Yaneck Wasio's guest appearances

Yaneck Wasio

Bokeh - The Photography Podcast

Something New Every Week

Jamie Findlay

Andrew Funderburg

Luke Edmonson

Taylor Jackson

Christine Tremoulet

Kesha Lambert

Sean Brown

Jason Groupp

Easton Reynolds

Raquita Henderson

Heather Durham

Sarah Willey

Brett Yacovella

Laura Neff

Nathan Holritz

OwlTail

I love to hear success stories from my friends in the community. Each one is unique but have that common thread, to build a thriving photography business. This "journey" always has its ups and downs, but Yaneck is one of those relentless hustlers I admire.Listen in as he tells us about his travels from Poland to Chicago to the west coast where he and his wife have settled in for the long haul.Support the show (https://www.thegroupp.com/)

I love to hear success stories from my friends in the community. Each one is unique but have that common thread, to build a thriving photography business. This "journey" always has its ups and downs, but <a href="https://www.wasiophotography.com/" rel="nofollow" target="_blank">Yaneck</a> is one of those relentless hustlers I admire. Listen in as he tells us about his travels from Poland to Chicago to the west coast where he and his wife have settled in for the long haul.<a href="https://www.thegroupp.com/" rel="payment nofollow" target="_blank">Support the show</a> (<a href="https://www.thegroupp.com/" rel="nofollow" target="_blank">https://www.thegroupp.com/</a>)

"The journey." Episode 64 with Yaneck Wasio.

We've talked about the variety of ways you can advertise and market your photography business on the Bokeh Podcast. We've even shared how to set up Google Ad Campaigns in previous episodes,.In today's episode, our special guest, Yaneck Wasio, joins us for another episode to share how to design an effective Google Ad Campaign that converts! Listen in as he guides us through 5 principals to a strong ad campaign!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Customer Experience: Actively listen (5:08)Getting Started with Google Ads (8:44)Advantages of Google Ads (10:51)- Your audience is actively searching for your services.Disadvantages to Google Ads (13:28)- They can be more expensive than FB AdsGoogle Search vs Google Display Ads (13:50)5 Principals of a Strong Google Ad Campaign (20:31)1. Keywords2. Ad Copy3. Monitoring4. Landing Page5. Email &amp; Communication Follow UpKeywords (21:21)Broad TermsKeywordsNegative KeywordsWriting Good Copy for Ads (27:14)Adwords Campaign Structure (27:53)Campaigns &gt; Ad Sets &gt; AdsMonitoring Ads (34:07)1. Keyword Monitoring2. Ad Performance3. Google Ads w/ Google AnalyticsSetting Goals (37:46)Landing Pages (41:42)Follow Up via Email (47:08)Linkswasiophotography.cominstagram.com/wasioheadshothotsauce.comEpisode 310: The Art of Print SalesEpisode 43: How to Move Into a New Market See acast.com/privacy for privacy and opt-out information.

We've talked about the variety of ways you can advertise and market your photography business on the Bokeh Podcast. We've even shared how to set up Google Ad Campaigns in previous episodes,.In today's episode, our special guest, Yaneck Wasio, joins us for another episode to share how to design an effective Google Ad Campaign that converts! Listen in as he guides us through 5 principals to a strong ad campaign!The Bokeh Podcast is brought to you by <a href="http://www.photographersedit.com/" rel="noopener noreferrer nofollow" target="_blank">Photographer’s Edit</a>: Custom Editing for the Professional Photographer and <a href="https://www.miilu.com/" rel="noopener noreferrer nofollow" target="_blank">Miilu</a>: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the <a href="https://bit.do/bokehpodcast" rel="noopener noreferrer nofollow" target="_blank">Apple podcast app</a>, follow on <a href="https://open.spotify.com/show/1Qwpw3ieYGfHuUFkbZvfmq?si=_Hp5_yWBQnOICVIfX-fvcA" rel="noopener noreferrer nofollow" target="_blank">Spotify</a>, add to your playlist on <a href="http://www.stitcher.com/podcast/nathan-holritz/bokeh" rel="noopener noreferrer nofollow" target="_blank">Stitcher,</a> or listen on <a href="https://overcast.fm/itunes1140118526/bokeh" rel="noopener noreferrer nofollow" target="_blank">Overcast</a>.Customer Experience: Actively listen (5:08)Getting Started with Google Ads (8:44)Advantages of Google Ads (10:51)- Your audience is actively searching for your services.Disadvantages to Google Ads (13:28)- They can be more expensive than FB AdsGoogle Search vs Google Display Ads (13:50)5 Principals of a Strong Google Ad Campaign (20:31)1. Keywords2. Ad Copy3. Monitoring4. Landing Page5. Email &amp; Communication Follow UpKeywords (21:21)Broad TermsKeywordsNegative KeywordsWriting Good Copy for Ads (27:14)Adwords Campaign Structure (27:53)Campaigns &gt; Ad Sets &gt; AdsMonitoring Ads (34:07)1. Keyword Monitoring2. Ad Performance3. Google Ads w/ Google AnalyticsSetting Goals (37:46)Landing Pages (41:42)Follow Up via Email (47:08)Links<a href="https://www.wasiophotography.com/" rel="noopener noreferrer nofollow" target="_blank">wasiophotography.com</a><a href="https://www.instagram.com/wasio/" rel="noopener noreferrer nofollow" target="_blank">instagram.com/wasio</a><a href="https://headshothotsauce.com/" rel="noopener noreferrer nofollow" target="_blank">headshothotsauce.com</a><a href="https://www.photographersedit.com/blog/art-print-sales/" rel="noopener noreferrer nofollow" target="_blank">Episode 310: The Art of Print Sales</a><a href="https://www.photographersedit.com/blog/wasio-moving-new-market/" rel="noopener noreferrer nofollow" target="_blank">Episode 43: How to Move Into a New Market</a> See <a href="https://acast.com/privacy" rel="noopener noreferrer nofollow" target="_blank">acast.com/privacy</a> for privacy and opt-out information.

#439: How to Design an Effective Google Ad Campaign - Yaneck Wasio