Lior Rauchberger's guest appearances

Lior Rauchberger

The Small Business Big Marketing Podcast with Timbo Reid

Pushing The Limits

SBS ki roto i te reo Maori o te Kuki Airani

Daniel Flynn

Naomi Simson

Bruce Lipton

Nir Eyal

Peter Lorimer

Rob Bell

Dave Asprey

Seth Godin

Mark Divine

Jonathan Brown

JJ Virgin

Ron Hunninghake

Jeff Bezos

Rebecca Coomes

Chris Lucas

OwlTail

Dr Lior Rauchberger talks in this interview about the future of personalised health care through the use of DNA tests. Simple swab tests can now reveal how your body will uniquely respond to some medicines, what you eat and drink, and how you exercise. MyDNA is helping move healthcare from offering solutions that work for most people, to finding what is best suited to your body. Less ‘one-size-fits-all’ advice, more that’s tailored to fit your body. It’s personalised health and it's very exciting.  No longer do you have to take a stab in the dark as to what works best for your genetic make up. The experimenting can stop, the less than satisfactory results that plague many of us.  Questions like why do I put on weight when my friend doesn't even when I do more exercise and eat less. Why does one guy respond well to weight training and builds big strong defined muscles and another doesn't. Why does one medication work for one and not for another. DNA testing can tell us some of these reasons and more are being revealed every day as the research finally catches up. Find out from Dr Lior Rauchberger what's in store for our futures and how you can personally benefit. For more information go to https://www.mydna.life/ Training Tilt software - a complete toolkit for trainers, health and fitness professionals, coaches and nutritionists, combine your website, ecommerce needs, client communication and training plans into one easy to use platform. Find out more at www.lisatamati.co.nz/trainingtilt   The Path of an Athlete - Mindset academy. This is an in-depth online programme that teaches you how to develop mental toughness, resilience, leadership skills, a never quit mentality  and the keys for success in any endeavour. Do you wish you had the mental toughness of an extreme athlete? Do you seek the confidence to deal with any threat, to steer any situation or challenge to a positive outcome? If so, you can now learn the secrets to mental toughness and to developing a never quit mindset from someone who has been there and done that and lived to tell the tale. For more information on "The Path of an Athlete" mindset eCourse go to www.lisatamati.co.nz/ecourse

Dr Lior Rauchberger talks in this interview about the future of personalised health care through the use of DNA tests. Simple swab tests can now reveal how your body will uniquely respond to some medicines, what you eat and drink, and how you exercise. MyDNA is helping move healthcare from offering solutions that work for most people, to finding what is best suited to your body. Less ‘one-size-fits-all’ advice, more that’s tailored to fit your body. It’s personalised health and it's very exciting.  No longer do you have to take a stab in the dark as to what works best for your genetic make up. The experimenting can stop, the less than satisfactory results that plague many of us.  Questions like why do I put on weight when my friend doesn't even when I do more exercise and eat less. Why does one guy respond well to weight training and builds big strong defined muscles and another doesn't. Why does one medication work for one and not for another. DNA testing can tell us some of these reasons and more are being revealed every day as the research finally catches up. Find out from Dr Lior Rauchberger what's in store for our futures and how you can personally benefit. For more information go to <a href="https://www.mydna.life/" rel="nofollow" target="_blank">https://www.mydna.life/</a> Training Tilt software - a complete toolkit for trainers, health and fitness professionals, coaches and nutritionists, combine your website, ecommerce needs, client communication and training plans into one easy to use platform. Find out more at <a href="http://www.lisatamati.co.nz/trainingtilt" rel="nofollow" target="_blank">www.lisatamati.co.nz/trainingtilt</a> The Path of an Athlete - Mindset academy. This is an in-depth online programme that teaches you how to develop mental toughness, resilience, leadership skills, a never quit mentality  and the keys for success in any endeavour. Do you wish you had the mental toughness of an extreme athlete? Do you seek the confidence to deal with any threat, to steer any situation or challenge to a positive outcome? If so, you can now learn the secrets to mental toughness and to developing a never quit mindset from someone who has been there and done that and lived to tell the tale. For more information on "The Path of an Athlete" mindset eCourse go to <a href="http://www.lisatamati.co.nz/ecourse" rel="nofollow" target="_blank">www.lisatamati.co.nz/ecourse</a>

