Spencer Stephens's guest appearances

Spencer Stephens

XYPN Radio

The PR Maven Podcast

Drew McLellan

Antoine Martel

Lee Goldberg

Michael Smart

Lisa Steele

John Lee Dumas

Jeff Rose

William Arruda

Matthew Murphy

Michael Kitces

Bonnie Arnold

Michael Katz

Anna Sergunina

Natalie Taylor

Angela Ferrari

OwlTail

From getting inspiration and setting a writing schedule to promoting the finished result, Spencer Stephens explains the process of writing a good book. Spencer also talks about the importance of public relations to spread the word about your writing, becoming a thought leader and some other writers who have used public relations well. Spencer shares how his previous career helped him become a writer and what books were inspirational to him. Listen to learn more about Spencer and his new book, “Blood Lily.” 3:40 – Spencer explains how he was a writer from a young age, but didn’t know it. 7:12 – Spencer describes what it takes to write a good book. 9:28 – Nancy asks Spencer what his writing schedule looks like. 12:02 – Spencer shares some of the places he gets inspiration. 14:30 – Spencer explains how his experience as a journalist and a lawyer helped with his writing.   18:39 – Spencer talks about why he wanted to invest in public relations services. 20:19 – Spencer describes the advantages of being positioned as a thought leader. 23:07 – Spencer lists some other authors who have used public relations to their advantage. 25:06 – Spencer shares some books that have impacted his writing and world views.   Quote “You have got to get out and put yourself out there. The marketing, promotion and publicity are essential. If you don’t have about a million people who at least know who you are, you’re not going to sell 10,000 books.” – Spencer Stephens, author of “Church of Golf” and “Blood Lily.”   Links: Edna St. Vincent Millay: http://www.millay.org/aboutmillay.php Stephen King: https://stephenking.com/ Lily King: https://lilykingbooks.com/ Paul Doiron: http://www.pauldoiron.com/ John Grisham: https://www.jgrisham.com/ Scott Turow: https://www.scottturow.com/ Ted Morrissey: https://tedmorrissey.com/ Maine Voices: Can America remain a democracy? Authoritarianism raises its ugly head:  https://www.pressherald.com/2021/08/01/maine-voices-can-american-remain-a-democracy-authoritarianism-raises-its-ugly-head/ “Sell with Authority” by Drew McLellan and Stephen Woessner:  https://www.amazon.com/Sell-Authority-Monetize-Agencys-Position/dp/1947305077 Erin French:  https://www.amazon.com/Erin-French/e/B073FRVRW2?ref=sr_ntt_srch_lnk_1&amp;qid=1633372910&amp;sr=1-1 “The Shipping News” by Annie Proulx: https://www.amazon.com/Shipping-News-Annie-Proulx/dp/0671510053 Maine Authors Publishing: https://maineauthorspublishing.com/   Activate  the PR Maven® Flash Briefing on your Alexa Device.  Join the PR Maven® Facebook group.    About the guest:     Spencer Stephens escaped a tense existence as a big-city trial attorney and is now content to be settled in Maine where he writes novels. His first novel, “Church of Golf,” tells the story of a washed-up college football hero who reaches middle age and finds himself broke, drunk, lumpy and sucking for air. For him, the way back involves religious devotion to the study of golf. His second novel, “Blood Lily,” was released in July 2021. It tells the story of a Saudi woman - a member of the royal family - whose father coerces her into going to America to run a terrorist cell. She's desperate to escape the network of violent authoritarians who control her life and she yearns for peace and contentment. Naturally, she dreams of life in Maine. Spencer was a Navy brat, born at a U.S. Navy hospital and raised mostly in Annapolis in the shadow of the U.S. Naval Academy. Growing up, he worked at Annapolis' waterfront restaurants as a dishwasher and cook. His father, an academy graduate and nuclear submariner, was lost at sea when Spencer was a boy. A turbulent 10 years followed while Spencer sank into drug use and petty crime. He turned things around when, as a college kid, he discovered a love for reading and books. After college, he enjoyed a career in journalism, writing for daily newspapers and becoming a polished feature and news writer. While in law school, he and his wife founded a small publishing company. He practiced law for 25 years, handling civil lawsuits all over Maryland and in Washington, D.C. He established his own law firm in 2000 and remained head  of the firm for nearly 20 years. When Spencer's not writing, he's enjoying time with his wife or zipping along Maine's country roads on an Italian racing bicycle.   Looking to connect:           Email: spencer@stephensassociates.net Facebook: https://www.facebook.com/churchofgolf Website: spencerstephens.net

