6 Podcast Episodes
Talking Measurement with Katrina Wong
Talking Measurement with Katrina Wong
In this Marketing Over Coffee: Katrina will change the way you think about how you measure the effectiveness of marke... Read more
6 May 2022
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Katrina Wong - VP Product Marketing at Segment-Twilio - How to Map Out an Effective Growth Strategy?
Katrina Wong - VP Product Marketing at Segment-Twilio - How to Map Out an Effective Growth Strategy?
Katrina Wong is VP of Product Marketing & Demand Generation at Twilio Segment. Katrina spent over 15 years growing a... Read more
30 Mar 2022
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40mins
Leading a $3.2B Twilio Acquisition with Marketing MVP Katrina Wong, VP of Product Marketing & Demand Generation at Segment
Leading a $3.2B Twilio Acquisition with Marketing MVP Katrina Wong, VP of Product Marketing & Demand Generation at Segment
“I think most outbound prospecting these days is being warmed up in some way, shape or form by marketing and all the con... Read more
24 Aug 2021
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37mins
Katrina Wong on Leveraging Customer Data for Great Customer Experience
Katrina Wong on Leveraging Customer Data for Great Customer Experience
Katrina Wong is the VP Marketing for Segment, a business unit of Twilio. She joined us on the Content Matters Podcast to... Read more
18 Aug 2021
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32mins
22: Katrina Wong of Hired: B2H Marketing, In-person Events and Why Customer and Demand Gen are Merging
22: Katrina Wong of Hired: B2H Marketing, In-person Events and Why Customer and Demand Gen are Merging
What happens when you bring B2B and B2C marketers together? Well, on this week’s episode of CMO Confessions, we sit down... Read more
5 Jun 2019
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28mins
053: Katrina Wong on Being a Gen X Leader in Silicon Valley
053: Katrina Wong on Being a Gen X Leader in Silicon Valley
On this episode of Gen X Amplified, we’re excited to have tech marketing expert and proud Gen Xer, Katrina Wong, who is ... Read more
1 May 2019
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46mins