Melissa Hendricks's guest appearances

Melissa Hendricks

Talking Business Now

Perspectives on Health and Tech

Jordan Goodman

David Smith

Rich Karlgaard

David Burkus

Lidia Bastianich

Ruth King

Jocelyn Glei

Ryan O'Donnell

Jason Roberts

Brian Jones

Mike Michalowicz

John Jantsch

Cheryl Cran

Brian Moran

James Davis

OwlTail

John Peterzalek

We’re less than a week away from Cerner Health Conference, where we’ll welcome clients, partners and industry experts to Kansas City for three days of education, innovative technology and networking. Each year, thousands of clients rely on CHC to share insights and stay up to date on new and existing trends impacting our industry, as well as tips and tricks to advance their day jobs. In this episode, we’ll hear from Cerner’s Chief Client Officer John Peterzalek on the opportunity CHC offers for bringing health care leaders together, as well as this year’s focus on “Smarter Care.” We’ll also hear from Melissa Hendricks, who leads Cerner’s worldwide marketing communications, on the new era of health care consumerism. On this special episode of The Cerner Podcast, John and Melissa discuss: • “Smarter Care” as a theme and what it means to Cerner and you personally • Current trends in health care and where we will see that at CHC • How the consumerization of health care is reshaping the industry • Final thoughts leading into CHC

We’re less than a week away from Cerner Health Conference, where we’ll welcome clients, partners and industry experts to Kansas City for three days of education, innovative technology and networking. Each year, thousands of clients rely on CHC to share insights and stay up to date on new and existing trends impacting our industry, as well as tips and tricks to advance their day jobs. In this episode, we’ll hear from Cerner’s Chief Client Officer John Peterzalek on the opportunity CHC offers for bringing health care leaders together, as well as this year’s focus on “Smarter Care.” We’ll also hear from Melissa Hendricks, who leads Cerner’s worldwide marketing communications, on the new era of health care consumerism. On this special episode of The Cerner Podcast, John and Melissa discuss: • “Smarter Care” as a theme and what it means to Cerner and you personally • Current trends in health care and where we will see that at CHC • How the consumerization of health care is reshaping the industry • Final thoughts leading into CHC

Ep. 95:  Cerner's John Peterzalek and Melissa Hendricks on What’s To Come at CHC18

Are you a non-marketing executive or business owner tasked with creating a marketing team? Melissa Hendricks, the vice president of marketing at Cerner, joins host Kelly Scanlon to discuss how to build a high-performance marketing team from the ground up.Hendricks shares:Why marketing is importantHow to determine who you needHow to find who you needWho to look for and why to lead the teamHow to manage and hold someone accountable when you have little to no marketing experience yourselfWhat kinds of outcomes to look forMelissa Hendricks is a corporate brand and marketing executive with more than 20 years of experience in technology and consumer packaged goods companies. As the vice president of marketing strategy at Cerner, Hendricks leads a team responsible for all aspects of corporate marketing and communications for a $4.4 billion publicly traded health care technology company.To listen to all the episodes in the Smart Companies Thinking Bigger lineup, please visit the archives. Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you a non-marketing executive or business owner tasked with creating a marketing team? Melissa Hendricks, the vice president of marketing at Cerner, joins host Kelly Scanlon to discuss how to build a high-performance marketing team from the ground up. Hendricks shares: Why marketing is importantHow to determine who you needHow to find who you needWho to look for and why to lead the teamHow to manage and hold someone accountable when you have little to no marketing experience yourselfWhat kinds of outcomes to look for Melissa Hendricks is a corporate brand and marketing executive with more than 20 years of experience in technology and consumer packaged goods companies. As the vice president of marketing strategy at Cerner, Hendricks leads a team responsible for all aspects of corporate marketing and communications for a $4.4 billion publicly traded health care technology company. To listen to all the episodes in the Smart Companies Thinking Bigger lineup, please visit the archives. Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices" rel="nofollow" target="_blank">megaphone.fm/adchoices</a>

How to Build a High-Performance Marketing Team, with Melissa Hendricks