Jeremy Ozen's guest appearances

Jeremy Ozen

SaaS Interviews with CEOs, Startups, Founders

Bill Gates

Rob Walch

Neil Patel

Barbara Corcoran

Chris Guillebeau

Brian Scudamore

Wade Foster

Aaron Fifield

Drew Canole

Tony Robbins

Omar Zenhom

Webinar Ninja

Laura Roeder

Melanie Duncan

Bernie Sanders

OwlTail

Jeremy Ozen. He’s the president and co-founder of Vistar Media. He was previously a Goldman Sachs European Special Situations in London monitoring a portfolio of venture investments. He also has a BS in Material Science Engineering and a BSc in Finance from the University of Pennsylvania.  Famous Five:  Favorite Book? – Sam Walton’s Biography What CEO do you follow? – 3G Capital Founders Favorite online tool? — Gmail Calendar How many hours of sleep do you get?— 7 If you could let your 20-year old self, know one thing, what would it be? – Jeremy wished he had not taken life so seriously and not every day is the end of the world    Time Stamped Show Notes:  00:43 – Nathan introduces Jeremy to the show 01:15 – Vistar Media connects a technology to a software that runs digital billboard 01:35 – Vistar Media makes money by selling the technology or ads to the advertisers or agencies 01:52 – Vistar Media pays the media to access the platform then charges advertising agencies to use their technology 02:18 – VistarMedia doesn’t have a financial risk because the system is a real-time system  02:28 – There is a real-time buying of ad inventory   02:53 – VistarMedia’s technology can adjust to digital ones  03:06 – VistarMedia uses data for telecoms especially the location data of consumers to analyze where the consumers are within a day   04:20 – Jeremy started with Goldman Sachs in London 04:45 – Goldman had 2 groups, one is in stocks and the other is the special situations 05:20 – Jeremy stayed with Goldman for 2 years 05:22 – Jeremy then went to a hedge fund based in Monaco 06:12 – Jeremy became friends with people in Monaco  06:30 – There was a guy who has a very successful business in Poland   07:31 – Jeremy accepted and liked the concept of knowing something that is already working 08:10 – Jeremy has a friend who was working for a company that was founded by Google in 2010  08:23 – They’re one of the first to do programmatic advertising 08:59 – Jeremy then realized that what this company was doing for online advertising would eventually be the way for every type of advertising   10:54 – When Jeremy started, they knew the out-of-home advertising space was growing in terms of how much is digital 11:19 – Vistar Media needed to work with different media outlets explaining to them how to integrate into their system  11:28 – The idea of programmatic advertising was totally foreign to them   11:39 – Vistar Media was launched in 2012 12:48 – Team size is 55 12:52 – Vistar Media raised in 2013 a convertible round 13:15 – Vistar Media hasn’t raised a series A and will not raise one 14:01 – The biggest expenses of Vistar Media is the cost of media 15:20 – Jeremy has thought of buying Upfront 16:01 – Vistar Media has a difference in capital with the billboard guys 16:43 – Jeremy would describe themselves as the biggest billboard company in the USA  16:46 – They have all these big partners that work with them   17:29 – Vistar Media is bringing the billboard companies new money 18:02 – Vistar Media is the only player of programmatic advertising out-of-home 18:15 – $7B has been spent on billboards annually 18:27 – Jeremy is now 31 18:51 – Personally, when Jeremy started Vistar Media, they thought they were building a VC tech like business 19:12 – Jeremy built a business to have an exit at some point 19:48 – The best way to grow your value is by growing your business 20:05 – Jeremy is paying himself $50K a year 20:35 – Goal for 2017 21:45 – The Famous Five    3 Key Points:  Going from one field to another is not that difficult if you really want and need a change. You grow your value by growing your business. There’s a time to work hard and a time to play hard.    Resources Mentioned:  The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences Klipfolio – Track your business performance across all departments for FREE Hotjar – Nathan uses Hotjar to track what you’re doing on this site. He gets a video of each user visit like where they clicked and scrolled to make the site a better experience Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Host Gator– The site Nathan uses to buy his domain names and hosting for the cheapest price possible Audible– Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books  Show Notes provided by Mallard Creatives

