Nate Freedman's guest appearances

Nate Freedman

The Digital Agency Show | Helping Agency Owners Transform Their Business Mindset to Increase Prices, Work Less, and Grow Profits

Evolved Radio

IT Experts Podcast with Ian Luckett

Nigel Moore

Richard Tubb

Stephen Christopher

Perry Marshall

Dobbin Buck

Drew McLellan

Aaron Draplin

Scott Reib

Rachael Kay Albers

Itai Sadan

Charlene Li

Paul Jarvis

Brian Gardner

Pia Silva

Jonathan Stark

OwlTail

Ian Luckett

As usual, Nate introduces and lets us know a little more about himself, who he is, what he does, and how he helps MSPs with Marketing.  Kicking off the episode, we then go straight-talking about one of the strategies from the whole marketing toolbox. I ask Nate how he came about with this whole concept of meeting prospects and customers where they’re at. Nate says this is something that he’s learned seven years ago from his sales coach and his mentor.  It’s something that he has seen being done by a lot of their MSP clients. When a prospect comes to you for a one-off need, meeting them where they’re at is all about seeing the bigger picture. It’s about bridging the gap between that one-off need to an ongoing strategy to scale and grow.  Nate and I then tackled how it connects to the sales process that follows where you continue to nurture, build relationships, and offer value. Nate then explains how it does connect, what to do on these next steps, and why they are important. He highlights that one of the best core values for an MSP business to have is ‘Help first’.  It's not about selling, it's about positioning.  We then talk about conversation around value alignment. Nate says that for an MSP to know whether their prospect is a break-fix client or not, it’s critical to dig into two things – the island of sad (pain points) and the island of happy (goals).  Having a proper and structured qualification mechanism is the key.  Nate and I then discuss the winning formula, client retention + relationships + results, and how this becomes a great thing for both parties. Get a head start on the first two factors before ever start working on a client. Nate thinks that a great way to win a customer and show results is to reduce the time of value as soon as possible. He then explains why.  Wrapping up the episode, we then talk about relationships. Nate and I agree that building better relationships is what helps build a better business. And it all starts with one simple question rather than giving them a strict call to action. Just ask, “How can we help?” I hope you enjoyed this episode. It is a fresh perspective about a simple thing that you can do in your IT &amp; MSP business that will help you meet your prospects and customers where they’re at, but there’s more to it than that. You can connect with Nate Freedman in his LinkedIn by clicking here – https://www.linkedin.com/in/natefreedman/ Check out Nate’s website here – https://www.techpromarketing.com/ At IT Experts, we have years of experience helping IT &amp; MSP businesses of all sizes to leverage their talents and take back control so they can scale confidently.    To connect with us and find out how we can possibly help, simply book an intro call straight into my diary here:- http://bit.ly/ite-introcall Alternatively, you can drop me an email at info@innovatetosuccess.com Until next time, you look after yourself and I’ll catch up with you soon!

