Charlie Elberson's guest appearances

Charlie Elberson

On Life and Meaning

Your Path to Nonprofit Leadership

Don Jonas

Michael Marsicano

Karen Geiger

Kelly Chopus

Valaida Fullwood

Charles Thomas

Michael DeVaul

Tiffany Capers

Emily Giffin

Chris Jackson

Kristin Beck

Eric Davis

Melissa Brown

DAVID WAGNER

Andrew Olsen

OwlTail

Diane Gavarkavich

Whitney Feld

98: Embracing Kinship as a Nonprofit Leader (Charlie Elberson, Diane Gavarkavich, Whitney Feld) SUMMARYWhen a prospective funder asks you how to define success for your nonprofit, how do you answer? It seems like a straightforward question, but it usually leads to the more important question: how do you know if you’ve achieved it?  These questions lead to a fascinating conversation with Charlie Elberson and Diane Gavarkavich about the funder perspective, the importance of measurement and outcomes, and the fundamentals of kinship that will help you make your case.  Thanks to Whitney Feld at the Foundation For The Carolinas for putting this episode together!ABOUT CHARLIE, DIANE &amp; WHITNEYCharlie Elberson is a 35+-year ad agency veteran, he helps Wray Ward, Charlotte’s largest agency, create brilliant marketing and branding strategies for their clients. On top of that, he’s been the Trustee of Reemprise Fund, making game-changing grants for visionary non-profits using a venture philanthropy model. Since 2008, the Fund has distributed over $7 million in grants. Diane Gavarkavich is the founder and principal consultant of DTG Community Services. A community researcher and program evaluator, she primarily works with non-profit organizations to evaluate their processes, outcomes, and impact.  Diane holds a B.S. and Ed.D. from Vanderbilt University as well as an MPH and nonprofit leadership certificate from UNC Chapel Hill. Whitney Feld serves as Vice President of Philanthropic Advancement at Foundation For The Carolinas. During her tenure at FFTC, most of her client work has been with individuals and families on current gifting strategies, legacy planning, and multi-generational family engagement and grant making. She holds a B.F.A from Miami University, an M.S.T from Pace University, and a J.D. from the Charleston School of Law. EPISODE TOPICS &amp; RESOURCES·       Gregory Boyle’s book Barking to the Choir: The Power of Radical Kinship·       Gregory Boyle’s book Tattoos on the Heart·       Check out the resources available at the Community Tool Box·       Apply to join one of PMA’s Mastermind Programs!

98: Embracing Kinship as a Nonprofit Leader (Charlie Elberson, Diane Gavarkavich, Whitney Feld) SUMMARYWhen a prospective funder asks you how to define success for your nonprofit, how do you answer? It seems like a straightforward question, but it usually leads to the more important question: how do you know if you’ve achieved it?  These questions lead to a fascinating conversation with <a href="https://www.linkedin.com/in/charlie-elberson-6161924/" rel="nofollow" target="_blank">Charlie Elberson</a> and <a href="https://www.linkedin.com/in/dianedetrizio/" rel="nofollow" target="_blank">Diane Gavarkavich</a> about the funder perspective, the importance of measurement and outcomes, and the fundamentals of kinship that will help you make your case.  Thanks to <a href="https://www.linkedin.com/in/whitney-feld-43376621/" rel="nofollow" target="_blank">Whitney Feld</a> at the <a href="https://www.fftc.org/" rel="nofollow" target="_blank">Foundation For The Carolinas</a> for putting this episode together!ABOUT CHARLIE, DIANE &amp; WHITNEY<a href="https://www.linkedin.com/in/charlie-elberson-6161924/" rel="nofollow" target="_blank">Charlie Elberson</a> is a 35+-year ad agency veteran, he helps <a href="https://www.wrayward.com/" rel="nofollow" target="_blank">Wray Ward</a>, Charlotte’s largest agency, create brilliant marketing and branding strategies for their clients. On top of that, he’s been the Trustee of Reemprise Fund, making game-changing grants for visionary non-profits using a venture philanthropy model. Since 2008, the Fund has distributed over $7 million in grants. <a href="https://www.linkedin.com/in/dianedetrizio/" rel="nofollow" target="_blank">Diane Gavarkavich</a> is the founder and principal consultant of <a href="https://www.dtgserves.com/" rel="nofollow" target="_blank">DTG Community Services</a>. A community researcher and program evaluator, she primarily works with non-profit organizations to evaluate their processes, outcomes, and impact.  Diane holds a B.S. and Ed.D. from Vanderbilt University as well as an MPH and nonprofit leadership certificate from UNC Chapel Hill. <a href="https://www.linkedin.com/in/whitney-feld-43376621/" rel="nofollow" target="_blank">Whitney Feld</a> serves as Vice President of Philanthropic Advancement at <a href="https://www.fftc.org/" rel="nofollow" target="_blank">Foundation For The Carolinas</a>. During her tenure at FFTC, most of her client work has been with individuals and families on current gifting strategies, legacy planning, and multi-generational family engagement and grant making. She holds a B.F.A from Miami University, an M.S.T from Pace University, and a J.D. from the Charleston School of Law. EPISODE TOPICS &amp; RESOURCES·       Gregory Boyle’s book <a href="https://www.amazon.com/Barking-Choir-Power-Radical-Kinship/dp/1476726167/ref=pd_lpo_14_t_0/145-3329205-6030722?_encoding=UTF8&amp;pd_rd_i=1476726167&amp;pd_rd_r=0181b54d-c792-44ce-9b88-d350ec5b29f7&amp;pd_rd_w=rdd0m&amp;pd_rd_wg=jhkEE&amp;pf_rd_p=337be819-13af-4fb9-8b3e-a5291c097ebb&amp;pf_rd_r=XRW17ARDQC1ECSMYHKH9&amp;psc=1&amp;refRID=XRW17ARDQC1ECSMYHKH9" rel="nofollow" target="_blank">Barking to the Choir: The Power of Radical Kinship</a> ·       Gregory Boyle’s book <a href="https://www.amazon.com/Tattoos-Heart-Power-Boundless-Compassion/dp/1439153159/ref=pd_bxgy_img_2/145-3329205-6030722?_encoding=UTF8&amp;pd_rd_i=1439153159&amp;pd_rd_r=30825ded-454d-446f-8322-d6f085f91994&amp;pd_rd_w=NFm9E&amp;pd_rd_wg=F48dO&amp;pf_rd_p=bd257e40-8799-42ac-88d0-f76e0faf3886&amp;pf_rd_r=RG2WXXGHVGJS55RKWTN7&amp;psc=1&amp;refRID=RG2WXXGHVGJS55RKWTN7" rel="nofollow" target="_blank">Tattoos on the Heart</a> ·       Check out the resources available at the <a href="https://ctb.ku.edu/en" rel="nofollow" target="_blank">Community Tool Box</a> ·       Apply to join one of <a href="https://www.pattonmcdowell.com/news/2020-11/faqs-pma-mastermind-programs.htm" rel="nofollow" target="_blank">PMA’s Mastermind Programs!</a>

