Greg Helton's guest appearances

Greg Helton

Booty and the Beast

The PricePlow Podcast

The Formula Cast

John Meadows

Ben Hartman

Mark Glazier

Joey Savage

Dan Lourenco

Ben Kane

Gerhard Hoermann

Chris Waldrum

Doug Miller

Kenton Engel

Marc Lobliner

Kris Gethin

Michael Bischoff

Aaron Singerman

Hector Lopez

OwlTail

Meet Greg Helton, the new President of Nutra Innovations, a manufacturer-backed supplement company with some powerful products that Greg’s been chartered to rebrand and rebuild from the ground up! In this episode, we hear about Greg’s background, where he talks about his 8+ year history in the sports supplement industry. In college, he worked with various brands as a freelancer, and then became the Chief Marketing Officer of MuscleSport. There, he was in charge of the entire family of brands (which also includes Kodiak) and stayed close to the manufacturing process to ensure consistency. In 2021, Greg moved on to Nutra Innovations, with big plans detailed lower down, and still has the benefits of being backed by a manufacturer. Listen on the PricePlow Podcast audio feeds or see the video below: Watch our interview with Greg Helton: https://www.youtube.com/watch?v=4LQvTeA7Uyg Greg’s Favorite Supplements: The Nutra Innovations Pre Workouts Greg is most excited about the Epitome pre workout (blog post soon to come) alongside 24HR Pump, a stimulant-free pump supplement. In a full 21.6g scoop of Epitome, there’s three forms of caffeine (totaling 400mg caffeine), a full clinical 1.5g dosage of Nitrosigine, and plenty of added stimulants such as advanced forms of PEA and a heavy-hitting dose of alpha yohimbine. To put it simply, a full scoop of Epitome is not for rookies! The brand plan Greg discusses his mission for Nutra Innovations, emphasizing that he will be building a culture, bringing on ambassadors, collaborating with other brands and ambassadors, but will also focus on brick &amp; mortar partnerships. They discuss the survival of 2020 and how to move forward in 2021, especially for the retail stores. Follow Greg and Nutra Innovations on PricePlow and Social Media You can follow the brand’s revamped Instagram feed on @NutraInnovation and Greg’s personal Instagram at @TheSuppWolf.

Meet Greg Helton, the new President of <a href="https://www.priceplow.com/nutra-innovations?ic=19" rel="nofollow" target="_blank">Nutra Innovations</a>, a manufacturer-backed supplement company with some powerful products that Greg’s been chartered to rebrand and rebuild from the ground up! In this episode, we hear about Greg’s background, where he talks about his 8+ year history in the sports supplement industry. In college, he worked with various brands as a freelancer, and then became the Chief Marketing Officer of <a href="https://www.priceplow.com/musclesport?ic=19" rel="nofollow" target="_blank">MuscleSport</a>. There, he was in charge of the entire family of brands (which also includes Kodiak) and stayed close to the manufacturing process to ensure consistency. In 2021, Greg moved on to Nutra Innovations, with big plans detailed lower down, and still has the benefits of being backed by a manufacturer. Listen on the <a href="https://blog.priceplow.com/podcast" rel="nofollow" target="_blank">PricePlow Podcast</a> audio feeds or see the video below: Watch our interview with Greg Helton: <a href="https://www.youtube.com/watch?v=4LQvTeA7Uyg" rel="nofollow" target="_blank">https://www.youtube.com/watch?v=4LQvTeA7Uyg</a> Greg’s Favorite Supplements: The Nutra Innovations Pre Workouts Greg is most excited about the <a href="https://www.priceplow.com/nutra-innovations/epitome?ic=19" rel="nofollow" target="_blank">Epitome pre workout</a> (blog post soon to come) alongside 24HR Pump, a stimulant-free pump supplement. In a full 21.6g scoop of Epitome, there’s three forms of caffeine (totaling 400mg caffeine), a full clinical 1.5g dosage of <a href="https://blog.priceplow.com/supplement-ingredients/nitrosigine" rel="nofollow" target="_blank">Nitrosigine</a>, and plenty of added stimulants such as advanced forms of PEA and a heavy-hitting dose of alpha yohimbine. To put it simply, a full scoop of Epitome is not for rookies! The brand plan Greg discusses his mission for Nutra Innovations, emphasizing that he will be building a culture, bringing on ambassadors, collaborating with other brands and ambassadors, but will also focus on brick &amp; mortar partnerships. They discuss the survival of 2020 and how to move forward in 2021, especially for the retail stores. Follow Greg and Nutra Innovations on PricePlow and Social Media You can follow the brand’s revamped Instagram feed on <a href="https://www.instagram.com/nutrainnovation/" rel="nofollow" target="_blank">@NutraInnovation</a> and Greg’s personal Instagram at <a href="https://www.instagram.com/thesuppwolf/" rel="nofollow" target="_blank">@TheSuppWolf</a>.

#040: Greg Helton - Nutra Innovations' New President

010 - Greg Helton, CMO of MuscleSport

Greg Helton, Chief Marketing Officer for MuscleSport and other brands, discusses how to approach marketing in the sports nutrition business, trends he sees in the industry, jealousy in the industry and future growth and innovation for MuscleSport in 2019.

Greg Helton, Chief Marketing Officer for MuscleSport and other brands, discusses how to approach marketing in the sports nutrition business, trends he sees in the industry, jealousy in the industry and future growth and innovation for MuscleSport in 2019.

Episode 40: Greg Helton (CMO MuscleSport)