Rob Pinkerton's guest appearances

Rob Pinkerton

Punk CX with Adrian Swinscoe

CMO Confessions

Dan Frohnen

Tom Peters

Gary Vaynerchuk

Seth Godin

Chris Brogan

Todd Olson

Kevin Kelly

Mark Babbitt

Rob Walker

Robert Burns

Rory Sutherland

Ari Weinzweig

Paul Adams

Paul Greenberg

Damian Thompson

OwlTail

This is the eleventh in the series of interviews with business leaders in the ‘customer’ space, leading authors, thought leaders and general all round good guys and gals, that I think that you will find interesting and helpful in growing your businesses. Previously, I spoke to Duncan Cheatle about The Prelude Group, The Supper Club, ThanksTo, being one of the founding team behind StartUp Britain and his mission around Making Britain more enterprising. Today, I want to introduce you to Rob Pinkerton, Senior Director of Product Marketing, Customer Experience Management across at Adobe. Rob has been mentioned here before when I wrote about one of his blogs back in April in The growing search for human contact in customer experience and customer service. Recently, I had the pleasure to have a chat with Rob about all things customer, customer experience management, how CEM is not about technology, the fear that exists in many boardrooms about the changing environment, that most enterprises are built on a set of rules that have been in place for 60 years and are not set up to deal well with the changes that we are now seeing in our markets and how we are only just at the beginning of a huge change.

This is the eleventh in the series of interviews with business leaders in the ‘customer’ space, leading authors, thought leaders and general all round good guys and gals, that I think that you will find interesting and helpful in growing your businesses. Previously, I spoke to Duncan Cheatle about <a href="http://www.preludegroup.co.uk/" rel="nofollow" target="_blank">The Prelude Group</a>, <a href="http://www.supper-club.net/" rel="nofollow" target="_blank">The Supper Club</a>, <a href="http://www.thanksto.com/" rel="nofollow" target="_blank">ThanksTo</a>, being one of the founding team behind <a href="http://www.startupbritain.org/" rel="nofollow" target="_blank">StartUp Britain</a> and his mission around <a href="http://www.adrianswinscoe.com/blog/making-britain-more-enterprising-interview-with-duncan-cheatle/" rel="nofollow" target="_blank">Making Britain more enterprising</a>. Today, I want to introduce you to Rob Pinkerton, Senior Director of Product Marketing, Customer Experience Management across at Adobe. Rob has been mentioned here before when I wrote about one of his blogs back in April in <a href="http://www.adrianswinscoe.com/blog/the-growing-search-for-human-contact-in-customer-experience-and-customer-service/" rel="nofollow" target="_blank">The growing search for human contact in customer experience and customer service</a>. Recently, I had the pleasure to have a chat with Rob about all things customer, customer experience management, how CEM is not about technology, the fear that exists in many boardrooms about the changing environment, that most enterprises are built on a set of rules that have been in place for 60 years and are not set up to deal well with the changes that we are now seeing in our markets and how we are only just at the beginning of a huge change.

Adobe, Customer Experience Management (CEM) and fear in the boardroom - Interview with Rob Pinkerton

How is the MarTech explosion impacting marketing teams? Morningstar’s CMO, Rob Pinkerton, sits down with Joe Hyland, CMO of ON24, to discuss.  It's another edition of CMO Confessions. Let’s chat.   Follow Rob on Twitter: @rpinkerton Follow Rob on LinkedIn: https://www.linkedin.com/in/robpinkerton/ Follow ON24 on Twitter: @ON24 Learn more about ON24: https://www.on24.com

How is the MarTech explosion impacting marketing teams? Morningstar’s CMO, Rob Pinkerton, sits down with Joe Hyland, CMO of ON24, to discuss. It's another edition of CMO Confessions. Let’s chat. Follow Rob on Twitter: <a href="https://twitter.com/rpinkerton?lang=en" rel="nofollow" target="_blank">@rpinkerton</a> Follow Rob on LinkedIn: <a href="https://www.linkedin.com/in/robpinkerton/" rel="nofollow" target="_blank">https://www.linkedin.com/in/robpinkerton/</a> Follow ON24 on Twitter: @ON24 Learn more about ON24:<a href="https://www.on24.com" rel="nofollow" target="_blank"> https://www.on24.com</a>

 Ep. 15: Rob Pinkerton of Morningstar: Picking the Right Technology, Marketing Skills and The Funnel’s Secret Use