Greg Mikolap's guest appearances

Greg Mikolap

LTB Podcast

Fitness Business Authority Podcast

Liam Thompson

Sam George

Tim Green

Sukh Sidhu

Chris Burgess

Ben Davis

Jon Goodman

Thomas Plummer

Jean-Claude Vacassin

Martin Rooney

Alwyn Cosgrove

Mike Waywell

Greg Smith

Brett Bartholomew

Ed Cunningham

OwlTail

On this episode of the 'Fitness Business Authority Podcast', Greg Mikolap, owner of ICON gym in Maidenhead, reveals the effects COVID has had on his fitness business, and how he has adapted and overcome the challenges to grow. Greg also reveals what fitness business owners should be focusing on to retain clients and boost sales. What You Will Learn In This Episode:     How Icon gym successfully transitioned from offline to online    The systems icon gym created to become successful during the lockdown   How to create a personalised fitness product online to boost sales   The devastating effects COVID had on gym and studio owners, and how Greg overcame the challenges to grow his business   How Greg built his business back up after losing a third of his members   Simple ways Greg brought members back to his gym after lockdown   How COVID has helped improve Icon gym, and how it can help improve your fitness business   The real reason Greg is calm and relaxed about the future of his fitness business   How to create loyal clients for your fitness business   What it means to go above and beyond for your clients, and how it can grow your fitness business   Creating scarcity: How it can boost sales for your fitness business   How Icon gym continued to profit every month during lockdown   The lessons COVID has taught small fitness business, and how to use them to get more clients and grow   How to increase client retention by understanding what your fitness clients really need   Gym equipment: is it really that important for attracting and retaining clients?   How to Contact Greg: ICON Gym Instagram: ICON Gym Learn More About Growing and Scaling Your Fitness Business Active Fitness Marketing: Digital Marketing Solutions for Boutique Gyms and Studios Internet Fitpro: Lead Generating Websites for Personal Trainers and Fitness Businesses

On this episode of the 'Fitness Business Authority Podcast', Greg Mikolap, owner of ICON gym in Maidenhead, reveals the effects COVID has had on his fitness business, and how he has adapted and overcome the challenges to grow. Greg also reveals what fitness business owners should be focusing on to retain clients and boost sales. What You Will Learn In This Episode:   <ul> <li> How Icon gym successfully transitioned from offline to online  </li> <li> The systems icon gym created to become successful during the lockdown </li> <li> How to create a personalised fitness product online to boost sales </li> <li> The devastating effects COVID had on gym and studio owners, and how Greg overcame the challenges to grow his business </li> <li> How Greg built his business back up after losing a third of his members </li> <li> Simple ways Greg brought members back to his gym after lockdown </li> <li> How COVID has helped improve Icon gym, and how it can help improve your fitness business </li> <li> The real reason Greg is calm and relaxed about the future of his fitness business </li> <li> How to create loyal clients for your fitness business </li> <li> What it means to go above and beyond for your clients, and how it can grow your fitness business </li> <li> Creating scarcity: How it can boost sales for your fitness business </li> <li> How Icon gym continued to profit every month during lockdown </li> <li> The lessons COVID has taught small fitness business, and how to use them to get more clients and grow </li> <li> How to increase client retention by understanding what your fitness clients really need </li> <li> Gym equipment: is it really that important for attracting and retaining clients? </li> </ul> How to Contact Greg: <a href="https://icongym.co.uk/" rel="nofollow" target="_blank">ICON Gym</a> <a href="https://www.instagram.com/iconmaidenhead/?hl=en" rel="nofollow" target="_blank">Instagram: ICON Gym</a> Learn More About Growing and Scaling Your Fitness Business <a href="https://activefitnessmarketing.com" rel="noopener nofollow" target="_blank">Active Fitness Marketing</a>: Digital Marketing Solutions for Boutique Gyms and Studios <a href="https://internetfitpro.com" rel="noopener nofollow" target="_blank">Internet Fitpro</a>: Lead Generating Websites for Personal Trainers and Fitness Businesses

