Akshay Sardana's guest appearances

Akshay Sardana

This Marketing Life

MarCast

Michael Barry

Gideon Shalwick

Trent Innes

Ben Hill

Isaac Smith

Ric Navarro

Mohit Bhargava

Peter Strohkorb

Deborah Wallace

Fabian Marrone

Amanda MacMillan

Sarah Murdoch

Sarah Prescott

Michael Ziviani

Sharon Zeev Poole

OwlTail

Engineer turned marketer. Akshay Sardana, acquisition marketing manager at Optus and AMI Future Leader award winner in 2019: Fascination with how things work; Akshay's education and background; Akshay's tech obsession; re-learning marketing in new roles; combining business acumen with love for marketing; marketing and sales relationship; revenue driver versus cost centre; acquisition marketing; working with the brand team; personal branding; technologies integral to the marketing role; measuring ROI; what it means to be a Future Leader; personal values around business and leadership. This chat was part of MarketingMag's content partnership with the Australian Marketing Institute. See omnystudio.com/listener for privacy information.

Engineer turned marketer. Akshay Sardana, acquisition marketing manager at Optus and AMI Future Leader award winner in 2019: Fascination with how things work; Akshay's education and background; Akshay's tech obsession; re-learning marketing in new roles; combining business acumen with love for marketing; marketing and sales relationship; revenue driver versus cost centre; acquisition marketing; working with the brand team; personal branding; technologies integral to the marketing role; measuring ROI; what it means to be a Future Leader; personal values around business and leadership. This chat was part of <a href="https://www.marketingmag.com.au/" rel="nofollow" target="_blank">MarketingMag</a>'s content partnership with the <a href="https://ami.org.au/" rel="nofollow" target="_blank">Australian Marketing Institute</a>. See <a href="https://omnystudio.com/listener" rel="nofollow" target="_blank">omnystudio.com/listener</a> for privacy information.

Episode 23: Akshay Sardana – Optus (part two)

Crisis Series: Marketing leaders are being tested like NEVER before.  We are all experiencing a once-in-a-lifetime (hopefully) health pandemic, and marketing plans were dropped like hot potatoes in March 2020. My guest in this episode is Akshay Sardana, Acquisition Marketing Manager at Optus, and the AMI Future Leader of the Year.  Akshay is a trail-blazing, marketing leader, who is on the front foot when it comes to technology, thinking fast, and pivoting during a crisis. We discuss:  What is going on? Which marketing leaders are shining? What's the difference between a Marketing Manager and a Marketing Leader? Where does AI, AR and marketing technology fit in the near future?

Crisis Series: Marketing leaders are being tested like NEVER before.  We are all experiencing a once-in-a-lifetime (hopefully) health pandemic, and marketing plans were dropped like hot potatoes in March 2020. My guest in this episode is <a href="https://www.linkedin.com/in/sardanaakshay/" rel="nofollow" target="_blank">Akshay Sardana</a>, Acquisition Marketing Manager at <a href="https://www.optus.com.au/" rel="nofollow" target="_blank">Optus</a>, and the <a href="https://www.adnews.com.au/news/australian-marketing-institute-award-winners-2019" rel="nofollow" target="_blank">AMI Future Leader of the Year</a>.  Akshay is a trail-blazing, marketing leader, who is on the front foot when it comes to technology, thinking fast, and pivoting during a crisis. We discuss: <ul> <li>What is going on? Which marketing leaders are shining?</li> <li>What's the difference between a Marketing Manager and a Marketing Leader?</li> <li>Where does AI, AR and marketing technology fit in the near future?</li></ul>

S3 EP3 Marketing Leadership in the 2020 Crisis with Akshay Sardana

Growth hacker marketing. Akshay Sardana, acquisition marketing manager at Optus and AMI Future Leader award winner in 2019. Dave and Akshay chat: future leaders; defining marketing; marketing evolution; building brands; purpose; growth hacker marketing; omnichannel marketing; mass marketing; AI and optimised targeting; how marketers must learn traditional marketing and martech; tech partners; video marketing; marketing over different Optus categories; marketing's linked to product development; the brand evolution of Optus; six questions in 60 seconds. This chat was part of MarketingMag's content partnership with the Australian Marketing Institute. Stay tuned for future episodes, where we'll speak to a range of the 2019 AMI Award Winners.See omnystudio.com/listener for privacy information.

Growth hacker marketing. Akshay Sardana, acquisition marketing manager at Optus and AMI Future Leader award winner in 2019. Dave and Akshay chat: future leaders; defining marketing; marketing evolution; building brands; purpose; growth hacker marketing; omnichannel marketing; mass marketing; AI and optimised targeting; how marketers must learn traditional marketing and martech; tech partners; video marketing; marketing over different Optus categories; marketing's linked to product development; the brand evolution of Optus; six questions in 60 seconds. This chat was part of <a href="https://www.marketingmag.com.au/" rel="nofollow" target="_blank">MarketingMag</a>'s content partnership with the <a href="https://ami.org.au/" rel="nofollow" target="_blank">Australian Marketing Institute</a>. Stay tuned for future episodes, where we'll speak to a range of the 2019 <a href="https://ami.org.au/awards/" rel="nofollow" target="_blank">AMI Award</a> Winners.See <a href="https://omnystudio.com/listener" rel="nofollow" target="_blank">omnystudio.com/listener</a> for privacy information.