From getting inspiration and setting a writing schedule to promoting the finished result, Spencer Stephens explains the process of writing a good book. Spencer also talks about the importance of public relations to spread the word about your writing, becoming a thought leader and some other writers who have used public relations well. Spencer shares how his previous career helped him become a writer and what books were inspirational to him. Listen to learn more about Spencer and his new book, “Blood Lily.” 3:40 – Spencer explains how he was a writer from a young age, but didn’t know it. 7:12 – Spencer describes what it takes to write a good book. 9:28 – Nancy asks Spencer what his writing schedule looks like. 12:02 – Spencer shares some of the places he gets inspiration. 14:30 – Spencer explains how his experience as a journalist and a lawyer helped with his writing.   18:39 – Spencer talks about why he wanted to invest in public relations services. 20:19 – Spencer describes the advantages of being positioned as a thought leader. 23:07 – Spencer lists some other authors who have used public relations to their advantage. 25:06 – Spencer shares some books that have impacted his writing and world views. Quote “You have got to get out and put yourself out there. The marketing, promotion and publicity are essential. If you don’t have about a million people who at least know who you are, you’re not going to sell 10,000 books.” – Spencer Stephens, author of “Church of Golf” and “Blood Lily.” Links: Edna St. Vincent Millay: <a href="http://www.millay.org/aboutmillay.php" rel="nofollow" target="_blank">http://www.millay.org/aboutmillay.php</a> Stephen King: <a href="https://stephenking.com/" rel="nofollow" target="_blank">https://stephenking.com/</a> Lily King: <a href="https://lilykingbooks.com/" rel="nofollow" target="_blank">https://lilykingbooks.com/</a> Paul Doiron: <a href="http://www.pauldoiron.com/" rel="nofollow" target="_blank">http://www.pauldoiron.com/</a> John Grisham: <a href="https://www.jgrisham.com/" rel="nofollow" target="_blank">https://www.jgrisham.com/</a> Scott Turow: <a href="https://www.scottturow.com/" rel="nofollow" target="_blank">https://www.scottturow.com/</a> Ted Morrissey: <a href="https://tedmorrissey.com/" rel="nofollow" target="_blank">https://tedmorrissey.com/</a> Maine Voices: Can America remain a democracy? Authoritarianism raises its ugly head: <a href="https://www.pressherald.com/2021/08/01/maine-voices-can-american-remain-a-democracy-authoritarianism-raises-its-ugly-head/" rel="nofollow" target="_blank"> https://www.pressherald.com/2021/08/01/maine-voices-can-american-remain-a-democracy-authoritarianism-raises-its-ugly-head/</a> “Sell with Authority” by Drew McLellan and Stephen Woessner: <a href="https://www.amazon.com/Sell-Authority-Monetize-Agencys-Position/dp/1947305077" rel="nofollow" target="_blank"> https://www.amazon.com/Sell-Authority-Monetize-Agencys-Position/dp/1947305077</a> Erin French: <a href="https://www.amazon.com/Erin-French/e/B073FRVRW2?ref=sr_ntt_srch_lnk_1&amp;qid=1633372910&amp;sr=1-1" rel="nofollow" target="_blank"> https://www.amazon.com/Erin-French/e/B073FRVRW2?ref=sr_ntt_srch_lnk_1&amp;qid=1633372910&amp;sr=1-1</a> “The Shipping News” by Annie Proulx: <a href="https://www.amazon.com/Shipping-News-Annie-Proulx/dp/0671510053" rel="nofollow" target="_blank">https://www.amazon.com/Shipping-News-Annie-Proulx/dp/0671510053</a> Maine Authors Publishing: <a href="https://maineauthorspublishing.com/" rel="nofollow" target="_blank">https://maineauthorspublishing.com/</a> Activate <a href="https://prmaven.com/how-to-activate-the-pr-maven-podcast-flash-briefing/" rel="nofollow" target="_blank"> the PR Maven® Flash Briefing</a> on your Alexa Device.  Join <a href="https://www.facebook.com/groups/238596473670157/" rel="nofollow" target="_blank">the PR Maven® Facebook group</a>.  About the guest:     Spencer Stephens escaped a tense existence as a big-city trial attorney and is now content to be settled in Maine where he writes novels. His first novel, “Church of Golf,” tells the story of a washed-up college football hero who reaches middle age and finds himself broke, drunk, lumpy and sucking for air. For him, the way back involves religious devotion to the study of golf. His second novel, “Blood Lily,” was released in July 2021. It tells the story of a Saudi woman - a member of the royal family - whose father coerces her into going to America to run a terrorist cell. She's desperate to escape the network of violent authoritarians who control her life and she yearns for peace and contentment. Naturally, she dreams of life in Maine. Spencer was a Navy brat, born at a U.S. Navy hospital and raised mostly in Annapolis in the shadow of the U.S. Naval Academy. Growing up, he worked at Annapolis' waterfront restaurants as a dishwasher and cook. His father, an academy graduate and nuclear submariner, was lost at sea when Spencer was a boy. A turbulent 10 years followed while Spencer sank into drug use and petty crime. He turned things around when, as a college kid, he discovered a love for reading and books. After college, he enjoyed a career in journalism, writing for daily newspapers and becoming a polished feature and news writer. While in law school, he and his wife founded a small publishing company. He practiced law for 25 years, handling civil lawsuits all over Maryland and in Washington, D.C. He established his own law firm in 2000 and remained head  of the firm for nearly 20 years. When Spencer's not writing, he's enjoying time with his wife or zipping along Maine's country roads on an Italian racing bicycle. Looking to connect:           Email: <a href="mailto:spencer@stephensassociates.net">spencer@stephensassociates.net</a> Facebook: <a href="https://www.facebook.com/churchofgolf" rel="nofollow" target="_blank">https://www.facebook.com/churchofgolf</a> Website: <a href="http://spencerstephens.net/" rel="nofollow" target="_blank">spencerstephens.net</a>

