Karl Heiselman's guest appearances

Karl Heiselman

Design Matters with Debbie Millman

Alain De Botton

Tim Ferriss

Steven Pinker

Brian Koppelman

Dorie Clark

Michael Bierut

Stephen Gates

Steve Frykholm

James Victore

Connie Birdsall

Tiffany Shlain

Caroline Paul

Eve Ensler

Adam Grant

Ethan Hawke

OwlTail

Wolff Olins CEO Karl Heiselman discusses the controversial London 2012 logo, designing the culture of his company and the relationship between branding and popularity.

<p>Wolff Olins CEO Karl Heiselman discusses the controversial London 2012 logo, designing the culture of his company and the relationship between branding and popularity.</p>