Rod Baptie

4 Podcast Episodes

Tech Channel “Fast Forwards” to New Business Models, Programs and Automation. Rod Baptie talks about enduring channel dynamics, the channel’s move to monthly occurring revenue, partner automation platforms, partner priorities in a post-pandemic worl

Tech Channel “Fast Forwards” to New Business Models, Programs and Automation. Rod Baptie talks about enduring channel dynamics, the channel’s move to monthly occurring revenue, partner automation platforms, partner priorities in a post-pandemic worl

For more than 30 years, Rod Baptie has been at the epicenter of all things channel in the high tech industry. His Baptie... Read more

12 May 2021

2mins

Rod Baptie: How Customers are Driving Channel Transformation

Rod Baptie: How Customers are Driving Channel Transformation

Channel transformation insights from the founder of channel Focus CJ5. This episode features Rod Baptie, the founder of ... Read more

31 Jan 2019

39mins

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Ep. 7: Rod Baptie – Channel Marketing Is Dead, Long Live The Channel

Ep. 7: Rod Baptie – Channel Marketing Is Dead, Long Live The Channel

Rod Baptie has been a channel marketing professional for longer than many of my colleagues have been alive.  The great t... Read more

9 Aug 2018

41mins

Episode 51: Baptie & Co.’s Rod Baptie on the Growing Influence of Non-IT Specialized Partners

Episode 51: Baptie & Co.’s Rod Baptie on the Growing Influence of Non-IT Specialized Partners

While professional services players such as accountants, lawyers, and marketing firms have operated on the IT channel’s ... Read more

18 Jul 2018

23mins

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