Josh Troy's guest appearances

Josh Troy

Radio8Ball hosted by Andras Jones

Hustle Inspires Hustle with Alex Quin

John Doe

Paul Simon

Fred Armisen

Marc Miller

Joe Kennedy

Linda Perry

Matt Braunger

Andy Dick

Natasha Leggero

Shirley Manson

Joni Mitchell

John Vanderslice

Tig Notaro

Martha Kelly

Dino Stamatopoulos

OwlTail

Alex Quin

SCALING SALES-BASED BUSINESSES FT. (JOSH TROY) WITH (ALEX QUIN) | (EPISODE #80) Episode Summary:  In this podcast, Alex interviews Josh Troy, founder of the WFS (Wires From Strangers) Group. The WFS group is a brand that helps businesses scale integrity-based sales operations. Together, they talk about building offers and why crafting a pitch before reaching out is essential. Finally, they tackle common mistakes, and obstacles salespeople make when scaling their business. Wisdom Nuggets: Building an offer is important before reaching out to a client. An offer usually includes brand voice, marketing hooks, and a CTA. It's important to put together an offer that is appealing and speaks to the client's needs in order to increase the chances of them working with you.Pitch matters because it's the first step in getting a client to say yes to working with you. Your pitch should be well-thought-out and tailored to the specific client you're reaching out to. It's also important to have a strong understanding of what the client is looking for so you can position your offer in the best light possible.Evolving your offer is key to success in business. By always being open to change and making sure your offer is up-to-date, you'll be able to maintain strong relationships with clients.Podcast Outline:  Alex: (00:18) This is Josh Troy, founder of the WFS group. What's up, man. Thanks for jumping Alex: (00:27) let's give everybody a little bit of context. We met at Jeremy's Q2, my back Q3 inner circle mastermind. It was a fantastic weekend. You presented; I was really blown away by your presentation.Alex: (01:15) There's a ton of marketing agency owners in there doing six figures a month, seven figures a month. And ultimately, we're all here to help each other out. And that's what we wanna do on this podcast today. Alex: (01:52) So what's up with Wires From Strangers? How did this come to life? Josh: (01:56) Yeah. So first of all, so wires from strangers, we also call it WFS group. We scale integrity-based sales operations. And I think that was the presentation that you heard me speak on at the mastermind. It was like my 10 best nuggets for scaling integrity-based sales operations.Alex: (03:34) A lot of people have a great offer. They have a great business, but they have sales; it’s happened to me in my businesses.Alex: (05:34) So what, what are the biggest mistakes you see people usually make in their sales system.Josh: (07:12) Pitch design is one of the main ones. People don't spend enough time, really diving deep into how their offer needs to be pitched to resonate.Josh: (10:01) Offer, design pitch, design, process design. Alex: (13:23) A lot of the time I notice, especially because I've been in digital marketing for a while, is that not every time digital marketers care to see the process all the way throughAlex: (14:11) There's a whole lot to it to finally get them on the phone. And even after you get them on the phone to get the deal closed.Josh: (17:39) There's three things to me that I've, and I didn't always know this.Josh: (23:27) I'm 29 now I was 20. Then this is almost a decade ago. I had to explain to people why videos were a smart thing to pay for as a business.Alex: (23:42) To have a video production was like something really glamorous because at most what was working was photos. Instagram was popping at that point. Josh: (23:56) Totally. I mean dude, at the time back, I mean just a couple years before that the only people that were producing like videos and commercials and ads were the biggest companies in the world that could pay for TV.Josh: (26:10) I'll say side note real quick. If there's somebody that's listening to this by chance, that's a server right now. The first thing that you should do is go get a job at a high end restaurant, cuz you'll triple your pay overnight doing the same exact thing.Josh: (29:50)That's it, man. So going back real quick, I'll wrap this up for you on the, on the story of like how it kind of continued to evolve is so I, I started iron wall now, the video marketing company. So that was, I, I built the entire thing from cold calling.Josh: (31:57) So I have so much strategy and structure around the first minute of a, of a cold call because here's the other thing about a cold call.Alex: (36:47) That's why, so I love sales and marketing. Like you specifically sales marketing on my end because ultimately you could apply that to anything that, that skill sort of selling.Josh: (38:33) Anything, anything that you want to be repeatable, you're gonna wanna have process documentation for. So it's not just for sales for really anything you wanna do. Josh: (40:48) What is the most repeatable high leverage action that you need? Make your, make your SOPs for that first. Alex: (42:09)Troy, man, I really appreciate you jumping on. I really hope we could continue this conversation in the future cuz I find a lot of value in what you do.Power Quotes:  “Anything that you want to be repeatable, you're going to want to have a processed documentation for. So it's not just for sales, its really for anything you want to do. ” - Josh TroyResources Mentioned:  Josh Troy's InstagramHustle Inspires Hustle PodcastSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SCALING SALES-BASED BUSINESSES FT. (JOSH TROY) WITH (ALEX QUIN) | (EPISODE #80)  Episode Summary: In this podcast, Alex interviews Josh Troy, founder of the WFS (Wires From Strangers) Group. The WFS group is a brand that helps businesses scale integrity-based sales operations. Together, they talk about building offers and why crafting a pitch before reaching out is essential. Finally, they tackle common mistakes, and obstacles salespeople make when scaling their business.  