Matthew Sciannella's guest appearances

Matthew Sciannella

The Manufacturing Show

Funky Marketing: Bold Strategies for B2B Growth and Revenue

B2B Podcasting | A show about the ultimate B2B sales & marketing strategy

The Manufacturing Executive

Unpolished MBA

The Unwritten Playbook

Ethan Beute

Brian Signorelli

Chris Walker

Tracy Hansen

Jonathan Stark

Jeff Long

Jay Acunzo

AJ Wilcox

David Meerman Scott

Justin Michael

Ryan Martin

Terry Lammers

John Mitchell

Richard Harris

Gleb Tsipursky

OwlTail

Do you realize what a podcast can do for your business? 👀 You’ve heard how a podcast can sharpen your thought leadership and grow your influence, but how about the fact that it can attract top professionals in your industry to work for you? 🤯 A podcast is a powerful tool to generate a faithful audience that brings other thought leaders, executives and professionals into your funnel, creating relationships that otherwise wouldn’t exist. Let us introduce you to Matthew Sciannella, Strategy Director at Gorilla 76 and co-host of The Industrial Marketing Show podcast. 🎙️ Matthew has leveraged his podcast to be a “pre-interview” of sorts for his own career and as a recruiting tool for employees in his company. ➡️ The latest episode of B2B Podcasting is for any thought or business leader looking to leverage the time and effort of a video podcast into a major advantage for their industry. Main Takeaways: 💎 Podcasting can help shift your career path to new opportunities 💎 A thought leadership podcast can sharpen you as a professional in your space 💎 Learn how to build relationships with other business leaders through a podcast 💎 Learn to build your business brand and reputation with content creation Timecodes: ⏰ 00:00-10:23 | A podcast will allow you to build your brand and relationships in the B2B world ⏰ 10:23-17:41 | Why don’t more CEO’s dive into creating thought leadership for themselves? ⏰ 17:41-27:41 | Creating content will put you in front of your ideal audience every time ⏰ 27:41-41:13 | Accelerate your thought leadership with the content you produce Quotes: 💬 “A podcast is passive relationship building.” - Matthew Sciannella 💬 “LinkedIn is a great testing ground for topic ideas for your podcast.” - Matthew Sciannella 💬 “There’s no better way to create awareness for your company than to do LinkedIn and to do it really well.” - Matthew Sciannella 💬 “I’m much less interested in creating a massive following and more interested in creating the RIGHT following.” - Matthew Sciannella ————————————————- Reach out to Rveal Media: Rveal’s website: - https://site.rveal.media/ Rveal’s LinkedIn: - https://www.linkedin.com/company/rvealmedia Rveal’s YouTube channel: - https://www.youtube.com/channel/UC69p14R2ccMdyUbbmdlWCEw Connect with Matt Sciannella Follow Matt on LinkedIn: - https://www.linkedin.com/in/matthewsciannella/ Follow MJ Peters on LinkedIn: - https://www.linkedin.com/in/mjpeters1/ Check out the Industrial Marketer Show: - https://open.spotify.com/show/1IPGhJ20KdsxCa1ZJZDTGW?si=V5zKJSKVR1G76ePoqBqVmw&amp;nd=1 Check out Gorilla 76: - https://www.gorilla76.com/ 

Do you realize what a podcast can do for your business? 👀 You’ve heard how a podcast can sharpen your thought leadership and grow your influence, but how about the fact that it can attract top professionals in your industry to work for you? 🤯 A podcast is a powerful tool to generate a faithful audience that brings other thought leaders, executives and professionals into your funnel, creating relationships that otherwise wouldn’t exist. Let us introduce you to Matthew Sciannella, Strategy Director at Gorilla 76 and co-host of The Industrial Marketing Show podcast. 🎙️ Matthew has leveraged his podcast to be a “pre-interview” of sorts for his own career and as a recruiting tool for employees in his company. ➡️ The latest episode of B2B Podcasting is for any thought or business leader looking to leverage the time and effort of a video podcast into a major advantage for their industry. Main Takeaways: 💎 Podcasting can help shift your career path to new opportunities 💎 A thought leadership podcast can sharpen you as a professional in your space 💎 Learn how to build relationships with other business leaders through a podcast 💎 Learn to build your business brand and reputation with content creation Timecodes: ⏰ 00:00-10:23 | A podcast will allow you to build your brand and relationships in the B2B world ⏰ 10:23-17:41 | Why don’t more CEO’s dive into creating thought leadership for themselves? ⏰ 17:41-27:41 | Creating content will put you in front of your ideal audience every time ⏰ 27:41-41:13 | Accelerate your thought leadership with the content you produce Quotes: 💬 “A podcast is passive relationship building.” - Matthew Sciannella 💬 “LinkedIn is a great testing ground for topic ideas for your podcast.” - Matthew Sciannella 💬 “There’s no better way to create awareness for your company than to do LinkedIn and to do it really well.” - Matthew Sciannella 💬 “I’m much less interested in creating a massive following and more interested in creating the RIGHT following.” - Matthew Sciannella ————————————————- Reach out to Rveal Media: Rveal’s website: - https://site.rveal.media/ Rveal’s LinkedIn: - <a href="https://www.linkedin.com/company/rvealmedia" rel="nofollow" target="_blank">https://www.linkedin.com/company/rvealmedia</a> Rveal’s YouTube channel: - <a href="https://www.youtube.com/channel/UC69p14R2ccMdyUbbmdlWCEw" rel="nofollow" target="_blank">https://www.youtube.com/channel/UC69p14R2ccMdyUbbmdlWCEw</a> Connect with Matt Sciannella Follow Matt on LinkedIn: - <a href="https://www.linkedin.com/in/matthewsciannella/" rel="nofollow" target="_blank">https://www.linkedin.com/in/matthewsciannella/</a> Follow MJ Peters on LinkedIn: - <a href="https://www.linkedin.com/in/mjpeters1/" rel="nofollow" target="_blank">https://www.linkedin.com/in/mjpeters1/</a> Check out the Industrial Marketer Show: - <a href="https://open.spotify.com/show/1IPGhJ20KdsxCa1ZJZDTGW?si=V5zKJSKVR1G76ePoqBqVmw&amp;nd=1" rel="nofollow" target="_blank">https://open.spotify.com/show/1IPGhJ20KdsxCa1ZJZDTGW?si=V5zKJSKVR1G76ePoqBqVmw&amp;nd=1</a> Check out Gorilla 76: - <a href="https://www.gorilla76.com/" rel="nofollow" target="_blank">https://www.gorilla76.com/</a>

