Darren Hanser's guest appearances

Darren Hanser

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The Copywriter Club Podcast

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The Art of Living Courageously Free

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Permission to Kick Ass

Adil Amarsi

Stefan Georgi

Brian Kurtz

Kevin Rogers

Justin Blackman

Daniel Throssell

Joe Schriefer

Kim Krause Schwalm

Mike Kim

Justin Goff

Rome Za

Esther Kiss

Rob Marsh

Dan Clark

Pauline Longdon

OwlTail

Literally the week everything started shutting down for COVID, Darren and I were at a conference bonding over a mutual love of grilled cheese. That led to a fascinating conversation about mental health and running a business that we did our best to recreate here. In this episode, Darren and I talk about how to maintain your business’s most important asset — you. Can’t-Miss Moments From This Episode:If your reaction to not performing at your best is “I suck! I need to buy a course and get a VA!” — Darren and I have a kinder (and more effective) approach for you What’s the better productivity hack — indulging in screen time and afternoon naps or meditation and morning pages?  What a drunk girl and a smoothie can teach you about your business...  “Oh, it’s my anxiety, oh it’s my depression” - almost everyone struggles with mental health at one time or another, especially since the pandemic. But is knowing and naming the challenge you're facing actually help you, or keep you stuck and comfortable? "Dude, do you need a bandaid or something?" — Darren’s strategy for breaking the taboo of mental health silence is so simple and so needed. This one is jam-packed full of advice. Don’t miss out - listen now!Darren’s Bio:Darren Hanser is a direct response copywriter, consultant, and marketing strategist who works mostly with health supplement companies and to improve conversions and order values using his Offer ARC Method. He’s become a go-to resource for a number of direct response copywriters and offer-owners who need fresh eyes on their headlines, hooks, and offers through his weekly Attention Freaks copy critique mentorship group.  Darren has worked with some incredible brands like mindbodygreen, Mindful Health, Pure Health Research, Just Thrive Probiotic, and many more.  In addition to his marketing work, Darren has become a strong voice for Mental Health awareness through sharing his experience with depression, anxiety, and being diagnosed with ADHD as an adult.He’s @darrenhanser everywhere online, his website is DarrenHanser.com and you can also get FREE access to the brand new “Indulgent” Headline masterclass right now at AttentionFreaks.com.Resources and links mentioned:Darren’s siteAttention FreaksDarren’s InstagramDarren’s TwitterDarren’s LinkedInThe Artist’s WayBen SettleSeth GodinBetter HelpCome kick ass with me:Permission to Kick Ass websiteAngie’s Facebook PageAngie on InstaAngie on YouTubeDownload this episode

