Arun Pattabhiraman's guest appearances

Arun Pattabhiraman

SaaS AdLab Podcast

SaaSBOOMi

The Orbit Shift Podcast 

Dennis Mortensen

Elad Gil

Rowland Savage

Gina Gotthilf

Dave Kellogg

Johnathan Grzybowski

Brad Smith

Cal Henderson

Corey Haines

Robert Johnson

Mark Thompson

Cindy Padnos

Rushabh Mehta

David Weinberger

Jon Wuebben

OwlTail

Noel Wax

In this episode we have Arun Pattabhiraman - Chief Growth Officer, Freshworks and Noel Wax - President and Co-founder, GroundSwell Group joining as guests. Tune in to this episode to learn more on physical to virtual to hybrid events - how to drive registrations for a live event amidst the digital fatigue, how to leverage not just your marketing team but the other critical levers, on interesting event formats and more.You'll hear more on what event organizers can learn from Netflix series, if events are for demand generation or brand marketing, 3 must haves for a great event, key difference maker for an event.All these insights coming from the lens of Arun with his experience across Freshworks and Noel whose company is into events business with Arvind and Varun getting into the finer details.And wait for the rapid fire in the end on more of tactics and tools.Start streaming!

In this episode we have Arun Pattabhiraman - Chief Growth Officer, Freshworks and Noel Wax - President and Co-founder, GroundSwell Group joining as guests. Tune in to this episode to learn more on physical to virtual to hybrid events - how to drive registrations for a live event amidst the digital fatigue, how to leverage not just your marketing team but the other critical levers, on interesting event formats and more. You'll hear more on what event organizers can learn from Netflix series, if events are for demand generation or brand marketing, 3 must haves for a great event, key difference maker for an event. All these insights coming from the lens of Arun with his experience across Freshworks and Noel whose company is into events business with Arvind and Varun getting into the finer details. And wait for the rapid fire in the end on more of tactics and tools. Start streaming!

BTS Podcast E1 - The art of event marketing with Arun Pattabhiraman and Noel Wax

In the last 10 years or so, Freshworks has scaled from zero to hundreds of millions in recurring revenue and is among the few product companies from India that have managed to do that.  At Freshworks, we aim to give back as much as we can. Because we've had plenty of help getting here. To that end, we said a few months ago, that we'll start talking about how we built Freshworks and open up our playbook to other startups. This episode with Arun Pattabhiraman, the Chief Growth Officer at Freshworks is one such attempt.Get $10,000 free credits to use Freshworks products (including the brand new Freshworks CRM packed with AI-based lead scoring, phone, email, activity capture, and more) by joining the Freshworks for Startups program. Click here to check eligibility.About the GuestArun runs the revenue marketing and sales development functions at Freshworks globally. He was previously head of marketing at Hotstar, and before that, the chief marketing officer at InMobi. He has built and scaled teams that have delivered growth at some of the fastest-growing companies.Sign up for regular updates from The Orbit Shift PodcastThe Orbit Shift Podcast is Powered by Freshworks Inc. a global SaaS company headquartered in San Mateo, California. If you enjoyed listening to this podcast, consider giving us a five-star rating on Apple Podcasts. Host and Producer - Jayadevan PKAssistant Producer - Shashwath JAudio Engineer - Rajesh Subramanian  

In the last 10 years or so, Freshworks has scaled from zero to hundreds of millions in recurring revenue and is among the few product companies from India that have managed to do that.  At Freshworks, we aim to give back as much as we can. Because we've had plenty of help getting here. To that end, we said a few months ago, that we'll start talking about how we built Freshworks and open up our playbook to other startups. This episode with Arun Pattabhiraman, the Chief Growth Officer at Freshworks is one such attempt. Get $10,000 free credits to use Freshworks products (including the brand new Freshworks CRM packed with AI-based lead scoring, phone, email, activity capture, and more) by joining the Freshworks for Startups program. Click <a href="https://www.freshworks.com/partners/startup-program/the-orbit-shift-podcast/" rel="nofollow" target="_blank">here</a> to check eligibility. About the Guest Arun runs the revenue marketing and sales development functions at Freshworks globally. He was previously head of marketing at Hotstar, and before that, the chief marketing officer at InMobi. He has built and scaled teams that have delivered growth at some of the fastest-growing companies. Sign up for regular updates from <a href="https://www.freshworks.com/the-orbit-shift-podcast/" rel="nofollow" target="_blank">The Orbit Shift Podcast</a> The Orbit Shift Podcast is Powered by Freshworks Inc. a global SaaS company headquartered in San Mateo, California.  If you enjoyed listening to this podcast, consider giving us a five-star rating on <a href="https://podcasts.apple.com/in/podcast/the-orbit-shift-podcast/id1532934940" rel="nofollow" target="_blank">Apple Podcasts</a>.  Host and Producer - <a href="https://twitter.com/therealjpk" rel="nofollow" target="_blank">Jayadevan PK</a>Assistant Producer - <a href="https://twitter.com/shashwath_j" rel="nofollow" target="_blank">Shashwath J</a>Audio Engineer - <a href="https://twitter.com/rajeshf8" rel="nofollow" target="_blank">Rajesh Subramanian</a>