As usual, Nate introduces and lets us know a little more about himself, who he is, what he does, and how he helps MSPs with Marketing.  Kicking off the episode, we then go straight-talking about one of the strategies from the whole marketing toolbox. I ask Nate how he came about with this whole concept of meeting prospects and customers where they’re at. Nate says this is something that he’s learned seven years ago from his sales coach and his mentor.  It’s something that he has seen being done by a lot of their MSP clients. When a prospect comes to you for a one-off need, meeting them where they’re at is all about seeing the bigger picture. It’s about bridging the gap between that one-off need to an ongoing strategy to scale and grow.  Nate and I then tackled how it connects to the sales process that follows where you continue to nurture, build relationships, and offer value. Nate then explains how it does connect, what to do on these next steps, and why they are important. He highlights that one of the best core values for an MSP business to have is ‘Help first’.  It's not about selling, it's about positioning.  We then talk about conversation around value alignment. Nate says that for an MSP to know whether their prospect is a break-fix client or not, it’s critical to dig into two things – the island of sad (pain points) and the island of happy (goals).  Having a proper and structured qualification mechanism is the key.  Nate and I then discuss the winning formula, client retention + relationships + results, and how this becomes a great thing for both parties. Get a head start on the first two factors before ever start working on a client. Nate thinks that a great way to win a customer and show results is to reduce the time of value as soon as possible. He then explains why.  Wrapping up the episode, we then talk about relationships. Nate and I agree that building better relationships is what helps build a better business. And it all starts with one simple question rather than giving them a strict call to action. Just ask, “How can we help?” I hope you enjoyed this episode. It is a fresh perspective about a simple thing that you can do in your IT &amp; MSP business that will help you meet your prospects and customers where they’re at, but there’s more to it than that. You can connect with Nate Freedman in his LinkedIn by clicking here – <a href="https://www.linkedin.com/in/natefreedman/" rel="noopener nofollow" target="_blank">https://www.linkedin.com/in/natefreedman/</a> Check out Nate’s website here – <a href="https://www.techpromarketing.com/" rel="noopener nofollow" target="_blank">https://www.techpromarketing.com/</a> At IT Experts, we have years of experience helping IT &amp; MSP businesses of all sizes to leverage their talents and take back control so they can scale confidently.    To connect with us and find out how we can possibly help, simply book an intro call straight into my diary here:- <a href="http://bit.ly/ite-introcall" rel="noopener nofollow" target="_blank">http://bit.ly/ite-introcall</a> Alternatively, you can drop me an email at <a href="mailto:info@innovatetosuccess.com" rel="noopener">info@innovatetosuccess.com</a> Until next time, you look after yourself and I’ll catch up with you soon!

EP085 – Meeting Your Customers Where They’re At by Nate Freedman & Ian Luckett 

LEAD

 Today on the podcast I'm joined by Nate Freedman from Tech Pro Marketing.  We talk about some of the common mistakes IT companies make when building their marketing engine. We also discuss some of the effective tactics in marketing to your clients. We focus heavily on using LinkedIn as a vehicle for generating leads. We also touch on using your website and paid click campaigns. There are tons of useful ideas and strategies in this episode, so listen up and maybe make a few notes.

Today on the podcast I'm joined by Nate Freedman from Tech Pro Marketing. We talk about some of the common mistakes IT companies make when building their marketing engine. We also discuss some of the effective tactics in marketing to your clients. We focus heavily on using LinkedIn as a vehicle for generating leads. We also touch on using your website and paid click campaigns. There are tons of useful ideas and strategies in this episode, so listen up and maybe make a few notes.

ERP051 - Using LinkedIn For Lead Generation with Nate Freedman

Nate Freedman is the owner of TechProMarketing.com, which helps IT service providers win new customers with strategic inbound marketing. He’s been able to come on strong in the market, being published 7 times in 5 industry publications since dedicating himself to the IT niche at the end of 2017. With thought leadership content as the core of his strategy, he’s been able to generate an average of three high quality leads in his niche every week since. Best of all, he’s completely filled his sales pipeline.Nate Freedman is the owner of TechProMarketing.com, which helps IT service providers win new customers with strategic inbound marketing. He’s been able to come on strong in the market, being published 7 times in 5 industry publications since dedicating himself to the IT niche at the end of 2017. With thought leadership content as the core of his strategy, he’s been able to generate an average of three high quality leads in his niche every week since. Best of all, he’s completely filled his sales pipeline. Nate is a current student in UGURUS’ UACADEMY Pro program.

Nate Freedman is the owner of <a href="http://TechProMarketing.com" rel="nofollow" target="_blank">TechProMarketing.com</a>, which helps IT service providers win new customers with strategic inbound marketing. He’s been able to come on strong in the market, being published 7 times in 5 industry publications since dedicating himself to the IT niche at the end of 2017. With thought leadership content as the core of his strategy, he’s been able to generate an average of three high quality leads in his niche every week since. Best of all, he’s completely filled his sales pipeline. Nate Freedman is the owner of <a href="http://TechProMarketing.com" rel="nofollow" target="_blank">TechProMarketing.com</a>, which helps IT service providers win new customers with strategic inbound marketing. He’s been able to come on strong in the market, being published 7 times in 5 industry publications since dedicating himself to the IT niche at the end of 2017. With thought leadership content as the core of his strategy, he’s been able to generate an average of three high quality leads in his niche every week since. Best of all, he’s completely filled his sales pipeline. Nate is a current student in UGURUS’ UACADEMY Pro program.

65: Find your niche and become an authority with Nate Freedman