9 Podcast Episodes
Elle Woulfe — Empathy and Making People Feel Seen in the Workplace
Elle Woulfe — Empathy and Making People Feel Seen in the Workplace
Elle Woulfe is the Vice President of Growth Marketing at InVision and was named one of the most fascinating people in B2... Read more
1 Oct 2020
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1hr
#59 Elle Woulfe on why micro-content works and how to lead a marketing team
#59 Elle Woulfe on why micro-content works and how to lead a marketing team
In today’s interview I’m talking to a brilliant marketer Elle Woulfe who is now a VP of Marketing at InVision. Elle spe... Read more
8 Jun 2020
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43mins
57: Elle Woulfe / Building a Content Engine, Brand-Centric Demand Gen, & The Importance of Left Brain/Right Brain Marketers
57: Elle Woulfe / Building a Content Engine, Brand-Centric Demand Gen, & The Importance of Left Brain/Right Brain Marketers
Elle Woulfe, a martech veteran with over 12 years working in SaaS for companies like Eloqua, Lattice Engines, and Path F... Read more
4 Nov 2019
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46mins
Putting the Revenue in Marketing with Elle Woulfe (VP of Marketing at PathFactory)
Putting the Revenue in Marketing with Elle Woulfe (VP of Marketing at PathFactory)
On this episode of the Marketing Swipe File, DG sits down with marketing technology veteran Elle Woulfe, VP of Marketing... Read more
12 Sep 2019
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32mins
26: The Other ABM: How Attention Based Marketing Fast Tracks Sales Readiness w/ Elle Woulfe
26: The Other ABM: How Attention Based Marketing Fast Tracks Sales Readiness w/ Elle Woulfe
Elle Woulfe, VP of Marketing at LookBookHQ, discusses how ABM holds on to a marketer’s most precious commodity—buyers’ a... Read more
27 Aug 2019
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26mins
206: The 3 Steps You Need To Launch Your ABM Strategy w/ Elle Woulfe
206: The 3 Steps You Need To Launch Your ABM Strategy w/ Elle Woulfe
If you’re starting your ABM strategy with the M in ABM before the A, you’re doing it wrong. Elle Woulfe is the VP of mar... Read more
27 Aug 2019
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10mins
1020: 5 Research Based Insights Into How Marketers Buy w/ Elle Woulfe & Matt Heinz
1020: 5 Research Based Insights Into How Marketers Buy w/ Elle Woulfe & Matt Heinz
In this episode we talk to Elle Woulfe, VP of Marketing at PathFactory and Matt Heinz, President at Heinz Marketing. Wan... Read more
26 Jun 2019
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26mins
927: Enabling B2B Buyers to Learn and Buy On-Demand w/ Elle Woulfe
927: Enabling B2B Buyers to Learn and Buy On-Demand w/ Elle Woulfe
In this episode we talk to Elle Woulfe, VP of Marketing at Pathfactory. Elle shares... How the expectations of B2B buy... Read more
25 Mar 2019
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18mins
514: The Problem with Marketing Success Metrics in 2017 w/ Elle Woulfe
514: The Problem with Marketing Success Metrics in 2017 w/ Elle Woulfe
In this episode we talk to Elle Woulfe, VP of Marketing at LookBookHQ.
26 Aug 2017
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15mins