Ep 41: Dr Lior Rauchberger from MyDNA.life talks DNA testing for personalised health 

DNA could be the answer to obesity - Penei ko te DNA te pa'u'anga ki te ma'atama'ata'anga e te teima'anga kopapa

DNA could be the answer to obesity - Penei ko te DNA te pa'u'anga ki te ma'atama'ata'anga e te teima'anga kopapa

Dr Lior Rauchberger of myDNA - Vixay Vue interviews Dr Lior Rauchberger

MyDNA is potentially a very complicated business. It is after all, dealing with my (and yours) DNA! That;’s why founder Dr. Lior Rauchberger is working hard at simplifying a complicated business. Although officially a medical doctor, Dr. Lior Rauchberger is equally passionate about technology and innovation. In fact, if the truth be known, he’s a bit of a gadgets freak! After practising medicine for 9-years, he jumped ship and started Urban Intelligence, a business installing high tech into homes and offices. With that humming along beautifully, he then sought out his next venture which turned out to be MyDNA … a business that enables you to use your DNA to make the right health choices around things like diet and medication. I was introduced to Lior by past guest Radek Sali from Swisse Multivitamins, so I knew he’d be good. Truth is, Lior was exceptional. His passion for business, technology and marketing is addictive, as we cover plenty of ground including:  Why he left the relative safety of the medical profession His love of the entrepreneur's life How he chooses his business ventures How he markets MyDNA - a service that most don’t know exists, and for those that do many think it’s hokus pokus! And so much more    But the marketing gold doesn’t stop there, in this episode you’ll also discover:  I’ll show you how to create an insanely helpful email series And we go back into the vault, revisiting a chat I had with high performance expert Mark McKeon    Here’s what caught my attention from chatting with MyDNA’s Dr Lior Rauchberger:  Simplicity - Lior is making the complicated simple. And not just simple to understand, but simple to buy. For example, on the Diet Report page of the My DNA website, it simple reads “Are you on the best diet for your body? Our DNA test can reveal how your body will respond to what you eat and drink, and how you exercise.” Order Now. $99. Marketing challenge - Lior and his team aren’t kidding themselves about the marketing challenge that lies ahead, knowing they have quite some work to do to break through the cynicism and lack of understanding around the whole DNA thing. Distribution - Lior’s clearly identified the three groups My DNA needs to get onside - Health professionals, consumers and pharmacists - and has three distinct marketing strategies for them. Sometimes I see business owners stuck trying to influence just one group of influencers, when the reality is, most business have a number of groups. If that’s you, then maybe it’s time to cast your net wider.    Links &amp; Resources mentioned:  MyDNA’s website Dr. Lior Rauchberger on Twitter Interview with high performance coach Mark McKeon Mark McKeon’s Go Zone book 3 steps to create an insanely helpful email series    Please support these businesses who make this show possible: Dale Beaumont’s 52 Ways – An amazing free 1-day live event for business owners where you’ll discover 52 ways to boost your business profits. Seats are limited. Book now. Dragon Voice Recognition Software - It converts whatever you say into text. You download the software, start talking and your words appear on your screen. Which means you can create documents, blog posts, emails, reports &amp; spreadsheets in a third the time; because we speak three times faster than we write. Get 35% off at GetDragon.com.au If some thing in this episode of Australia’s favourite marketing podcast peaked your interest, then let me know. Leave your thoughts below. May your marketing be the best marketing.See omnystudio.com/listener for privacy information.