<a href="https://www.linkedin.com/in/jeremyozen/" rel="nofollow" target="_blank">Jeremy Ozen</a>. He’s the president and co-founder of <a href="http://www.vistarmedia.com/" rel="nofollow" target="_blank">Vistar Media</a>. He was previously a Goldman Sachs European Special Situations in London monitoring a portfolio of venture investments. He also has a BS in Material Science Engineering and a BSc in Finance from the University of Pennsylvania.  Famous Five: <ul> <li>Favorite Book? – <a href="http://amzn.to/2qEt56a" rel="nofollow" target="_blank">Sam Walton’s Biography</a></li> <li>What CEO do you follow? – <a href="https://en.wikipedia.org/wiki/3G_Capital" rel="nofollow" target="_blank">3G Capital Founders</a></li> <li>Favorite online tool? — <a href="https://calendar.google.com" rel="nofollow" target="_blank">Gmail Calendar</a></li> <li>How many hours of sleep do you get?— 7</li> <li>If you could let your 20-year old self, know one thing, what would it be? – Jeremy wished he had not taken life so seriously and not every day is the end of the world</li> </ul> Time Stamped Show Notes: <ul> <li>00:43 – Nathan introduces Jeremy to the show</li> <li>01:15 – Vistar Media connects a technology to a software that runs digital billboard</li> <li>01:35 – Vistar Media makes money by selling the technology or ads to the advertisers or agencies</li> <li>01:52 – Vistar Media pays the media to access the platform then charges advertising agencies to use their technology</li> <li>02:18 – VistarMedia doesn’t have a financial risk because the system is a real-time system <ul> <li>02:28 – There is a real-time buying of ad inventory</li> </ul> </li> <li>02:53 – VistarMedia’s technology can adjust to digital ones <ul> <li>03:06 – VistarMedia uses data for telecoms especially the location data of consumers to analyze where the consumers are within a day</li> </ul> </li> <li>04:20 – Jeremy started with Goldman Sachs in London</li> <li>04:45 – Goldman had 2 groups, one is in stocks and the other is the special situations</li> <li>05:20 – Jeremy stayed with Goldman for 2 years</li> <li>05:22 – Jeremy then went to a hedge fund based in Monaco</li> <li>06:12 – Jeremy became friends with people in Monaco <ul> <li>06:30 – There was a guy who has a very successful business in Poland</li> </ul> </li> <li>07:31 – Jeremy accepted and liked the concept of knowing something that is already working</li> <li>08:10 – Jeremy has a friend who was working for a company that was founded by Google in 2010 <ul> <li>08:23 – They’re one of the first to do programmatic advertising</li> <li>08:59 – Jeremy then realized that what this company was doing for online advertising would eventually be the way for every type of advertising</li> </ul> </li> <li>10:54 – When Jeremy started, they knew the out-of-home advertising space was growing in terms of how much is digital</li> <li>11:19 – Vistar Media needed to work with different media outlets explaining to them how to integrate into their system <ul> <li>11:28 – The idea of programmatic advertising was totally foreign to them</li> </ul> </li> <li>11:39 – Vistar Media was launched in 2012</li> <li>12:48 – Team size is 55</li> <li>12:52 – Vistar Media raised in 2013 a convertible round</li> <li>13:15 – Vistar Media hasn’t raised a series A and will not raise one</li> <li>14:01 – The biggest expenses of Vistar Media is the cost of media</li> <li>15:20 – Jeremy has thought of buying Upfront</li> <li>16:01 – Vistar Media has a difference in capital with the billboard guys</li> <li>16:43 – Jeremy would describe themselves as the biggest billboard company in the USA <ul> <li>16:46 – They have all these big partners that work with them</li> </ul> </li> <li>17:29 – Vistar Media is bringing the billboard companies new money</li> <li>18:02 – Vistar Media is the only player of programmatic advertising out-of-home</li> <li>18:15 – $7B has been spent on billboards annually</li> <li>18:27 – Jeremy is now 31</li> <li>18:51 – Personally, when Jeremy started Vistar Media, they thought they were building a VC tech like business</li> <li>19:12 – Jeremy built a business to have an exit at some point</li> <li>19:48 – The best way to grow your value is by growing your business</li> <li>20:05 – Jeremy is paying himself $50K a year</li> <li>20:35 – Goal for 2017</li> <li>21:45 – The Famous Five</li> </ul> 3 Key Points: <ol> <li>Going from one field to another is not that difficult if you really want and need a change.</li> <li>You grow your value by growing your business.</li> <li>There’s a time to work hard and a time to play hard.</li> </ol> Resources Mentioned: <ul> <li><a href="http://thetopinbox.com/" rel="nofollow" target="_blank">The Top Inbox</a> – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences</li> <li><a href="http://nathanlatka.com/analytics" rel="nofollow" target="_blank">Klipfolio</a> – Track your business performance across all departments for FREE</li> <li><a href="http://nathanlatka.com/hotjar" rel="nofollow" target="_blank">Hotjar</a> – Nathan uses Hotjar to track what you’re doing on this site. He gets a video of each user visit like where they clicked and scrolled to make the site a better experience</li> <li><a href="http://nathanlatka.com/schedule" rel="nofollow" target="_blank">Acuity Scheduling</a> – Nathan uses Acuity to schedule his podcast interviews and appointments</li> <li><a href="http://www.hostgator.com/promo/nathan" rel="nofollow" target="_blank">Host Gator</a>– The site Nathan uses to buy his domain names and hosting for the cheapest price possible</li> <li><a href="http://nathanlatka.com/audible" rel="nofollow" target="_blank">Audible</a>– Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books</li> </ul> Show Notes provided by <a href="http://www.mallardcreatives.com/testimonials/" rel="nofollow" target="_blank">Mallard Creatives</a>

687: Monaco Bored Him, Now Places Ads on DIgital Billboards with VistarMedia CEO Jeremy Ozen