Erin Dwyer's guest appearances

Erin Dwyer

Focus Is Your Friend: How to double down on marketing that matters

Integrate & Ignite | Marketing Insights to Inspire

Two Old Queens

AJ Wilcox

Hillary Clinton

Rick Wright

Drew McLellan

Bedros Keuilian

Tom Schwab

Scott Baker

Julie Broad

Jeff Coyle

Ari Meisel

Sarah Brown

Pia Silva

Jason Swenk

Doug Parker

Lisa Morris

OwlTail

"A Comedy Of Sexual Disorientation"It's been one of our most requested movies of the last four years, and we're finally ready to rank it! And we're not kidding around because we're talking BUT I'M A CHEERLEADER with an actual HISTORY PROFESSOR (ever heard of them?) ERIN DWYER!!!Many have rooted for this movie, but does it make score big? Listen and find out! Follow us on Twitter and Instagram: @TwoOldQueensFollow Mark on Letterbox: @markrennieEmail us: TwoOldQueens@gmail.comWe've got a Patreon! https://www.patreon.com/TwoOldQueensWE'VE GOT MERCH! CAN YOU IMAGINE? Click on this link! https://www.teepublic.com/stores/two-old-queens?ref_id=12950Or go to TeePublic.com and search for Two Old Queens!To submit a category for the wheel, go to:https://docs.google.com/forms/d/e/1FAIpQLScmNEcC7zatOf2EHAEf_SRPRN5m3MI5MmU9VDgLUSMeSfdwlA/viewformPick up a copy of John's book: Baked! Sex, Drugs, and Alternative Comedy:https://amzn.to/3tUbvOMFor autographed copies:https://www.johnflynncomedian.com/bakedMusic by Danny CohenArtwork by Conrad Shin Hosted on Acast. See acast.com/privacy for more information.

"A Comedy Of Sexual Disorientation"It's been one of our most requested movies of the last four years, and we're finally ready to rank it! And we're not kidding around because we're talking BUT I'M A CHEERLEADER with an actual HISTORY PROFESSOR (ever heard of them?) ERIN DWYER!!!Many have rooted for this movie, but does it make score big? Listen and find out! Follow us on Twitter and Instagram: @TwoOldQueensFollow Mark on Letterbox: @markrennieEmail us: TwoOldQueens@gmail.comWe've got a Patreon! <a href="https://www.patreon.com/TwoOldQueens" rel="nofollow" target="_blank">https://www.patreon.com/TwoOldQueens</a>WE'VE GOT MERCH! CAN YOU IMAGINE? Click on this link! <a href="https://www.teepublic.com/stores/two-old-queens?ref_id=12950" rel="noopener noreferrer nofollow" target="_blank">h</a><a href="https://open.acast.com/2%20Old%20Queens%20march!" rel="noopener noreferrer nofollow" target="_blank">ttps://www.teepublic.com/stores/two-old-queens?ref_id=12950</a>Or go to <a href="http://TeePublic.com" rel="nofollow" target="_blank">TeePublic.com</a> and search for Two Old Queens!To submit a category for the wheel, go to:<a href="https://docs.google.com/forms/d/e/1FAIpQLScmNEcC7zatOf2EHAEf_SRPRN5m3MI5MmU9VDgLUSMeSfdwlA/viewform" rel="noopener noreferrer nofollow" target="_blank">https://docs.google.com/forms/d/e/1FAIpQLScmNEcC7zatOf2EHAEf_SRPRN5m3MI5MmU9VDgLUSMeSfdwlA/viewform</a> Pick up a copy of John's book: Baked! Sex, Drugs, and Alternative Comedy:<a href="https://amzn.to/3tUbvOM" rel="noopener noreferrer nofollow" target="_blank">https://amzn.to/3tUbvOM</a>For autographed copies:<a href="https://www.johnflynncomedian.com/baked" rel="noopener noreferrer nofollow" target="_blank">https://www.johnflynncomedian.com/baked</a> Music by Danny CohenArtwork by Conrad Shin Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer nofollow" target="_blank">acast.com/privacy</a> for more information.

BUT I'M A CHEERLEADER with Erin Dwyer!!!

“You might think you know what the customer wants and needs. But, sometimes as marketers, we have to get off our high horse and ask the consumer what they think. You might realize that you don’t know.”   Erin Dwyer, vice president of digital at the skincare brand, Drunk Elephant, is a dynamic marketing executive with a 15-year progressive career and unique blend of experience that bridges gaps at the intersections of digital marketing, strategy, product, and technology. She is a confident strategist with a contagious passion for harnessing online landscapes, web platforms, social sites, and emerging apps and technologies to reach and engage audiences. Her industry experience includes entertainment, CPG, sports, software, gaming, and technology.   Listen And Learn:  How to use your social community to test and confirm messaging. Why she recommends starting with an owned approach, followed by earned, paid, and shared. Why all marketing “starts with who you are.” How to execute quality and a brand’s aesthetic. The need to prioritize lower funnels vs. upper funnels when implementing a marketing strategy.    TO LEARN MORE DRUNK ELEPHANT CLICK HERE. TO FIND ERIN DWYER ON LINKEDIN, CLICK HERE.

