Tomas Kellner's guest appearances

Tomas Kellner

The Brand Journalism Advantage Podcast With Phoebe Chongchua

HT Smartcast Leadership Lessons

The Jam Sessions by Rock Content

Melanie Deziel

Jason Miller

Joe Pulizzi

Jon Levy

Nir Eyal

Jason Hartman

Michael Stelzner

Steven Lin

Yuri Elkaim

Laurel Mintz

Chris Brogan

Charlene Li

Evan Carmichael

Tim Fargo

Craig Wortmann

OwlTail

If employees were, the heart and soul of your company. Then, telling their story would be your way of professing your love for them and with this feeling GE (General Electric) celebrates 100 years of storytelling with HT Smartcast Leadership Lessons. Meet Tomas Kellner (Editor of GE Reports) takes us through this journey of 100 years, he shares a glimpse into how GE showed value to it’s employees and its customers across the globe with stories about innovations, impact and life changing moments that also made a big change in our lives as we live it today. GE Reports is available in all mediums like podcasts, video series, and blogs. If don’t forget to read, listen and watch after you listen to this episode.A video version of this episode is available on our YouTube channel.

If employees were, the heart and soul of your company. Then, telling their story would be your way of professing your love for them and with this feeling GE (General Electric) celebrates 100 years of storytelling with HT Smartcast Leadership Lessons. Meet Tomas Kellner (Editor of GE Reports) takes us through this journey of 100 years, he shares a glimpse into how GE showed value to it’s employees and its customers across the globe with stories about innovations, impact and life changing moments that also made a big change in our lives as we live it today. GE Reports is available in all mediums like podcasts, video series, and blogs. If don’t forget to read, listen and watch after you listen to this episode. A video version of this episode is available on our YouTube channel.

Lessons from 100-years of telling stories with GE | Tomas Kellner Interview | Leadership Lessons

GE opened its first News Bureau in 1919. Since then, it employed storytellers like Ronald Reagan and Kurt Vonnegut and published newspapers, magazines, comic books, as well as top-rated TV shows. Today, GE is writing yet another new chapter in content marketing. Tomas Kellner, GE’s chief storyteller, will take you behind the scenes and explain the process behind the variety, longevity, and success of GE’s content.

GE opened its first News Bureau in 1919. Since then, it employed storytellers like Ronald Reagan and Kurt Vonnegut and published newspapers, magazines, comic books, as well as top-rated TV shows. Today, GE is writing yet another new chapter in content marketing. Tomas Kellner, GE’s chief storyteller, will take you behind the scenes and explain the process behind the variety, longevity, and success of GE’s content.

#10. How GE Keeps Reinventing Brand Journalism with Tomas Kellner

 Tomas Kellner uses powerful storytelling as the Managing Editor for GE Reports. He turned the company's website into a powerful tool to communicate to audiences worldwide. He shares how GE is growing its audience and how other companies can be successful using brand journalism. Get the Show Notes at: ThinkLikeAJournalist.com/tomas-kellner

Tomas Kellner uses powerful storytelling as the Managing Editor for GE Reports. He turned the company's website into a powerful tool to communicate to audiences worldwide. He shares how GE is growing its audience and how other companies can be successful using brand journalism. Get the Show Notes at: <a href="http://ThinkLikeAJournalist.com/tomas-kellner" rel="nofollow" target="_blank">ThinkLikeAJournalist.com/tomas-kellner</a>

TBJA 006: Tomas Kellner From GE Reports Shares Brand Journalism Success Story