Vinod Varma's guest appearances

Vinod Varma

Marketing News Canada

Leaders of B2B - Interviews on B2B Leadership, Tech, SaaS, Revenue, Sales, Marketing and Growth

Inside The Lab: The Victory Square Technologies Podcast

This is The Creator Economy

Paul Cowan

Blair Enns

Brian Scudamore

Whitney Bell

Matthew Luhn

Guy Kawasaki

Malcolm Gladwell

Dan Levy

Seth Godin

Duncan Wardle

Oli Gardner

Simon Sinek

Mike Morrison

Chris Walker

Stephen King

OwlTail

In this episode we have a conversation with Vinod Varma, the Co-Founder and CEO of Creator.co, a platform that connects brands and creators together. Vinod first witnessed the power of influencer marketing while launching new products for Fitbit, Apple, Samsung and others, while at billion dollar retailer, Best Buy. Since 2016 he has worked with leading consumer and emerging brands to get Creator.co into a top 3 ranked influencer marketing platform. Enjoy the podcast.

In this episode we have a conversation with Vinod Varma, the Co-Founder and CEO of <a href="https://www.linkedin.com/company/creator-co/" rel="nofollow" target="_blank">Creator.co</a>, a platform that connects brands and creators together. Vinod first witnessed the power of influencer marketing while launching new products for Fitbit, Apple, Samsung and others, while at billion dollar retailer, Best Buy. Since 2016 he has worked with leading consumer and emerging brands to get <a href="http://creator.co/" rel="nofollow" target="_blank">Creator.co</a> into a top 3 ranked influencer marketing platform. Enjoy the podcast.

E2 - Vinod Varma: Why Micro-influencers Are The Key to Scaling Your Digital Communities Today

In this episode of Inside The Lab, we sit down with Vinod Varma of Creator.co. The Creator economy is booming, as the marketing industry looks for new ways to switch things up in the Pandemic era. Creator.co is bringing brands and creators together to change the game with an ecosystem unlike anything else out there.

In this episode of Inside The Lab, we sit down with Vinod Varma of <a href="http://Creator.co" rel="nofollow" target="_blank">Creator.co</a>. The Creator economy is booming, as the marketing industry looks for new ways to switch things up in the Pandemic era. <a href="http://Creator.co" rel="nofollow" target="_blank">Creator.co</a> is bringing brands and creators together to change the game with an ecosystem unlike anything else out there.

Inside The Lab 005 with Vinod Varma of Creator.co

Vinod Varma,  Co-Founder &amp; CEO at Creator.co, joins us to talk about how he is making digital marketing much easier for brands and content providers to meet and collaborate. Influencer marketing using creator influencers is a great way to build a company’s digital marketing footprint. First, it provides an organic way to firm up content that features your products. Second, it provides endorsements to your brand from an online authority figure. And third, it creates a lasting impression of your brand in a creative way.Creator influencers consider working with brands a win, too. First, there’s the sponsorship and monetization from the engagement. Second, it boosts their portfolio with an additional client that trusts them. Third, it expands their followers with the brand’s natural audience also tuning in to them.Varma’s ecosystem provides a solution to the inefficient way of finding each other. The ecosystem allows creators to find the brands they want to work with. Finding brands that fit into an influencer’s strategy is very important, and this ensures that brands get creators who really want to work with them.Creator.co also provides valuable data through their dashboard and automation features. This allows companies to see how the creators they are working with are reaching the intended audience. This is extremely useful for AB testing campaigns using the user-generated content. One other differentiator that Creator.co brings to the table is leveraging micro-influencers on their ecosystem. Micro-influencers with upwards of 1,000 followers provide brands with a higher chance of success as they reach a varied audience. A brand is more likely to find a perfect match for their campaigns instead of competing head-on against celebrity influencers.Finally Varma shares an exclusive insight on the launch of an exciting new affiliate program for brands to join. They are launching this next month and it will be a great opportunity to use their ecosystem and earn money promoting it.Learn more about the startup journey of this fantastic ecosystem and using influencers in digital marketing by tuning in to this episode. Linkedin - https://www.linkedin.com/in/vinod-varma/vinod@creator.co This episode is brought to you by Content Allies.Content Allies helps B2B tech companies launch revenue-generating podcasts. Build relationships that drive revenue through podcast networking. We schedule interviews with your ideal prospects and strategic partners so that you can build relationships and grow your business. You show up and have conversations, we handle everything else. Learn more at ContentAllies.com

