Wayne Middleton's guest appearances

Wayne Middleton

Australian Water Association Podcast Series 4

The Business of Healthcare Podcast with Tara Humphrey

James Wallace

Gary Hughes

Emily Thomas

Belinda Coker

Shilpa Shah

Adam Jones

Brendan Moore

Joe Pera

Chris Rogers

David Evans

Eric Garcin

Sandra Glass

Michael Smit

Alana Duncker

Reg Bailey

OwlTail

Wayne Middleton is the CEO of Luto, a company that specialises in producing user friendly communications that are tested with real people. Luto is a unique company that write and design their communications and provide extensive marketing research on them. Wayne joins me today to share insights of his company Luto. How they adapted and evolved when Coronavirus first hit to keep working, but also the positive changes they have made. Wayne tells us what makes good and bad communications, and ways you simply test and research your own communications. And he shares how the business always looks for ways to stay innovative and be disruptive in the market.   “It’s easy to get comfortable in your surroundings, but actually while a move was disruptive, it has made some really positive changes for the business.” Wayne Middleton   This week on The Business of Healthcare:  Who Luto are and what they do. The importance of clear and simple communication. How Luto have adapted because of Coronavirus. What makes a user friendly communication. The difference between good and bad communications. Ways for you to test your messages. The roles at Luto that support the business.    Connect with Wayne Middleton:  Wayne on LinkedIn Luto on Twitter Luto on LinkedIn Luto Website    Improving the Business of Healthcare – One Episode at a Time Thanks for tuning into this week’s episode of the Business of Healthcare Podcast with your host, Tara Humphrey. If you enjoyed this episode, head over to Apple Podcasts to subscribe, leave your honest review, and share your favourite episodes on social media. Don’t forget to visit our website and follow us on LinkedIn and Twitter for more great content and information to improve your healthcare organisation.

Wayne Middleton is the CEO of Luto, a company that specialises in producing user friendly communications that are tested with real people. Luto is a unique company that write and design their communications and provide extensive marketing research on them. Wayne joins me today to share insights of his company Luto. How they adapted and evolved when Coronavirus first hit to keep working, but also the positive changes they have made. Wayne tells us what makes good and bad communications, and ways you simply test and research your own communications. And he shares how the business always looks for ways to stay innovative and be disruptive in the market. “It’s easy to get comfortable in your surroundings, but actually while a move was disruptive, it has made some really positive changes for the business.” Wayne Middleton This week on The Business of Healthcare: <ul> <li>Who Luto are and what they do.</li> <li>The importance of clear and simple communication.</li> <li>How Luto have adapted because of Coronavirus.</li> <li>What makes a user friendly communication.</li> <li>The difference between good and bad communications.</li> <li>Ways for you to test your messages.</li> <li>The roles at Luto that support the business.</li> </ul> Connect with Wayne Middleton: <ul> <li><a href="https://www.linkedin.com/in/waynemiddleton/" rel="nofollow" target="_blank">Wayne on LinkedIn</a></li> <li><a href="https://twitter.com/LutoResearch" rel="nofollow" target="_blank">Luto on Twitter</a></li> <li><a href="https://www.linkedin.com/company/luto/" rel="nofollow" target="_blank">Luto on LinkedIn</a></li> <li><a href="https://luto.co.uk/" rel="nofollow" target="_blank">Luto Website</a></li> </ul> Improving the Business of Healthcare – One Episode at a Time Thanks for tuning into this week’s episode of the Business of Healthcare Podcast with your host, Tara Humphrey. If you enjoyed this episode, head over to <a href="https://podcasts.apple.com/gb/podcast/the-business-of-healthcare/id1477218717?mt=2&amp;app=podcast" rel="noopener nofollow" target="_blank">Apple Podcasts</a> to subscribe, leave your honest review, and share your favourite episodes on social media. Don’t forget to visit <a href="https://www.thcprimarycare.co.uk/" rel="noopener nofollow" target="_blank">our website</a> and follow us on <a href="https://www.linkedin.com/in/tarahumphreythc/" rel="noopener nofollow" target="_blank">LinkedIn</a> and <a href="https://twitter.com/THCPrimarycare" rel="noopener nofollow" target="_blank">Twitter</a> for more great content and information to improve your healthcare organisation.

#83: Being Disruptive with Wayne Middleton

Wayne Middleton from Seqwater speaks with Hazel Flynn on water security planning for South East Queensland.See omnystudio.com/listener for privacy information.

Wayne Middleton from Seqwater speaks with Hazel Flynn on water security planning for South East Queensland.See <a href="https://omnystudio.com/listener" rel="nofollow" target="_blank">omnystudio.com/listener</a> for privacy information.

Wayne Middleton on water security planning