Christine Polewarczyk's guest appearances

Christine Polewarczyk

The Content Strategy Podcast

John Collins

Scott Kubie

Erika Hall

Robert Mills

Lou Rosenfeld

Rob Mills

AARON BAKER

Abby Covert

Beth Dunn

Andy Welfle

Gerry McGovern

Torrey Podmajersky

Rebekah Baggs

Chris Corak

Dana DiTomaso

OwlTail

Christine is the Service Director of Content Strategy and Operations at SiriusDecisions. In this week’s podcast, she describes the Content Transformation Roadmap she uses to identify the strategy, people, processes, and technology needed to achieve these milestones. She also shares some thoughts on the definitions of “content marketing” and “content strategy” in B2B environments. (Kristina gets VERY excited.)

<p>Christine is the Service Director of Content Strategy and Operations at SiriusDecisions. In this week’s podcast, she describes the Content Transformation Roadmap she uses to identify the strategy, people, processes, and technology needed to achieve these milestones. She also shares some thoughts on the definitions of “content marketing” and “content strategy” in B2B environments. (Kristina gets VERY excited.)</p>

Episode 26: Christine Polewarczyk, SiriusDecisions - Enterprise Content Strategy and Operations