Literally the week everything started shutting down for COVID, Darren and I were at a conference bonding over a mutual love of grilled cheese. That led to a fascinating conversation about mental health and running a business that we did our best to recreate here. In this episode, Darren and I talk about how to maintain your business’s most important asset — you. Can’t-Miss Moments From This Episode:<ul><li>If your reaction to not performing at your best is “I suck! I need to buy a course and get a VA!” — Darren and I have a kinder (and more effective) approach for you </li><li>What’s the better productivity hack — indulging in screen time and afternoon naps or meditation and morning pages?  </li><li>What a drunk girl and a smoothie can teach you about your business...  </li><li>“Oh, it’s my anxiety, oh it’s my depression” - almost everyone struggles with mental health at one time or another, especially since the pandemic. But is knowing and naming the challenge you're facing actually help you, or keep you stuck and comfortable? </li><li>"Dude, do you need a bandaid or something?" — Darren’s strategy for breaking the taboo of mental health silence is so simple and so needed. </li></ul>This one is jam-packed full of advice. Don’t miss out - listen now!Darren’s Bio:Darren Hanser is a direct response copywriter, consultant, and marketing strategist who works mostly with health supplement companies and to improve conversions and order values using his Offer ARC Method. He’s become a go-to resource for a number of direct response copywriters and offer-owners who need fresh eyes on their headlines, hooks, and offers through his weekly Attention Freaks copy critique mentorship group.  Darren has worked with some incredible brands like mindbodygreen, Mindful Health, Pure Health Research, Just Thrive Probiotic, and many more.  In addition to his marketing work, Darren has become a strong voice for Mental Health awareness through sharing his experience with depression, anxiety, and being diagnosed with ADHD as an adult.He’s @darrenhanser everywhere online, his website is <a href="http://DarrenHanser.com" rel="nofollow" target="_blank">DarrenHanser.com</a> and you can also get FREE access to the brand new “Indulgent” Headline masterclass right now at <a href="http://AttentionFreaks.com" rel="nofollow" target="_blank">AttentionFreaks.com</a>.Resources and links mentioned:<ul><li><a href="https://darrenhanser.com/" rel="nofollow" target="_blank">Darren’s site</a><ul><li><a href="https://7figureprofits.clickfunnels.com/squeeze-page1615226135386" rel="nofollow" target="_blank">Attention Freaks</a></li></ul></li><li><a href="https://www.instagram.com/darrenhanser/" rel="nofollow" target="_blank">Darren’s Instagram</a></li><li><a href="https://twitter.com/darrenhanser?lang=en" rel="nofollow" target="_blank">Darren’s Twitter</a></li><li><a href="https://www.linkedin.com/in/darrenhanser" rel="nofollow" target="_blank">Darren’s LinkedIn</a></li><li><a href="https://juliacameronlive.com/" rel="nofollow" target="_blank">The Artist’s Way</a></li><li><a href="https://www.bensettle.com/" rel="nofollow" target="_blank">Ben Settle</a></li><li><a href="https://www.sethgodin.com/" rel="nofollow" target="_blank">Seth Godin</a></li><li><a href="https://www.betterhelp.com/" rel="nofollow" target="_blank">Better Help</a></li></ul>Come kick ass with me:<ul><li><a href="https://permissiontokickass.com/" rel="nofollow" target="_blank">Permission to Kick Ass website</a></li><li><a href="https://www.facebook.com/realangiecolee" rel="nofollow" target="_blank">Angie’s Facebook Page</a></li><li><a href="https://www.instagram.com/angiecolee/" rel="nofollow" target="_blank">Angie on Insta</a></li><li><a href="https://www.youtube.com/channel/UCowSx6u9mgqiYbIe6M80k2Q" rel="nofollow" target="_blank">Angie on YouTube</a></li></ul>Download this episode

Darren Hanser: Mental Health and Business

Once Darren learned how to harness the power of Direct Response, his career soon took off from there. Through his amazing gift at creating great copy, he has been able to help multiple businesses in the supplements and info-products industry increase their sales. His strong sense of empathy has given him the ability to understand the needs and pains of the market. It’s no wonder his clients see him as the effective and persuasive copywriter that he is.

Once Darren learned how to harness the power of Direct Response, his career soon took off from there. Through his amazing gift at creating great copy, he has been able to help multiple businesses in the supplements and info-products industry increase their sales. His strong sense of empathy has given him the ability to understand the needs and pains of the market. It’s no wonder his clients see him as the effective and persuasive copywriter that he is.