<a href="https://ca.linkedin.com/in/vinod-varma" rel="nofollow" target="_blank">Vinod Varma</a>,  Co-Founder &amp; CEO at <a href="https://creator.co/" rel="nofollow" target="_blank">Creator.co</a>, joins us to talk about how he is making digital marketing much easier for brands and content providers to meet and collaborate. Influencer marketing using creator influencers is a great way to build a company’s digital marketing footprint. First, it provides an organic way to firm up content that features your products. Second, it provides endorsements to your brand from an online authority figure. And third, it creates a lasting impression of your brand in a creative way.Creator influencers consider working with brands a win, too. First, there’s the sponsorship and monetization from the engagement. Second, it boosts their portfolio with an additional client that trusts them. Third, it expands their followers with the brand’s natural audience also tuning in to them.Varma’s ecosystem provides a solution to the inefficient way of finding each other. The ecosystem allows creators to find the brands they want to work with. Finding brands that fit into an influencer’s strategy is very important, and this ensures that brands get creators who really want to work with them.<a href="http://Creator.co" rel="nofollow" target="_blank">Creator.co</a> also provides valuable data through their dashboard and automation features. This allows companies to see how the creators they are working with are reaching the intended audience. This is extremely useful for AB testing campaigns using the user-generated content. One other differentiator that <a href="http://Creator.co" rel="nofollow" target="_blank">Creator.co</a> brings to the table is leveraging micro-influencers on their ecosystem. Micro-influencers with upwards of 1,000 followers provide brands with a higher chance of success as they reach a varied audience. A brand is more likely to find a perfect match for their campaigns instead of competing head-on against celebrity influencers.Finally Varma shares an exclusive insight on the launch of an exciting new affiliate program for brands to join. They are launching this next month and it will be a great opportunity to use their ecosystem and earn money promoting it.Learn more about the startup journey of this fantastic ecosystem and using influencers in digital marketing by tuning in to this episode. <ul><li>Linkedin - <a href="https://www.linkedin.com/in/vinod-varma/" rel="nofollow" target="_blank">https://www.linkedin.com/in/vinod-varma/</a></li><li>vinod@creator.co</li></ul> This episode is brought to you by Content Allies.Content Allies helps B2B tech companies launch revenue-generating podcasts. Build relationships that drive revenue through podcast networking. We schedule interviews with your ideal prospects and strategic partners so that you can build relationships and grow your business. You show up and have conversations, we handle everything else. Learn more at <a href="http://ContentAllies.com" rel="nofollow" target="_blank">ContentAllies.com</a>

Enhancing Your Digital Marketing Strategy with Micro-influencers with Vinod Varma of Creator.co

On this episode of Marketing Jam, our host Darian Kovacs talk to Vinod Varma, CEO and Co-Founder of Shop and Shout.  Vinod sits down with us to discuss about the influencer social market and the connection between influencer and product.  You can find and subscribe to Marketing Jam on iTunes, and Stitcher.   Follow Jelly Marketing:  Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com  Follow Darian Kovacs:  Website - http://jellymarketing.com/darian/ LinkedIn - https://www.linkedin.com/in/dariankovacs Facebook - http://facebook.com/dariankovacspage/ Instagram - http://instagram.com/dariankovacs/ Twitter - http://twitter.com/dariankovacs  Follow Vinod Varma:  Website - https://www.shopandshout.com LinkedIn - https://www.linkedin.com/in/vinod-varma Instagram - https://www.instagram.com/ishopandshout/ Twitter - https://twitter.com/shopandshout Advertising Inquiries: https://redcircle.com/brandsPrivacy &amp; Opt-Out: https://redcircle.com/privacy

On this episode of Marketing Jam, our host Darian Kovacs talk to Vinod Varma, CEO and Co-Founder of Shop and Shout. Vinod sits down with us to discuss about the influencer social market and the connection between influencer and product. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Follow Jelly Marketing: Twitter - <a href="http://twitter.com/jellymarketing" rel="nofollow" target="_blank">http://twitter.com/jellymarketing</a> Facebook - <a href="http://facebook.com/jellymarketing" rel="nofollow" target="_blank">http://facebook.com/jellymarketing</a> Instagram - <a href="http://instagram.com/jellymarketing" rel="nofollow" target="_blank">http://instagram.com/jellymarketing</a> Website - <a href="http://jellymarketing.com" rel="nofollow" target="_blank">http://jellymarketing.com</a> Follow Darian Kovacs: Website - <a href="http://jellymarketing.com/darian/" rel="nofollow" target="_blank">http://jellymarketing.com/darian/</a> LinkedIn - <a href="https://www.linkedin.com/in/dariankovacs" rel="nofollow" target="_blank">https://www.linkedin.com/in/dariankovacs</a> Facebook - <a href="http://facebook.com/dariankovacspage/" rel="nofollow" target="_blank">http://facebook.com/dariankovacspage/</a> Instagram - <a href="http://instagram.com/dariankovacs/" rel="nofollow" target="_blank">http://instagram.com/dariankovacs/</a> Twitter - <a href="http://twitter.com/dariankovacs" rel="nofollow" target="_blank">http://twitter.com/dariankovacs</a> Follow Vinod Varma: Website - <a href="https://www.shopandshout.com" rel="nofollow" target="_blank">https://www.shopandshout.com</a> LinkedIn - <a href="https://www.linkedin.com/in/vinod-varma" rel="nofollow" target="_blank">https://www.linkedin.com/in/vinod-varma</a> Instagram - <a href="https://www.instagram.com/ishopandshout/" rel="nofollow" target="_blank">https://www.instagram.com/ishopandshout/</a> Twitter - <a href="https://twitter.com/shopandshout" rel="nofollow" target="_blank">https://twitter.com/shopandshout</a> Advertising Inquiries: <a href="https://redcircle.com/brands" rel="nofollow" target="_blank">https://redcircle.com/brands</a> Privacy &amp; Opt-Out: <a href="https://redcircle.com/privacy" rel="nofollow" target="_blank">https://redcircle.com/privacy</a>