Wisdom Nuggets: <ul><li>Building an offer is important before reaching out to a client. An offer usually includes brand voice, marketing hooks, and a CTA. It's important to put together an offer that is appealing and speaks to the client's needs in order to increase the chances of them working with you.</li><li>Pitch matters because it's the first step in getting a client to say yes to working with you. Your pitch should be well-thought-out and tailored to the specific client you're reaching out to. It's also important to have a strong understanding of what the client is looking for so you can position your offer in the best light possible.</li><li>Evolving your offer is key to success in business. By always being open to change and making sure your offer is up-to-date, you'll be able to maintain strong relationships with clients.</li></ul> Podcast Outline: Alex: (00:18) This is Josh Troy, founder of the WFS group. What's up, man. Thanks for jumping  Alex: (00:27) let's give everybody a little bit of context. We met at Jeremy's Q2, my back Q3 inner circle mastermind. It was a fantastic weekend. You presented; I was really blown away by your presentation. Alex: (01:15) There's a ton of marketing agency owners in there doing six figures a month, seven figures a month. And ultimately, we're all here to help each other out. And that's what we wanna do on this podcast today.  Alex: (01:52) So what's up with Wires From Strangers? How did this come to life?  Josh: (01:56) Yeah. So first of all, so wires from strangers, we also call it WFS group. We scale integrity-based sales operations. And I think that was the presentation that you heard me speak on at the mastermind. It was like my 10 best nuggets for scaling integrity-based sales operations. Alex: (03:34) A lot of people have a great offer. They have a great business, but they have sales; it’s happened to me in my businesses. Alex: (05:34) So what, what are the biggest mistakes you see people usually make in their sales system. Josh: (07:12) Pitch design is one of the main ones. People don't spend enough time, really diving deep into how their offer needs to be pitched to resonate. Josh: (10:01) Offer, design pitch, design, process design.  Alex: (13:23) A lot of the time I notice, especially because I've been in digital marketing for a while, is that not every time digital marketers care to see the process all the way through Alex: (14:11) There's a whole lot to it to finally get them on the phone. And even after you get them on the phone to get the deal closed. Josh: (17:39) There's three things to me that I've, and I didn't always know this. Josh: (23:27) I'm 29 now I was 20. Then this is almost a decade ago. I had to explain to people why videos were a smart thing to pay for as a business. Alex: (23:42) To have a video production was like something really glamorous because at most what was working was photos. Instagram was popping at that point.  Josh: (23:56) Totally. I mean dude, at the time back, I mean just a couple years before that the only people that were producing like videos and commercials and ads were the biggest companies in the world that could pay for TV. Josh: (26:10) I'll say side note real quick. If there's somebody that's listening to this by chance, that's a server right now. The first thing that you should do is go get a job at a high end restaurant, cuz you'll triple your pay overnight doing the same exact thing. Josh: (29<a href="https://www.temi.com/editor/t/L0K_GkAWi7BTooUEQuFXb4PoMemGIEHVdXrfeqhEUFFKMVKdK7Oep5ayosDxuKDVkOmmKmSOlaVdCwv1iYZ6eLsBOAg?loadFrom=PastedDeeplink&amp;ts=287.94" rel="noopener noreferrer nofollow" target="_blank">:</a>50)That's it, man. So going back real quick, I'll wrap this up for you on the, on the story of like how it kind of continued to evolve is so I, I started iron wall now, the video marketing company. So that was, I, I built the entire thing from cold calling. Josh: (31:57) So I have so much strategy and structure around the first minute of a, of a cold call because here's the other thing about a cold call. Alex: (36:47) That's why, so I love sales and marketing. Like you specifically sales marketing on my end because ultimately you could apply that to anything that, that skill sort of selling. Josh: (38:33) Anything, anything that you want to be repeatable, you're gonna wanna have process documentation for. So it's not just for sales for really anything you wanna do.  Josh: (40:48) What is the most repeatable high leverage action that you need? Make your, make your SOPs for that first.  Alex: (42:09)Troy, man, I really appreciate you jumping on. I really hope we could continue this conversation in the future cuz I find a lot of value in what you do. Power Quotes: “Anything that you want to be repeatable, you're going to want to have a processed documentation for. So it's not just for sales, its really for anything you want to do. ” - Josh Troy Resources Mentioned: <a href="https://www.instagram.com/troy.joshua/" rel="noopener noreferrer nofollow" target="_blank">Josh Troy's Instagram</a> <a href="http://www.hustleinspireshustle.com/podcast" rel="noopener noreferrer nofollow" target="_blank">Hustle Inspires Hustle Podcast</a> See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Scaling sales-based businesses ft. Josh Troy with Alex Quin

