="http://www.avocaderia.com/" rel="nofollow" target="_blank">http://www.avocaderia.com/</a> Avocaderia Instagram Feed: <a href="https://www.instagram.com/avocaderia/" rel="nofollow" target="_blank">https://www.instagram.com/avocaderia/</a> For a transcript of the episode please visit: <a href="http://nylaun.ch/avocaderiaTr" rel="nofollow" target="_blank">http://nylaun.ch/avocaderiaTr</a>

Episode 41: Alessandro Biggi and Francesco Brachetti, Co-Founders of Avocaderia | New York City's first Avocado Bar and Alumni of ABC's Shark Tank