Peter Sum's guest appearances

Peter Sum

Growth Marketing Today

Accounted For

Jaxson Khan

Simon Sinek

Kieran Flanagan

Jessica Mehring

Ed Fry

Patrick Campbell

Sujan Patel

Sean Ellis

Val Geisler

Aaron Krall

Josh Garofalo

Hiten Shah

Rand Fishkin

Matt Cohen

Jeff Davis

OwlTail

LEAD

Join in for a conversation with Peter Sum. Peter is the patient acquisition lead at Opencare, a Toronto-based healthcare marketplace. Peter is the first person I've met who switched his major 4 times in university. I was quite envious that he had the self-awareness and maturity at such a young age to go against the grain and explore to see really drove him. Peter has been traversing through the world of startups as one of the early business hires of each company, really embracing the definition of startups. We also go into how one would position him or herself for a position in growth and performance marketing at a startup.

<p>Join in for a conversation with Peter Sum. Peter is the patient acquisition lead at Opencare, a Toronto-based healthcare marketplace. Peter is the first person I've met who switched his major 4 times in university. I was quite envious that he had the self-awareness and maturity at such a young age to go against the grain and explore to see really drove him. Peter has been traversing through the world of startups as one of the early business hires of each company, really embracing the definition of startups. We also go into how one would position him or herself for a position in growth and performance marketing at a startup.</p>

#32 - Peter Sum, Patient Acquisition Lead at Opencare.

Peter Sum, Growth Manager at OpenCare, shares his top growth tips. OpenCare is a startup  focused on connecting patients to exceptional dental care, which means only recommending the top 10% of dentists in the city. Learn from Peter the secret on why the OpenCare team spent $10K on customer surveys, the framework he uses to get actionable insights from tremendous data and why it’s important find the balance with creative and data-driven side of marketing.

GMT009: Peter Sum - Growth Manager at OpenCare