Liv Steigrad's guest appearances

Liv Steigrad

The Copywriter Club Podcast

So Crisp with Jay Crisp Crow

The One That Works For You

Bex Bedford

Tracy Harris

Lauren White

Janice Chaka

Faye Hollands

Elle Roberts

Clare Wood

Angela Henderson

Jenny De Lacy

Shilpa Agarwal

Stasha Washburn

Bianca McKenzie

Anne Lewis

Sam Winch

Nicky Thomas

OwlTail

If you’ve ever wondered how to protect your energy when you’ve got eleventy-billion balls in the air, you’re gonna want to tune in to this episode. Meet Liv Steigrad, a brand strategy and brand voice copywriter with a background in performance poetry and psychology. Find out how she ‘gave herself a job’ as founder of The Branding Psychologist when she learned about copywriting in a Facebook group.  Here’s what went down:  Learn how Liv shifted from a writing-focused business to a thinking-focused business How Liv became more intentional about her work choices How Liv’s part-time job as a copywriter gives her freedom …and protects her mental health (Speaking of balance,) Liv is a handstander and gymnast! Learn how freshly baked bread rendered Liv a life-long morning person Liv’s organisation pillars How Liv protects her energy by cutting her brain some slack Re-focusing when the focus slips Find out Liv’s Tweak of the Week  We also mentioned these people/things: Liv’s website Liv’s LinkedIn Martha’s website Martha’s HyperFocus Week services Martha’s LinkedIn and Instagram FocusMate If you liked the podcast, please drop us a rating and send it to your friends. If you didn’t, it might be time to take a good, long look at yourself. Want to advertise on our show? Get in touch by email—worksforyoupodcast@gmail.com

If you’ve ever wondered how to protect your energy when you’ve got eleventy-billion balls in the air, you’re gonna want to tune in to this episode. Meet Liv Steigrad, a brand strategy and brand voice copywriter with a background in performance poetry and psychology. Find out how she ‘gave herself a job’ as founder of The Branding Psychologist when she learned about copywriting in a Facebook group.  <h2>Here’s what went down:</h2> <ul> <li>Learn how Liv shifted from a writing-focused business to a thinking-focused business</li> <li>How Liv became more intentional about her work choices</li> <li>How Liv’s part-time job as a copywriter gives her freedom</li> <li>…and protects her mental health</li> <li>(Speaking of balance,) Liv is a handstander and gymnast!</li> <li>Learn how freshly baked bread rendered Liv a life-long morning person</li> <li>Liv’s organisation pillars</li> <li>How Liv protects her energy by cutting her brain some slack</li> <li>Re-focusing when the focus slips</li> <li>Find out Liv’s Tweak of the Week</li> </ul> <h2>We also mentioned these people/things:</h2> <a href="https://thebrandingpsychologist.com/" rel="nofollow" target="_blank">Liv’s website</a> <a href="https://www.linkedin.com/in/liv-steigrad/" rel="nofollow" target="_blank">Liv’s LinkedIn</a> <a href="http://www.wordcandy.com.au/" rel="nofollow" target="_blank">Martha’s website</a> <a href="https://www.wordcandy.com.au/copywriting-services" rel="nofollow" target="_blank">Martha’s HyperFocus Week services</a> Martha’s <a href="https://www.linkedin.com/in/martha-barnard-rae/" rel="nofollow" target="_blank">LinkedIn</a> and <a href="https://www.instagram.com/wordcandycomms/" rel="nofollow" target="_blank">Instagram</a> <a href="https://www.focusmate.com/" rel="nofollow" target="_blank">FocusMate</a> If you liked the podcast, please drop us a rating and send it to your friends. If you didn’t, it might be time to take a good, long look at yourself. Want to advertise on our show? Get in touch by email—<a href="mailto:worksforyoupodcast@gmail.com">worksforyoupodcast@gmail.com</a>

Protecting your energy as a business owner (also—handstands!) with Liv Steigrad

Liv Steigrad is our guest on the 314th episode of The Copywriter Club Podcast. Liv is a copywriter and brand messaging strategist with a psychology and sociolinguistic background. She helps her clients create powerful brands through her B.R.A.V.E framework, and in this episode, she breaks down how copywriters can use it to build their own brands.Here’s how the conversation went: 	Does a psychology degree help in being a better copywriter? 	How to get better at voice of customer research. 	Making friends as an adult and applying the same techniques in networking. 	How to prepare and execute things that are terrifying. 	The one habit you need to build to gain momentum in your business and life. 	Do you have a definition of success? And is it really true to you? 	What is a brand story and why does it matter? 	How to envision big goals and create your ideal day. 	The balance between a full-time job and a full-time business. 	What you need to take advantage of while you’re working a full-time job. 	What is brand strategy and how in-depth does it get? 	How to make microcopy both functional and filled with brand personality. 	The B.R.A.V.E framework – How to apply it for your personal brand. 	Why brand strategy is essential and how to communicate its value to prospects. 	Where are most copywriters struggling with UX? 	BE BOTHERED – How this simple phrase will help boost your business. 	The two business lessons Liv learned from gymnastics. 	When your mindset wavers… Remember this.Hit play to listen to the episode.The people and stuff we mentioned on the show:The Copywriter Think TankKira’s websiteRob’s websiteLiv's websiteThe Copywriter Club Facebook GroupThe Copywriter UndergroundFree month of Brain.FMEpisode 118Episode 187Episode 215Jenn's websiteFull Transcript:Kira Hug:  When's the last time you felt bothered by something? Doesn't matter if we're talking about client acquisition or friendship, which we actually talk about a good amount in this episode, because let's face it, friendship is hard as an adult. It pays in multiple ways to be bothered, to speak up, and to show you care for the clients and friends in your business and life. And today's guest knows a lot about not only being a great friend but also about how to be brave in business and life. This branding strategist isn't afraid to terrify herself on a regular basis. This could look like stepping on a stage to do spoken word poetry, or doing a backflip, or traveling in a foreign country alone, or even building a business that's different from everyone else's business. In today's episode of The Copywriter Club podcast, you are in for a treat with brand strategist, gymnast, and all-around brave copywriter Liv Steigrad.Rob and I have had the luck of getting to know Liv in our Think Tank Mastermind and every time I spend time with her, I feel inspired to be more brave in my own business and life. Stay tuned because you won't want to miss this conversation. All right, so today I have a special co-host. I'm really excited to chat through this episode with Jenn Jouhseik, a personality-driven copywriter, and brand storyteller, and an incredible email copywriter as well. I know we don't want to give you three titles Jenn, but I feel like I have to mention email because you are a prolific email writer as well. So Jenn, thanks for being with me to talk through this episode. I appreciate it.Jenn Jouhseik:  Of course. So happy to be here.Kira Hug:  All right, so before we start to talk and dissect this conversation, I just want to mention that, of course, the podcast is sponsored by The Think Tank, which is our Mastermind Program. And Jenn, you are a member of The Think Tank. So I'm just going to ask you a question about it. From your experience, what has been the biggest benefit to your business from being in a Ma...