S02E05: How marketing delivers growth with Arun Pattabhiraman, Chief Growth Officer at Freshworks

SaaS AdLab Podcast | Episode: 38   --------------------------------------------------------------------------------------------  Featuring: Arun Pattabhiraman - Global VP of Growth &amp; Marketing: Freshworks  --------------------------------------------------------------------------------------------  Join the SaaS AdLab Private Facebook Group:  http://bit.ly/SaaSAdLabGroup  --------------------------------------------------------------------------------------------  URLs:  Website:  http://freshworks.com  --------------------------------------------------------------------------------------------  Follow Fantôm Agency:  https://www.instagram.com/fantom.agency/  https://facebook.com/fantomagency  https://twitter.com/fantomagency

SaaS AdLab Podcast | Episode: 38   --------------------------------------------------------------------------------------------  Featuring: Arun Pattabhiraman - Global VP of Growth &amp; Marketing: Freshworks  --------------------------------------------------------------------------------------------  Join the SaaS AdLab Private Facebook Group:  <a href="https://www.youtube.com/redirect?q=http%3A%2F%2Fbit.ly%2FSaaSAdLabGroup&amp;event=video_description&amp;redir_token=dIzatN6MmqpNgYynlCL53P8Dosh8MTU2NDE1ODA5NEAxNTY0MDcxNjk0&amp;v=lloOLWFd0MY" rel="nofollow" target="_blank">http://bit.ly/SaaSAdLabGroup</a> --------------------------------------------------------------------------------------------  URLs:  Website:  <a href="https://www.youtube.com/redirect?q=http%3A%2F%2Ffreshworks.com&amp;event=video_description&amp;redir_token=dIzatN6MmqpNgYynlCL53P8Dosh8MTU2NDE1ODA5NEAxNTY0MDcxNjk0&amp;v=lloOLWFd0MY" rel="nofollow" target="_blank">http://freshworks.com</a> --------------------------------------------------------------------------------------------  Follow Fantôm Agency:  <a href="https://www.youtube.com/redirect?q=https%3A%2F%2Fwww.instagram.com%2Ffantom.agency%2F&amp;event=video_description&amp;redir_token=dIzatN6MmqpNgYynlCL53P8Dosh8MTU2NDE1ODA5NEAxNTY0MDcxNjk0&amp;v=lloOLWFd0MY" rel="nofollow" target="_blank">https://www.instagram.com/fantom.agency/</a> <a href="https://www.youtube.com/redirect?q=https%3A%2F%2Ffacebook.com%2Ffantomagency&amp;event=video_description&amp;redir_token=dIzatN6MmqpNgYynlCL53P8Dosh8MTU2NDE1ODA5NEAxNTY0MDcxNjk0&amp;v=lloOLWFd0MY" rel="nofollow" target="_blank">https://facebook.com/fantomagency</a> <a href="https://www.youtube.com/redirect?q=https%3A%2F%2Ftwitter.com%2Ffantomagency&amp;event=video_description&amp;redir_token=dIzatN6MmqpNgYynlCL53P8Dosh8MTU2NDE1ODA5NEAxNTY0MDcxNjk0&amp;v=lloOLWFd0MY" rel="nofollow" target="_blank">https://twitter.com/fantomagency</a>

EP: 38 | Arun Pattabhiraman - Global VP of Growth & Marketing - Freshworks | SaaS AdLab Podcast