Episode 153: How PR can help spread the word about your book, with Spencer Stephens, author of “Church of Golf” and “Blood Lily”

There is no one-size-fits-all approach to starting or scaling a practice, and today, we sit down for a conversation with XYPN member Spencer Stephens who has taken his own path starting and scaling his firm. Stephen, like many folks, is interested in building a lifestyle practice vs. an enterprise practice. He founded Rooted Interest, a fee-only firm in Salt Lake City, Utah, in 2017, and today, he discusses why he serves a smaller client base than other comparable firms.  He discusses why he continued to stay employed at his father’s CPA practice full time while building his firm. Spencer is a dad of five, and it was important for him to get into the giving profession to help his clients in the ways that work best for them while not sacrificing what is best for himself and his family. Spencer talks about his intentionality in building slowly, his annual expenses (hint, it's still under the 10k mark), and what his plans are for ramping his business up. If you’re considering starting a practice at a slower rate or on a part-time basis, then this episode is for you. You can find show notes and more information by clicking here:  http://www.xyplanningnetwork.com/314

There is no one-size-fits-all approach to starting or scaling a practice, and today, we sit down for a conversation with XYPN member Spencer Stephens who has taken his own path starting and scaling his firm. Stephen, like many folks, is interested in building a lifestyle practice vs. an enterprise practice. He founded Rooted Interest, a fee-only firm in Salt Lake City, Utah, in 2017, and today, he discusses why he serves a smaller client base than other comparable firms.  He discusses why he continued to stay employed at his father’s CPA practice full time while building his firm. Spencer is a dad of five, and it was important for him to get into the giving profession to help his clients in the ways that work best for them while not sacrificing what is best for himself and his family. Spencer talks about his intentionality in building slowly, his annual expenses (hint, it's still under the 10k mark), and what his plans are for ramping his business up. If you’re considering starting a practice at a slower rate or on a part-time basis, then this episode is for you. You can find show notes and more information by clicking here: <a href="http://www.xyplanningnetwork.com/ep-2-an-inside-look-into-carl-richards-financial-planning-process" rel="nofollow" target="_blank"> http://www.xyplanningnetwork.com/314</a>

Ep #314: Building a Firm Part-Time: An Interview with Spencer Stephens