How to Use a B2B Podcast as a Recruiting Tool for Your Company - with Matthew Sciannella | B2B Podcasting 

Matthew Sciannella (Thinker &amp; Senior Strategist @ Gorilla 76) joined us on The Unwritten Playbook to knock down the notion that one must employ a linear career path in the field of marketing. You can be just as, if not more, successful by building your own path, regardless of how unconventional it may seem. He shares with us some personal examples of how to learn on the job as well as how he carved his own path to create the career he wanted."If I don't know how to do something, I learn how to do it."

Matthew Sciannella (Thinker &amp; Senior Strategist @ Gorilla 76) joined us on The Unwritten Playbook to knock down the notion that one must employ a linear career path in the field of marketing. You can be just as, if not more, successful by building your own path, regardless of how unconventional it may seem. He shares with us some personal examples of how to learn on the job as well as how he carved his own path to create the career he wanted. "If I don't know how to do something, I learn how to do it."

Episode 11: Challenging the Notion of a Linear Career Path with Matthew Sciannella

Industrial trade shows are going down the tubes. It’s time to reallocate your marketing budget. But where to… ? Matthew Sciannella, Director of Marketing at Abicor Binzel, urges industrial marketers to invest in inbound marketing tactics centered around the customer, not your product. In this #Growth episode, Todd and Matthew also discuss:  How to make an ROI case for inbound marketing in the industrial space The best ways to make customer-centric content How to scale and repurpose valuable content  This #Growth episode is hosted by Todd Hockenberry, Consultant, Advisor, &amp; Coach for industrial manufacturing companies at Top Line Results. You can find this interview, and many more, by subscribing to the Industrial &amp; Manufacturing podcast on  Apple Podcasts, on  Spotify, or  here.

Industrial trade shows are going down the tubes. It’s time to reallocate your marketing budget. But where to… ? <a href="https://www.linkedin.com/in/matthewsciannella/" rel="nofollow" target="_blank">Matthew Sciannella</a>, Director of Marketing at <a href="https://www.binzel-abicor.com/DE/eng/home/" rel="nofollow" target="_blank">Abicor Binzel</a>, urges industrial marketers to invest in inbound marketing tactics centered around the customer, not your product. In this #Growth episode, Todd and Matthew also discuss: <ul> <li>How to make an ROI case for inbound marketing in the industrial space</li> <li>The best ways to make customer-centric content</li> <li>How to scale and repurpose valuable content</li> </ul> This #Growth episode is hosted by <a href="https://www.linkedin.com/in/toddhockenberry/" rel="nofollow" target="_blank">Todd Hockenberry</a>, Consultant, Advisor, &amp; Coach for industrial manufacturing companies at <a href="https://www.top-line-results.com/" rel="nofollow" target="_blank">Top Line Results</a>. You can find this interview, and many more, by subscribing to the Industrial &amp; Manufacturing podcast on <a href="https://podcasts.apple.com/us/podcast/id1472550603" rel="nofollow" target="_blank"> Apple Podcasts</a>, on <a href="https://open.spotify.com/show/4ST7AHiCKGz6PBwn9ZpEr0" rel="nofollow" target="_blank"> Spotify</a>, or <a href="https://sweetfishmedia.com/industrial-manufacturing-podcast/" rel="nofollow" target="_blank"> here</a>.

42: Forget Trade Shows, Double Down on Industrial Marketing w/ Matthew Sciannella