Tim McGhee's guest appearances

Tim McGhee

The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

SportsBiz Radio Network

From the Bridge

Family First

Jeff Yocom

Bill Guertin

Carl Thomas

Rob Thompson

Alex Vergara

Michael Kelly

Chris Gallagher

Trip Durham

Murray Cohn

Adam White

Brandon Steiner

TJ Nelligan

Ron Seaver

Leigh Steinberg

James DeMeo

OwlTail

In this episode Tim shares more about a recently announced sponsorship between Campbell's Snacks and Major League Soccer including how it came together, some of the strategic thinking and insights, and how they plan on activating the partnership.  He also shares his thoughts on how data and analytics has changed the sponsorship landscape in addition to how he thinks about family-friendly sponsorships to attract and appeal to the entire family.  

In this episode Tim shares more about a recently announced sponsorship between Campbell's Snacks and Major League Soccer including how it came together, some of the strategic thinking and insights, and how they plan on activating the partnership.  He also shares his thoughts on how data and analytics has changed the sponsorship landscape in addition to how he thinks about family-friendly sponsorships to attract and appeal to the entire family.

The Wild World of Marketing with Tim McGhee

Rick calls up the Founder and Principle of MSP Sports, Tim Mcghee, to discuss the wildly different yet incredibly valuable career experience he gained from working in both the agency world and for Corporations such as Verizon, Cingular and more..  Rick details the personality traits of an “Agency Creature” and discusses what you can expect from being in the agency world. And as always we hop back up on the Soapbox and find a terrific place to eat On The Road With Rick.

Rick calls up the Founder and Principle of MSP Sports, Tim Mcghee, to discuss the wildly different yet incredibly valuable career experience he gained from working in both the agency world and for Corporations such as Verizon, Cingular and more.. Rick details the personality traits of an “Agency Creature” and discusses what you can expect from being in the agency world. And as always we hop back up on the Soapbox and find a terrific place to eat On The Road With Rick.

Episode 54: All About Agencies and Agency Personalities with Tim McGhee

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Tim McGhee Sports Marketing Executive 

The world of strategic sports sponsorship consulting is examined with one of the premier experts in the game: Tim McGhee. He has worked with some of the largest sports franchises and sponsorship clients in the world, and provides his knowledge throughout the podcast. McGhee helps undercover, beyond the numbers, the responsibilities of the franchise and the sponsor when it comes to activation principles, as well as how sponsors fail themselves by not knowing what they specifically want. McGhee talks about some of the largest issues surrounding sponsorship revenue streams, and whether massive cable deals have made corporations equal partners with sports franchises. Twitter: @TPMcGhee

The world of strategic sports sponsorship consulting is examined with one of the premier experts in the game: Tim McGhee. He has worked with some of the largest sports franchises and sponsorship clients in the world, and provides his knowledge throughout the podcast. McGhee helps undercover, beyond the numbers, the responsibilities of the franchise and the sponsor when it comes to activation principles, as well as how sponsors fail themselves by not knowing what they specifically want. McGhee talks about some of the largest issues surrounding sponsorship revenue streams, and whether massive cable deals have made corporations equal partners with sports franchises. Twitter: @TPMcGhee