MyDNA is potentially a very complicated business. It is after all, dealing with my (and yours) DNA! That;’s why founder Dr. Lior Rauchberger is working hard at simplifying a complicated business. Although officially a medical doctor, Dr. Lior Rauchberger is equally passionate about technology and innovation. In fact, if the truth be known, he’s a bit of a gadgets freak! After practising medicine for 9-years, he jumped ship and started Urban Intelligence, a business installing high tech into homes and offices. With that humming along beautifully, he then sought out his next venture which turned out to be MyDNA … a business that enables you to use your DNA to make the right health choices around things like diet and medication. I was introduced to Lior by past guest Radek Sali from Swisse Multivitamins, so I knew he’d be good. Truth is, Lior was exceptional. His passion for business, technology and marketing is addictive, as we cover plenty of ground including: <ul> <li>Why he left the relative safety of the medical profession</li> <li>His love of the entrepreneur's life</li> <li>How he chooses his business ventures</li> <li>How he markets MyDNA - a service that most don’t know exists, and for those that do many think it’s hokus pokus!</li> <li>And so much more</li> </ul> But the marketing gold doesn’t stop there, in this episode you’ll also discover: <ul> <li>I’ll show you how to create an insanely helpful email series</li> <li>And we go back into the vault, revisiting a chat I had with high performance expert Mark McKeon</li> </ul> Here’s what caught my attention from chatting with MyDNA’s Dr Lior Rauchberger: <ol> <li>Simplicity - Lior is making the complicated simple. And not just simple to understand, but simple to buy. For example, on the Diet Report page of the My DNA website, it simple reads “Are you on the best diet for your body? Our DNA test can reveal how your body will respond to what you eat and drink, and how you exercise.” Order Now. $99. </li> <li>Marketing challenge - Lior and his team aren’t kidding themselves about the marketing challenge that lies ahead, knowing they have quite some work to do to break through the cynicism and lack of understanding around the whole DNA thing. </li> <li>Distribution - Lior’s clearly identified the three groups My DNA needs to get onside - Health professionals, consumers and pharmacists - and has three distinct marketing strategies for them. Sometimes I see business owners stuck trying to influence just one group of influencers, when the reality is, most business have a number of groups. If that’s you, then maybe it’s time to cast your net wider.</li> </ol> Links &amp; Resources mentioned: <ul> <li><a href="https://www.mydna.life/" rel="nofollow" target="_blank">MyDNA’s website</a></li> <li><a href="https://twitter.com/lior_rauchy" rel="nofollow" target="_blank">Dr. Lior Rauchberger on Twitter</a></li> <li>Interview with <a href="https://smallbusinessbigmarketing.com/how-to-perform-at-your-best/" rel="nofollow" target="_blank">high performance coach Mark McKeon</a></li> <li><a href="https://www.booktopia.com.au/get-in-the-go-zone-mark-mckeon/prod9781925367027.html" rel="nofollow" target="_blank">Mark McKeon’s Go Zone book</a></li> <li><a href="https://smallbusinessbigmarketing.com/helpful-email-series/" rel="nofollow" target="_blank">3 steps to create an insanely helpful email series</a></li> </ul> Please support these businesses who make this show possible: <a href="http://52ways.biz/" rel="nofollow" target="_blank">Dale Beaumont’s 52 Ways</a> – An amazing free 1-day live event for business owners where you’ll discover 52 ways to boost your business profits. Seats are limited. Book now. <a href="http://getdragon.com.au" rel="nofollow" target="_blank">Dragon Voice Recognition Software</a> - It converts whatever you say into text. You download the software, start talking and your words appear on your screen. Which means you can create documents, blog posts, emails, reports &amp; spreadsheets in a third the time; because we speak three times faster than we write. Get 35% off at <a href="http://getdragon.com.au/" rel="nofollow" target="_blank">GetDragon.com.au</a> If some thing in this episode of Australia’s <a href="https://smallbusinessbigmarketing.com/podcast-2/" rel="nofollow" target="_blank">favourite marketing podcast</a> peaked your interest, then let me know. Leave your thoughts below. May your marketing be the best marketing.See <a href="https://omnystudio.com/listener" rel="nofollow" target="_blank">omnystudio.com/listener</a> for privacy information.

My DNA’s Dr Lior Rauchberger is succeeding at simplifying a complicated business | #379