JOSH TROY is a painter, a writer and the host of the yearly Maypole music festival in Los Angeles that our host ANDRAS JONES has been performing at since 1990. Josh joined the realm of The Pop Oracle to provide some context on Andras's song "Before The Show" that was the answer on last week's episode with SCOTT WEDDLE of the band AMELIA. On the way to asking his own question to The Pop Oracle Josh discusses the history of Maypole including a deep remembrance of the late TRACY THIELIN including a great story about his performance at the Pulp Fiction wrap party.To hear ANDRAS's question please join the Patreon campaign. $1 a month gets you the bonus episodes: https://www.patreon.com/radio8ball  Featuring:The Radio8Ball Theme Songperformed byANDRAS JONESw/ MARSHALL THOMPSON &amp; DOMINIC GENOVA The Pop Oracle Song of The Day for May 21, 2020:“Record Store” by ANDRAS JONESw/SCOTT TAYLOR, SKYLER HAWLEY &amp; PETER DAVID CONNELLYhttp://www.radio8ball.com/song-of-the-day/may-21-2020/  Featured Music:"Flashback Barbeque" by ANDRAS JONES"Lying Heart's Club Band", "Kitty Mambo", "Catch Your Cold", "Dug Up Mother", "Go To Sleep"  &amp; "Pistol To Me" by TRACY THIELIN"Message For The Moon" by DEB PASTERNAK Double Naught Spy Car provides the musical bed with“The Mooche” by Duke Ellington&amp;“In Walked Bud, Out Walked Bud” by Thelonious Monk Thanks to Alan Green for “special projects”. LINKS:RADIO8BALL WEBSITE - www.radio8ball.comA CURMUDGEON FOR ALL SEASONS - https://andrasjones.bandcamp.com/album/a-curmudgeon-for-all-seasons THE PREVIOUS: UNPOP... https://andrasjones.bandcamp.com/album/unpop-2 ALL YOU GET - https://open.spotify.com/album/2qlTdqTJVDOJEgiWfVUxtn THE BOON - https://andrasjones.bandcamp.com/album/the-boon-1988 TRACY THIELIN - https://www.discogs.com/artist/613580-Tracy-Thielen DEB PASTERNAK - https://www.amazon.com/Eleven-Deb-Pasternak/dp/B000054P1K RADIO8BALL APP - https://apps.apple.com/us/app/radio8ball/id1326738822RADIO8BALL PATREON - https://www.patreon.com/radio8ballRADIO8BALL FACEBOOK - https://www.facebook.com/radio8ball/RADIO8BALL TWITTER - @radio8ballRADIO8BALL INSTAGRAM - @theradio8ballshow EPISODE PAGE at WWW.RADIO8BALL.COM - http://www.radio8ball.com/2020/05/31/josh-troy-miranda-zeiger/Support the show: https://www.patreon.com/radio8ballSee omnystudio.com/listener for privacy information.