Liv Steigrad is our guest on the 314th episode of The Copywriter Club Podcast. Liv is a copywriter and brand messaging strategist with a psychology and sociolinguistic background. She helps her clients create powerful brands through her B.R.A.V.E framework, and in this episode, she breaks down how copywriters can use it to build their own brands. Here’s how the conversation went: 	Does a psychology degree help in being a better copywriter? 	How to get better at voice of customer research. 	Making friends as an adult and applying the same techniques in networking. 	How to prepare and execute things that are terrifying. 	The one habit you need to build to gain momentum in your business and life. 	Do you have a definition of success? And is it really true to you? 	What is a brand story and why does it matter? 	How to envision big goals and create your ideal day. 	The balance between a full-time job and a full-time business. 	What you need to take advantage of while you’re working a full-time job. 	What is brand strategy and how in-depth does it get? 	How to make microcopy both functional and filled with brand personality. 	The B.R.A.V.E framework – How to apply it for your personal brand. 	Why brand strategy is essential and how to communicate its value to prospects. 	Where are most copywriters struggling with UX? 	BE BOTHERED – How this simple phrase will help boost your business. 	The two business lessons Liv learned from gymnastics. 	When your mindset wavers… Remember this. Hit play to listen to the episode. The people and stuff we mentioned on the show: The Copywriter Think Tank Kira’s website Rob’s website Liv's website The Copywriter Club Facebook Group The Copywriter Underground Free month of <a href="http://Brain.FM" rel="nofollow" target="_blank">Brain.FM</a> Episode 118 Episode 187 Episode 215 Jenn's website Full Transcript: Kira Hug:  When's the last time you felt bothered by something? Doesn't matter if we're talking about client acquisition or friendship, which we actually talk about a good amount in this episode, because let's face it, friendship is hard as an adult. It pays in multiple ways to be bothered, to speak up, and to show you care for the clients and friends in your business and life. And today's guest knows a lot about not only being a great friend but also about how to be brave in business and life. This branding strategist isn't afraid to terrify herself on a regular basis. This could look like stepping on a stage to do spoken word poetry, or doing a backflip, or traveling in a foreign country alone, or even building a business that's different from everyone else's business. In today's episode of The Copywriter Club podcast, you are in for a treat with brand strategist, gymnast, and all-around brave copywriter Liv Steigrad. Rob and I have had the luck of getting to know Liv in our Think Tank Mastermind and every time I spend time with her, I feel inspired to be more brave in my own business and life. Stay tuned because you won't want to miss this conversation. All right, so today I have a special co-host. I'm really excited to chat through this episode with Jenn Jouhseik, a personality-driven copywriter, and brand storyteller, and an incredible email copywriter as well. I know we don't want to give you three titles Jenn, but I feel like I have to mention email because you are a prolific email writer as well. So Jenn, thanks for being with me to talk through this episode. I appreciate it. Jenn Jouhseik:  Of course. So happy to be here. Kira Hug:  All right, so before we start to talk and dissect this conversation, I just want to mention that, of course, the podcast is sponsored by The Think Tank, which is our Mastermind Program. And Jenn, you are a member of The Think Tank. So I'm just going to ask you a question about it. From your experience, what has been the biggest benefit to your business from being in a Ma...

TCC Podcast #314: Brand Strategy, Building Momentum in Business, and Doing Things that Scare You with Liv Steigrad

Liv Steigrad of Tender L Creative is a fellow copywriter who brings psychological insight to her wordsmithing.I am a not-so-secret fan of hers, so I invited her onto So Crisp to get emotional about copywriting - in a good way!Ever wished you had an alter-ego? Liv and I discuss the power of names, and then we get into the psychology of copy, client avatars, and taking risks. There's a bit of queer marketing and baby-having in the mix as well!

Liv Steigrad of Tender L Creative is a fellow copywriter who brings psychological insight to her wordsmithing.I am a not-so-secret fan of hers, so I invited her onto So Crisp to get emotional about copywriting - in a good way! Ever wished you had an alter-ego? Liv and I discuss the power of names, and then we get into the psychology of copy, client avatars, and taking risks. There's a bit of queer marketing and baby-having in the mix as well!

Psychology in Copy and the Ideal Client Mind - Liv Steigrad | So Crisp Podcast