“You might think you know what the customer wants and needs. But, sometimes as marketers, we have to get off our high horse and ask the consumer what they think. You might realize that you don’t know.” Erin Dwyer, vice president of digital at the skincare brand, Drunk Elephant, is a dynamic marketing executive with a 15-year progressive career and unique blend of experience that bridges gaps at the intersections of digital marketing, strategy, product, and technology. She is a confident strategist with a contagious passion for harnessing online landscapes, web platforms, social sites, and emerging apps and technologies to reach and engage audiences. Her industry experience includes entertainment, CPG, sports, software, gaming, and technology. Listen And Learn: <ul> <li>How to use your social community to test and confirm messaging.</li> <li>Why she recommends starting with an owned approach, followed by earned, paid, and shared.</li> <li>Why all marketing “starts with who you are.”</li> <li>How to execute quality and a brand’s aesthetic.</li> <li>The need to prioritize lower funnels vs. upper funnels when implementing a marketing strategy.</li> </ul> <a href="https://www.drunkelephant.com/?gclid=EAIaIQobChMIl4q_wMrb3QIVVTRpCh2VYAlUEAAYASAAEgLuE_D_BwE" rel="noopener noreferrer nofollow" target="_blank">TO LEARN MORE DRUNK ELEPHANT CLICK HERE.</a> <a href="https://www.linkedin.com/in/erinkdwyer/" rel="noopener noreferrer nofollow" target="_blank">TO FIND ERIN DWYER ON LINKEDIN, CLICK HERE.</a>

Episode 220: Focusing on the Human Touch with Erin Dwyer of Drunk Elephant

Erin Dwyer is a marketing guru with a passion and enthusiasm for the digital world. Erin is currently the SVP of Ecommerce, Social and Digital Marketing for a cosmetics company in Orange County, CA. Erin started her career in the advertising side of the business and has worked at prestigious agencies throughout her career including J Walter Thompson, DDB, Wong Doody and TBWA/Chiat/ Day. She's worked in gaming, software technology and entertainment categories. With digital’s impact on all industries, Erin’s aim is to help companies and brands understand how to use the space and navigate it to bring them desired results and prepare for what’s next. “The most important thing for anyone in any category is to realize that the concept of marketing as we once knew it is basically over” – Erin Dwyer  What you’ll learn about in this episode:  What today’s marketing mix looks like and how to stay relevant How to find value in your marketing approach and tactics while looking outside the box How to realize that marketing isn’t a function, but rather the DNA of your organization How to think about your company’s strategy and add value in a more altruistic way How to show who you are and who your company wants to be How to lean on others and share information to achieve better results How to keep an active social presence for a brand How to prioritize   Ways to contact Erin:  Website: www.Digi-Darwin.com  LinkedIn: ErinKDwyer 

Erin Dwyer is a marketing guru with a passion and enthusiasm for the digital world. Erin is currently the SVP of Ecommerce, Social and Digital Marketing for a cosmetics company in Orange County, CA. Erin started her career in the advertising side of the business and has worked at prestigious agencies throughout her career including J Walter Thompson, DDB, Wong Doody and TBWA/Chiat/ Day. She's worked in gaming, software technology and entertainment categories. With digital’s impact on all industries, Erin’s aim is to help companies and brands understand how to use the space and navigate it to bring them desired results and prepare for what’s next. “The most important thing for anyone in any category is to realize that the concept of marketing as we once knew it is basically over” – Erin Dwyer What you’ll learn about in this episode: <ul> <li>What today’s marketing mix looks like and how to stay relevant</li> <li>How to find value in your marketing approach and tactics while looking outside the box</li> <li>How to realize that marketing isn’t a function, but rather the DNA of your organization</li> <li>How to think about your company’s strategy and add value in a more altruistic way</li> <li>How to show who you are and who your company wants to be</li> <li>How to lean on others and share information to achieve better results</li> <li>How to keep an active social presence for a brand</li> <li>How to prioritize </li> </ul> Ways to contact Erin: <ul> <li>Website: <a href="http://www.digi-darwin.com/" rel="nofollow" target="_blank">www.Digi-Darwin.com </a></li> <li>LinkedIn: <a href="https://www.linkedin.com/in/erinkdwyer/" rel="nofollow" target="_blank">ErinKDwyer</a></li> </ul>

Episode 67: An Extreme Marketing Makeover, with Erin Dwyer