Janice Cheng's guest appearances

Janice Cheng

Enrollment Insights Podcast

Influencer Marketing Talks

Jennifer Frey

Angela Brown

Christopher Engman

Jonas Colliander

Jason Simon

Andrea Gribble

David Peterson

Phoebe Locke

Evan Moore

Paul Terry

Chris Butcher

Nick Ducoff

Marie Bigham

Akil Bello

Scott Jaschik

OwlTail

The newest consumer generation - Gen Z - is upturning retailers’ expectations and lately we’ve seen a huge shift in marketing focus towards this emerging group. The question is; what can brands do in order to capture this generation’s attention, and what ways are there for brands to connect with these digital natives?  In this week’s episode, Sanna Ödmark talks to a true topic expert - Janice Cheng, Brand Manager at Blume, who really knows how to master the art of marketing to Gen Z on social media platforms.  We cover topics such as:  What brands need to know about Gen Z How Blume works with UGC across all their channels How TikTok and Clubhouse can help you to keep up with Gen Z and the culture  About Janice Cheng: Janice is the Brand Manager at Blume - a fast-growing cohesive line of clean skin, body and period care. You can read more about Blume in Teen Vogue, PopSugar and Forbes. Based in Vancouver, Canada, Janice's day to day ranges between managing brand partnerships, social strategy and copywriting. She loves learning from their tight knit Gen Z community, viewing them as the trend setting, change making generation of today.

The newest consumer generation - Gen Z - is upturning retailers’ expectations and lately we’ve seen a huge shift in marketing focus towards this emerging group. The question is; what can brands do in order to capture this generation’s attention, and what ways are there for brands to connect with these digital natives?  In this week’s episode, Sanna Ödmark talks to a true topic expert - Janice Cheng, Brand Manager at Blume, who really knows how to master the art of marketing to Gen Z on social media platforms.  We cover topics such as:  <ul><li>What brands need to know about Gen Z</li> <li>How Blume works with UGC across all their channels</li> <li>How TikTok and Clubhouse can help you to keep up with Gen Z and the culture</li> </ul> About Janice Cheng: Janice is the Brand Manager at Blume - a fast-growing cohesive line of clean skin, body and period care. You can read more about Blume in Teen Vogue, PopSugar and Forbes. Based in Vancouver, Canada, Janice's day to day ranges between managing brand partnerships, social strategy and copywriting. She loves learning from their tight knit Gen Z community, viewing them as the trend setting, change making generation of today.

Mastering the Art of Marketing to Gen Z  w/ Janice Cheng @Blume

In this episode you will hear from Janice Cheng-McConnell, Assistant Director of Graduate Enrollment Communications at Syracuse University’s Maxwell School of Citizenship and Public Affairs. We talk about the importance of storytelling and the connections it builds, using data to improve your comm flows, and take an important detour in to the heart of enrollment communications and the meaningful power education provides society. Show notes are available on the Enrollment Insights Blog at niche.bz/podcast.In the Enrollment Insights Podcast you'll hear about novel solutions to problems, ways to make processes better for students, and the questions that spark internal reflection and end up changing entire processes.

In this episode you will hear from Janice Cheng-McConnell, Assistant Director of Graduate Enrollment Communications at Syracuse University’s Maxwell School of Citizenship and Public Affairs. We talk about the importance of storytelling and the connections it builds, using data to improve your comm flows, and take an important detour in to the heart of enrollment communications and the meaningful power education provides society. Show notes are available on the Enrollment Insights Blog at <a href="http://niche.bz/podcast" rel="nofollow" target="_blank">niche.bz/podcast</a>. In the Enrollment Insights Podcast you'll hear about novel solutions to problems, ways to make processes better for students, and the questions that spark internal reflection and end up changing entire processes.

#6 - Janice Cheng - McConnell and The Heart Of It All