Greg Mikolap on Challenges and Opportunities for Gym Owners During the Lockdown

Greg Mikolap was a recent guest who came on for our gym owner roundtable discussion a few months ago (8th of May 2020). He runs the gym Icon in Maidenhead, England and spent over 10 years in a commercial gym prior to that becoming the busiest trainer in that gym. And that is what we mainly explore today. We talk about his lockdown experience so far, how he priced his services in a commercial gym, developing a niche, the differences between trainers who last vs those who don't and why Greg imagined himself wearing a cape before he went into consultations with PT prospects. I know you're going to enjoy this as Greg speaks from the heart and details a lot of experiences that are just so common for the trainer.           Timestamps:   [01.57] - How Greg's gym has got on during lockdown. [07.30] - If what Greg has learnt during lockdown would apply back to when he was working in a commercial gym. [13.30] - Why it's slow until it starts to snowball when you're gaining clients as a personal trainer. [19.30] - Why it's so common to dread holidays as a personal trainer. [23.15] - A story about developing a niche. [24.30] - A discussion about block vs month bookings. [37.22] - The differences between the commercial gym trainers who last vs the ones who don't. [40.30] - Was Greg nervous when he started in his commercial gym? [46.30] - The importance of stepping back from where things are going wrong for you in the customer journey. [48.30] - What helped Greg get over feeling nervous before he stepped into a consultation.      Find Out More About Greg:  Greg's Gym Greg's Course at LTB        Find Out More About LTB:  Website Instagram Facebook 

Greg Mikolap was a recent guest who came on for our gym owner roundtable discussion a few months ago (8th of May 2020). He runs the gym Icon in Maidenhead, England and spent over 10 years in a commercial gym prior to that becoming the busiest trainer in that gym. And that is what we mainly explore today. We talk about his lockdown experience so far, how he priced his services in a commercial gym, developing a niche, the differences between trainers who last vs those who don't and why Greg imagined himself wearing a cape before he went into consultations with PT prospects. I know you're going to enjoy this as Greg speaks from the heart and details a lot of experiences that are just so common for the trainer.       Timestamps: <ul> <li>[01.57] - How Greg's gym has got on during lockdown.</li> <li>[07.30] - If what Greg has learnt during lockdown would apply back to when he was working in a commercial gym.</li> <li>[13.30] - Why it's slow until it starts to snowball when you're gaining clients as a personal trainer.</li> <li>[19.30] - Why it's so common to dread holidays as a personal trainer.</li> <li>[23.15] - A story about developing a niche.</li> <li>[24.30] - A discussion about block vs month bookings.</li> <li>[37.22] - The differences between the commercial gym trainers who last vs the ones who don't.</li> <li>[40.30] - Was Greg nervous when he started in his commercial gym?</li> <li>[46.30] - The importance of stepping back from where things are going wrong for you in the customer journey.</li> <li>[48.30] - What helped Greg get over feeling nervous before he stepped into a consultation.</li> </ul> Find Out More About Greg: <ul> <li><a href="http://www.icongym.co.uk" rel="nofollow" target="_blank">Greg's Gym</a></li> <li><a href="https://liftthebar.com/courses/strong-ageing/" rel="nofollow" target="_blank">Greg's Course at LTB</a></li> </ul> Find Out More About LTB: <ul> <li><a href="https://bit.ly/3dlx3It" rel="noopener nofollow" target="_blank">Website</a></li> <li><a href="https://www.instagram.com/liftthebar/" rel="nofollow" target="_blank">Instagram</a></li> <li><a href="https://www.facebook.com/liftthebarmentoring/" rel="nofollow" target="_blank">Facebook</a></li> </ul>

Greg Mikolap: Becoming The Go-To PT Within a Commercial Gym