Ken Volk's guest appearances

Ken Volk

Go Creative Show

Inside The Creative Studio

Tobias Schliessler

David Klein

Coyote Peterson

Taika Waititi

Gina Ryan

Andrew Mitchell

Jim Hopkinson

Tod Campbell

Edu Grau

Steve Yedlin

Steve Annis

Sarah Fennel

Randal Ford

Neill Barham

Jim Gaffigan

OwlTail

Ken Volk, Senior Director of Creative + Brand at UKG and former Board Chair of IHAF, faced massive change when his team doubled in size overnight. He listened, he led, and he launched a new brand – all from his basement. Ken Volk believes in in-house. As a creative leader at Kronos for nearly 20 years, he admits he got a little too comfortable. His team was seasoned, his processes were mature, and the trains ran on time. Then, just as Covid-19 lockdown hit, Kronos merged with competitor Ultimate Software to create UKG. Ken was shoved right out of his comfort zone. In our conversation he shares what he’s learned so far, and the bright future he sees for in-house creative agencies.   In This Episode: ·      Why active listening is harder than you think, and how it can transform teams. ·       The top-3 focus areas that will establish your team as the brand beacon. ·      How in-house and external agencies can partner for the good of the brand. ·      Avoiding the “our way vs. your way” culture clash. ·      Breaking through in-house myopia and institutionalized thinking.

Ken Volk, Senior Director of Creative + Brand at UKG and former Board Chair of IHAF, faced massive change when his team doubled in size overnight. He listened, he led, and he launched a new brand – all from his basement. Ken Volk believes in in-house. As a creative leader at Kronos for nearly 20 years, he admits he got a little too comfortable. His team was seasoned, his processes were mature, and the trains ran on time. Then, just as Covid-19 lockdown hit, Kronos merged with competitor Ultimate Software to create UKG. Ken was shoved right out of his comfort zone. In our conversation he shares what he’s learned so far, and the bright future he sees for in-house creative agencies. In This Episode: ·      Why active listening is harder than you think, and how it can transform teams. ·       The top-3 focus areas that will establish your team as the brand beacon. ·      How in-house and external agencies can partner for the good of the brand. ·      Avoiding the “our way vs. your way” culture clash. ·      Breaking through in-house myopia and institutionalized thinking.

Ken Volk braced himself in 2020 when his team doubled in size overnight. Then, he launched a new brand – all from his basement

Joe Serra

Get a rare look at how in-house production agencies function with the team from Kronos, plus tips on winning new clients! Go Creative Show host, Ben Consoli, talks to Joe Serra, lead producer, and Ken Volk, senior director of creative brand at Kronos. Together they run an in-house production team that handles everything from internal productions to working with vendors, like BC Media Productions, to produce bigger productions.Learn the benefits of working with in-house production teams, how they compare to traditional advertising agencies, tips for winning new clients, plus best practices for approaching budget, sending lead generating emails, and much more.Subscribe Now! What you will learn in this episode  The benefits of having an in-house production team What it's like working for an in-house production team Why Joe left a big agency to work for Kronos' internal production agency How to know if you should work for an in-house production team or external agency How to know what to pitch to in-house agencies Best practices for approaching budget How to pitch yourself to new clients Best practices for sending emails to leads How to approach post-production with clients Tips for working with in-house production agencies And more!  The Go Creative Show is supported by: Premium Beat Rule Boston Camera Hedge Shutterstock Magnanimous Rentals PremiumBeat.com Song of the Week  Brass County by Origami Pigeon   Subscribe + Follow Go Creative Show  Twitter Facebook  Apple Podcasts Stitcher Google Play Podcasts iHeart Radio   Follow Ben Consoli BC Media Productions BenConsoli.com Twitter Instagram  Follow Matt Russell Gain Structure Sound Twitter

Get a rare look at how in-house production agencies function with the team from Kronos, plus tips on winning new clients! Go Creative Show host, <a href="http://benconsoli.com" rel="noopener nofollow" target="_blank">Ben Consoli</a>, talks to Joe Serra, lead producer, and Ken Volk, senior director of creative brand at Kronos. Together they run an in-house production team that handles everything from internal productions to working with vendors, like <a href="https://bcmediaproductions.com" rel="noopener nofollow" target="_blank">BC Media Productions</a>, to produce bigger productions.Learn the benefits of working with in-house production teams, how they compare to traditional advertising agencies, tips for winning new clients, plus best practices for approaching budget, sending lead generating emails, and much more.<a href="https://gocreativeshow.com/subscribe/" rel="nofollow" target="_blank">Subscribe Now!</a> What you will learn in this episode <ul> <li>The benefits of having an in-house production team</li> <li>What it's like working for an in-house production team</li> <li>Why Joe left a big agency to work for Kronos' internal production agency</li> <li>How to know if you should work for an in-house production team or external agency</li> <li>How to know what to pitch to in-house agencies</li> <li>Best practices for approaching budget</li> <li>How to pitch yourself to new clients</li> <li>Best practices for sending emails to leads</li> <li>How to approach post-production with clients</li> <li>Tips for working with in-house production agencies</li> <li>And more!</li> </ul> The Go Creative Show is supported by: <a href="http://www.premiumbeat.com" rel="nofollow" target="_blank">Premium Beat</a> <a href="http://www.rule.com" rel="nofollow" target="_blank">Rule Boston Camera</a> <a href="http://www.hedge.video/gocreativeshow" rel="nofollow" target="_blank">Hedge</a> <a href="http://www.shutterstock.com" rel="nofollow" target="_blank">Shutterstock</a> <a href="http://www.magrents.com" rel="nofollow" target="_blank">Magnanimous Rentals</a> <a href="http://PremiumBeat.com" rel="nofollow" target="_blank">PremiumBeat.com</a> Song of the Week <ul> <li><a href="https://www.premiumbeat.com/royalty-free-tracks/brass-county" rel="nofollow" target="_blank">Brass County by Origami Pigeon</a></li> </ul> Subscribe + Follow Go Creative Show <a href="http://www.twitter.com/gocreativeshow" rel="nofollow" target="_blank">Twitter</a> <a href="https://www.facebook.com/gocreativeshow/" rel="nofollow" target="_blank">Facebook</a> <a href="https://itunes.apple.com/us/podcast/go-creative-show/id539359582?mt=2" rel="nofollow" target="_blank"> Apple Podcasts</a> <a href="https://www.stitcher.com/podcast/needcreative-podcast" rel="nofollow" target="_blank">Stitcher</a> <a href="https://play.google.com/music/m/Ihnniig5wp3ox3w7ptohkqp66ue?t=Go_Creative_Show" rel="noopener nofollow" target="_blank">Google Play Podcasts</a> <a href="https://www.iheart.com/podcast/263-go-creative-show-mu-29133773/" rel="noopener nofollow" target="_blank">iHeart Radio</a>   Follow Ben Consoli <a href="http://www.bcmediaproductions.com" rel="nofollow" target="_blank">BC Media Productions</a> <a href="http://www.benconsoli.com" rel="nofollow" target="_blank">BenConsoli.com</a> <a href="http://www.twitter.com/benconsoli" rel="nofollow" target="_blank">Twitter</a> <a href="https://www.instagram.com/benconsoli/" rel="nofollow" target="_blank">Instagram</a>  Follow Matt Russell <a href="http://www.gainstructure.com" rel="nofollow" target="_blank">Gain Structure Sound</a> <a href="http://www.twitter.com/gainstructure" rel="nofollow" target="_blank">Twitter</a>

Winning New Clients & Working With In-House Production Agencies (with Joe Serra and Ken Volk) GCS182