Jonathan Shokrian's guest appearances

Jonathan Shokrian

Well Made

Loose Threads — Inside the new consumer economy

We Met At Acme

Seph Skerritt

Gabby Slome

Rachel Blumenthal

Eliza Blank

Karen Young

Galyn Bernard

Christina Carbonell

Stephan Ango

Ariel Kaye

Ryan Babenzien

Eunice Byun

Hillary Peterson

Cheryl Kaplan

Jonathon Aslay

Kevin Kelly

OwlTail

In this episode, we talk to Jonathan Shokrian aka Shok, the founder and CEO of MeUndies. We discuss Persian weddings, new relationships, Shok's experience in prison, the flaws of the system, bonds that Shok built with the other inmates, growing up in a bubble, creating scenarios where we can give back, showing up for one another, and so much more!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, we talk to Jonathan Shokrian aka Shok, the founder and CEO of <a href="https://www.meundies.com/" rel="nofollow" target="_blank">MeUndies</a>. We discuss Persian weddings, new relationships, Shok's experience in prison, the flaws of the system, bonds that Shok built with the other inmates, growing up in a bubble, creating scenarios where we can give back, showing up for one another, and so much more!See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Growing Up In A Bubble And Going To Jail ft. Jonathan Shokrian

#48. MeUndies injects direct-to-consumer fun into a traditional boring category. We talk with founder Jonathan Shokrian about building a subscription company for underwear. The Loose Threads Podcast features in-depth discussions with leaders across the rapidly changing consumer economy.

From Down Under — with Jonathan Shokrian of MeUndies

In 2011, with the rise of direct-to-consumer brands like Everlane and Warby Parker, Jonathan Shokrian started MeUndies to make it easy and fun to buy underwear. Now, six years later, they're anticipated to sell 4-5 million pairs of underwear this year. As they scale, change and flexibility are pivotal to keeping the brand fresh and their customer base engaged. Their home page changes a few times each month and they design new packaging for each season. It's all an effort to build a community and they're pushing their mission even further with a brand new rebrand. On this episode, Jonathan talks about his early incubator days working alongside the founders of Dollar Shave Club and Dog Vacay, company culture, shifting to a more mission-based platform, and not taking things too seriously.

In 2011, with the rise of direct-to-consumer brands like Everlane and Warby Parker, Jonathan Shokrian started <a href="https://www.meundies.com/" rel="nofollow" target="_blank">MeUndies</a> to make it easy and fun to buy underwear. Now, six years later, they're anticipated to sell 4-5 million pairs of underwear this year. As they scale, change and flexibility are pivotal to keeping the brand fresh and their customer base engaged. Their home page changes a few times each month and they design new packaging for each season. It's all an effort to build a community and they're pushing their mission even further with a brand new rebrand. On this episode, Jonathan talks about his early incubator days working alongside the founders of Dollar Shave Club and Dog Vacay, company culture, shifting to a more mission-based platform, and not taking things too seriously.

24 Rebranding Your Underwear Drawer with Jonathan Shokrian, founder of MeUndies