Jimmy Forbes's guest appearances

Jimmy Forbes

Bowery Capital Startup Sales Podcast

Wade Foster

Jake Dunlap

Jack Altman

Ryan Denehy

Bart Lorang

Ian Andrews

Aaron Ross

Ed Fry

Patrick Campbell

Sean Ellis

Doug Landis

Brian Kelly

Michael Katz

Allen Gannett

Dannie Herzberg

OwlTail

The Bowery Capital team invited Jimmy Forbes, SendGrid's Manager of Sales Development, to come in this week to talk about "Sales Personalization vs. Automation." In this episode, Jimmy lays out SendGrid's strategy that determines where they sit on the pendulum between sales automation and sales personalization. Jimmy, an outdoors climbing enthusiast, has built SendGrid's sales development team from the ground up, scaling and optimizing outbound global sales for the company. The relationship between automation and personalization continues to be a topic that gets brought up a lot. Jimmy's experience with resisting that automatic urge has led to unexpected insights validated by data in higher conversion rates and quality of interactions with leads.

<p>The Bowery Capital team invited Jimmy Forbes, SendGrid's Manager of Sales Development, to come in this week to talk about "Sales Personalization vs. Automation." In this episode, Jimmy lays out SendGrid's strategy that determines where they sit on the pendulum between sales automation and sales personalization.</p> <p>Jimmy, an outdoors climbing enthusiast, has built SendGrid's sales development team from the ground up, scaling and optimizing outbound global sales for the company. The relationship between automation and personalization continues to be a topic that gets brought up a lot. Jimmy's experience with resisting that automatic urge has led to unexpected insights validated by data in higher conversion rates and quality of interactions with leads.</p>

Sales Personalization vs. Automation with Jimmy Forbes (SendGrid)