JOSH TROY is a painter, a writer and the host of the yearly Maypole music festival in Los Angeles that our host ANDRAS JONES has been performing at since 1990. Josh joined the realm of The Pop Oracle to provide some context on Andras's song "Before The Show" that was the answer on last week's episode with SCOTT WEDDLE of the band AMELIA. On the way to asking his own question to The Pop Oracle Josh discusses the history of Maypole including a deep remembrance of the late TRACY THIELIN including a great story about his performance at the Pulp Fiction wrap party. To hear ANDRAS's question please join the Patreon campaign. $1 a month gets you the bonus episodes: <a href="https://www.patreon.com/radio8ball" rel="nofollow" target="_blank">https://www.patreon.com/radio8ball</a> Featuring: The Radio8Ball Theme Song performed by ANDRAS JONES w/ MARSHALL THOMPSON &amp; DOMINIC GENOVA The Pop Oracle Song of The Day for May 21, 2020: “Record Store” by ANDRAS JONES w/SCOTT TAYLOR, SKYLER HAWLEY &amp; PETER DAVID CONNELLY <a href="http://www.radio8ball.com/song-of-the-day/may-21-2020/" rel="nofollow" target="_blank">http://www.radio8ball.com/song-of-the-day/may-21-2020/</a> Featured Music: "Flashback Barbeque" by ANDRAS JONES "Lying Heart's Club Band", "Kitty Mambo", "Catch Your Cold", "Dug Up Mother", "Go To Sleep"  &amp; "Pistol To Me" by TRACY THIELIN "Message For The Moon" by DEB PASTERNAK Double Naught Spy Car provides the musical bed with “The Mooche” by Duke Ellington &amp; “In Walked Bud, Out Walked Bud” by Thelonious Monk Thanks to Alan Green for “special projects”. LINKS: RADIO8BALL WEBSITE - <a href="http://www.radio8ball.com" rel="nofollow" target="_blank">www.radio8ball.com</a> A CURMUDGEON FOR ALL SEASONS - <a href="https://andrasjones.bandcamp.com/album/a-curmudgeon-for-all-seasons" rel="nofollow" target="_blank">https://andrasjones.bandcamp.com/album/a-curmudgeon-for-all-seasons</a> THE PREVIOUS: UNPOP... <a href="https://andrasjones.bandcamp.com/album/unpop-2" rel="nofollow" target="_blank">https://andrasjones.bandcamp.com/album/unpop-2</a> ALL YOU GET - <a href="https://open.spotify.com/album/2qlTdqTJVDOJEgiWfVUxtn" rel="nofollow" target="_blank">https://open.spotify.com/album/2qlTdqTJVDOJEgiWfVUxtn</a> THE BOON - <a href="https://andrasjones.bandcamp.com/album/the-boon-1988" rel="nofollow" target="_blank">https://andrasjones.bandcamp.com/album/the-boon-1988</a> TRACY THIELIN - <a href="https://www.discogs.com/artist/613580-Tracy-Thielen" rel="nofollow" target="_blank">https://www.discogs.com/artist/613580-Tracy-Thielen</a> DEB PASTERNAK - <a href="https://www.amazon.com/Eleven-Deb-Pasternak/dp/B000054P1K" rel="nofollow" target="_blank">https://www.amazon.com/Eleven-Deb-Pasternak/dp/B000054P1K</a> RADIO8BALL APP - <a href="https://apps.apple.com/us/app/radio8ball/id1326738822" rel="nofollow" target="_blank">https://apps.apple.com/us/app/radio8ball/id1326738822</a> RADIO8BALL PATREON - <a href="https://www.patreon.com/radio8ball" rel="nofollow" target="_blank">https://www.patreon.com/radio8ball</a> RADIO8BALL FACEBOOK - <a href="https://www.facebook.com/radio8ball/" rel="nofollow" target="_blank">https://www.facebook.com/radio8ball/</a> RADIO8BALL TWITTER - @radio8ball RADIO8BALL INSTAGRAM - @theradio8ballshow EPISODE PAGE at <a href="http://WWW.RADIO8BALL.COM" rel="nofollow" target="_blank">WWW.RADIO8BALL.COM</a> - <a href="http://www.radio8ball.com/2020/05/31/josh-troy-miranda-zeiger/" rel="nofollow" target="_blank">http://www.radio8ball.com/2020/05/31/josh-troy-miranda-zeiger/</a><a href="https://www.patreon.com/radio8ball" rel="payment nofollow" target="_blank">Support the show: https://www.patreon.com/radio8ball</a>See <a href="https://omnystudio.com/listener" rel="nofollow" target="_blank">omnystudio.com/listener</a> for privacy information.

Josh Troy (Season Three-The Appening-012-May 21, 2020)