98: Embracing Kinship as a Nonprofit Leader (Charlie Elberson, Diane Gavarkavich, Whitney Feld)

Charlie Elberson excavates and clarifies the meaning of brands. He is a brand strategist who has developed, built and stewarded brands for business clients for over 35 years. He is Vice President Insights Strategist for Wray Ward | Creative Marketing Communications. His work includes client engagement, developing strategy, drawing on research, working with creative, determining measurements, interpreting analytics, and asking the questions that lead to insight. Charlie previously led his own agency, Elberson Partners. He has worked for Young &amp; Rubicam and Leber Kats Partners (now FCB). He is the primary trustee and advisor for Reemprise, a venture philanthropy fund. Charlie also sings and plays keyboard for Small Time Joe, a classic rock, blues and soul cover band.  This episode is perfect for anyone interested in branding and marketing, and a personal journey of curiosity and engagement.  IN THIS EPISODE  Charlie explains what an Insights Strategist is and what he does. He talks about the anthropological work of brand development. He discusses the quality that makes him good at what he does, what he likes best about his work, and what he finds most challenging about it. Charlie defines the essence of a brand. He tells the story of a company that has successfully established a new brand. He reveals what he thinks about personal branding. He talks about growing up and what his friends thought of him in high school. Charlie shares the role his father played in one of the most iconic product development and advertising campaigns. He discusses the impact of the digital revolution on marketing communications and what he means by the dance of client engagement. He talks about the creation of a family legacy venture philanthropy fund. He shares what he values about playing music in a band. Charlie reveals what he hopes his life will be all about.  After the conversation, host Mark Peres adds a personal word that begins this way, "When Charlie Elberson talks about asking the questions that lead to insight and living from the heart, he is describing the stated purpose of this podcast..."  To learn more about this podcast, visit On Life and Meaning.

Charlie Elberson excavates and clarifies the meaning of brands. He is a brand strategist who has developed, built and stewarded brands for business clients for over 35 years. He is Vice President Insights Strategist for Wray Ward | Creative Marketing Communications. His work includes client engagement, developing strategy, drawing on research, working with creative, determining measurements, interpreting analytics, and asking the questions that lead to insight. Charlie previously led his own agency, Elberson Partners. He has worked for Young &amp; Rubicam and Leber Kats Partners (now FCB). He is the primary trustee and advisor for Reemprise, a venture philanthropy fund. Charlie also sings and plays keyboard for Small Time Joe, a classic rock, blues and soul cover band.  This episode is perfect for anyone interested in branding and marketing, and a personal journey of curiosity and engagement.  IN THIS EPISODE <ul> <li>Charlie explains what an Insights Strategist is and what he does.</li> <li>He talks about the anthropological work of brand development.</li> <li>He discusses the quality that makes him good at what he does, what he likes best about his work, and what he finds most challenging about it.</li> <li>Charlie defines the essence of a brand.</li> <li>He tells the story of a company that has successfully established a new brand.</li> <li>He reveals what he thinks about personal branding.</li> <li>He talks about growing up and what his friends thought of him in high school.</li> <li>Charlie shares the role his father played in one of the most iconic product development and advertising campaigns.</li> <li>He discusses the impact of the digital revolution on marketing communications and what he means by the dance of client engagement.</li> <li>He talks about the creation of a family legacy venture philanthropy fund.</li> <li>He shares what he values about playing music in a band.</li> <li>Charlie reveals what he hopes his life will be all about.</li> </ul> After the conversation, host Mark Peres adds a personal word that begins this way, "When Charlie Elberson talks about asking the questions that lead to insight and living from the heart, he is describing the stated purpose of this podcast..."  To learn more about this podcast, visit <a href="https://www.onlifeandmeaning.com/" rel="nofollow" target="_blank">On Life and Meaning</a>.

Charlie Elberson | Brand Identity - ep. 12