5 Podcast Episodes
Episode 137 / Aimee Irwin / Experian Marketing Services North America / VP Strategy & Partnerships
Episode 137 / Aimee Irwin / Experian Marketing Services North America / VP Strategy & Partnerships
Experian Marketing Services North America's VP for Strategy & Partnerships, Aimee Irwin works with brands to help th... Read more
27 Jun 2021
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31mins
Using Smart Data to Fill Brand Gaps with Aimee Irwin
Using Smart Data to Fill Brand Gaps with Aimee Irwin
“When you used to think about branding, you’d be thinking about advertising. Now it’s about building trust.” This week o... Read more
17 May 2021
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25mins
How Third-Party Data Creates More Meaningful CX w/ Aimee Irwin
How Third-Party Data Creates More Meaningful CX w/ Aimee Irwin
Your customer is a kid at the top of a snowy hill, ready to take the plunge on her sled. It would be too bad if there... Read more
11 Feb 2020
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18mins
1198: Leveraging Multiple Data Sources for Better Campaign Coordination w/ Aimee Irwin
1198: Leveraging Multiple Data Sources for Better Campaign Coordination w/ Aimee Irwin
In this episode we talk to Aimee Irwin, Vice President,Strategy at Experian. See why leading companies like Glint, Shop... Read more
27 Dec 2019
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17mins
Using Big Data to Create Customer Connections with Aimee Irwin
Using Big Data to Create Customer Connections with Aimee Irwin
“The constant today is still that the consumer is at the heart of everything.” In a career spanning big brands and early... Read more
2 Dec 2019
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26mins