Sjoerd Handgraaf's guest appearances

Sjoerd Handgraaf

CHURN.FM

Makerpad

Ward Sandler

Hiten Shah

Emmanuel Straschnov

Nathan Barry

Mike Williams

Ryan Singer

Rahul Vohra

Amaan Nathoo

Ryan Robinson

Samuel Hulick

Brian Balfour

Janna Bastow

Michael Redbord

Julien Codorniou

Patrick Campbell

OwlTail

Today on the show we have Sjoerd Handgraaf, CMO at Sharetribe. In this episode, we talked about why retention is key to tackling the supply vs demand problem in marketplace businesses, what liquidity is and why it is important, and the key things you need to be looking at when building a marketplace business.We also discussed early churn at Sharetribe, why they built an entirely new product to tackle graduation churn, and how the Sharetribe’s marketing team operates around churn and retention. As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly on Andrew@churn.fm. Don't forget to follow us on Twitter.

Today on the show we have Sjoerd Handgraaf, CMO at Sharetribe. In this episode, we talked about why retention is key to tackling the supply vs demand problem in marketplace businesses, what liquidity is and why it is important, and the key things you need to be looking at when building a marketplace business.We also discussed early churn at Sharetribe, why they built an entirely new product to tackle graduation churn, and how the Sharetribe’s marketing team operates around churn and retention. As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly on Andrew@churn.fm. Don't forget to follow us on Twitter.

EP 68 | Sjoerd Handgraaf - How to increase retention in a two-sided Marketplace Business

Sjoerd Handgraaf is a Growth &amp; Product Marketing Specialist, with nearly a decade of experience in SaaS startups &amp; growth companies (both web &amp; app) in digital media, B2B &amp; B2C software &amp; clean-tech.He's currently the CMO of Sharetribe, a platform for making your own platform or marketplace. This episode covers:- Should you use a single solution or a stack of solutions?- How support can give you a skewed view on your own tool.- Using exit interviews.- The ""VC"" view vs. the Maker viewFull transcript here: https://docs.google.com/document/d/1QdzrrP65FQ_EkjHcONWxLeLMkzcZ4bt1gP3Q_duzZ8k/edit?usp=sharing

Sjoerd Handgraaf is a Growth &amp; Product Marketing Specialist, with nearly a decade of experience in SaaS startups &amp; growth companies (both web &amp; app) in digital media, B2B &amp; B2C software &amp; clean-tech.He's currently the CMO of Sharetribe, a platform for making your own platform or marketplace. This episode covers:- Should you use a single solution or a stack of solutions? - How support can give you a skewed view on your own tool. - Using exit interviews. - The ""VC"" view vs. the Maker viewFull transcript here: <a href="https://docs.google.com/document/d/1QdzrrP65FQ_EkjHcONWxLeLMkzcZ4bt1gP3Q_duzZ8k/edit?usp=sharing" rel="nofollow" target="_blank">https://docs.google.com/document/d/1QdzrrP65FQ_EkjHcONWxLeLMkzcZ4bt1gP3Q_duzZ8k/edit?usp=sharing</a>

Episode #20 - Sjoerd Handgraaf - Launching marketplace startups and reducing startup complexity using Sharetribe