Health copywriter, Darren Hanser, is our guest for the 185th episode of The Copywriter Club Podcast. We recently met Darren at an event in Las Vegas, then again at The Copywriter Club In Real Life and after chatting, we knew we had to have him on the show. Darren has built a solid copy business and we got him to share how he did it. Here's what we talked about:•  why he may have been destined to become a copywriter even as a child•  the google search term that led him to a career as a copywriter•  how he made more than $98,000 in a weekend… to prove he could write•  how he learned to come up with lots of good ideas•  the importance of the mechanism and how Darren uses it in his copy•  his “double down” approach to finding more copy assignments•  his “leap frog” approach to investing in the next thing•  how he got a client to pay for his first copy coach•  what his business looks like today and where his income comes from•  his writing process from research to delivery•  depression, darkness and overwhelm and having to ask for help•  why he attends events and masterminds when his business is already doing well•  his take aways from The Copywriter Club In Real Life•  the three things you must do to succeed as a copywriter•  how Darren structures his fees—a lesson he learned in the insurance industry•  what it’s like to look like Seth Rogan•  what’s next for Darren in his business this yearThis is another good one. To hear it, click the play button below, or scroll down for a full transcript. And consider subscribing on your favorite podcast app so you don't ever miss an episode.The people and stuff we mentioned on the show:Ask by Ryan LevesqueDan FerrariJustin GoffStefan GeorgiDean Jackson's Naked Truth LetterCopy Chief LiveKim Krause SchwalmKaitlyn ParkerDarren's websitedarrenhanser.com 15minuteemails.comKira’s websiteRob’s websiteThe Copywriter Club Facebook GroupThe Copywriter UndergroundFull Transcript:Kira Hug:   This episode is brought to you by The Copywriter Accelerator, the 12-week program for copywriters who want to learn the business skills they need to succeed. Learn more at thecopywriteraccelerator.com.Rob Marsh:   What if you can hang out with seriously talented copywriters and other experts, ask them about their successes and failures, their work processes and their habits, then steal an idea to inspire your own work? That's what Kira and I do every week at The Copywriter Club Podcast.Kira Hug:   You're invited to join the club for Episode 185, as we chat with health supplement copywriter Darren Hanser about writing for wellness and info products, how he commands high fees for the work he does, what he's done to grow his business, and what it's like to be Seth Rogan's doppelganger. Welcome, Darren.Rob Marsh:   Hey, Darren.Darren Hanser:   Had to throw that in there, right?Kira Hug:   You gave that piece of information to me.Darren Hanser:   It's great to be here.Rob Marsh:   That's probably where we should start.Kira Hug:   Yeah, exactly. Darren, we met you in Las Vegas not too long ago. We were fast friends and then we saw you again a couple weeks later at TCC in real life before the world shut down. Today, I'm excited to just dig more into your story and what you've done to grow. Why don't we kick it off with how you became a copywriter? What's your story?Darren Hanser:   What's your story? It's funny, because that's the question I ask people and it gets them talking. But when people ask me that I stumble sometimes.Kira Hug:   It gets you talking, it's going to get you talking, yeah.Darren Hanser:   It's gets me talking. The earliest I remember I was always in a sales mentality, just in my own mind. Even as a young child, I was always trying to persuade my parents to do things and I would come up with these arguments, I would come up with these very logical and emotional appeals...

Health copywriter, Darren Hanser, is our guest for the 185th episode of The Copywriter Club Podcast. We recently met Darren at an event in Las Vegas, then again at The Copywriter Club In Real Life and after chatting, we knew we had to have him on the show. Darren has built a solid copy business and we got him to share how he did it. Here's what we talked about: •  why he may have been destined to become a copywriter even as a child •  the google search term that led him to a career as a copywriter •  how he made more than $98,000 in a weekend… to prove he could write •  how he learned to come up with lots of good ideas •  the importance of the mechanism and how Darren uses it in his copy •  his “double down” approach to finding more copy assignments •  his “leap frog” approach to investing in the next thing •  how he got a client to pay for his first copy coach •  what his business looks like today and where his income comes from •  his writing process from research to delivery •  depression, darkness and overwhelm and having to ask for help •  why he attends events and masterminds when his business is already doing well •  his take aways from The Copywriter Club In Real Life •  the three things you must do to succeed as a copywriter •  how Darren structures his fees—a lesson he learned in the insurance industry •  what it’s like to look like Seth Rogan •  what’s next for Darren in his business this year This is another good one. To hear it, click the play button below, or scroll down for a full transcript. And consider subscribing on your favorite podcast app so you don't ever miss an episode. The people and stuff we mentioned on the show: Ask by Ryan Levesque Dan Ferrari Justin Goff Stefan Georgi Dean Jackson's Naked Truth Letter Copy Chief Live Kim Krause Schwalm Kaitlyn Parker Darren's website <a href="http://darrenhanser.com" rel="nofollow" target="_blank">darrenhanser.com</a> <a href="http://15minuteemails.com" rel="nofollow" target="_blank">15minuteemails.com</a> Kira’s website Rob’s website The Copywriter Club Facebook Group The Copywriter Underground Full Transcript: Kira Hug:   This episode is brought to you by The Copywriter Accelerator, the 12-week program for copywriters who want to learn the business skills they need to succeed. Learn more at <a href="http://thecopywriteraccelerator.com" rel="nofollow" target="_blank">thecopywriteraccelerator.com</a>. Rob Marsh:   What if you can hang out with seriously talented copywriters and other experts, ask them about their successes and failures, their work processes and their habits, then steal an idea to inspire your own work? That's what Kira and I do every week at The Copywriter Club Podcast. Kira Hug:   You're invited to join the club for Episode 185, as we chat with health supplement copywriter Darren Hanser about writing for wellness and info products, how he commands high fees for the work he does, what he's done to grow his business, and what it's like to be Seth Rogan's doppelganger. Welcome, Darren. Rob Marsh:   Hey, Darren. Darren Hanser:   Had to throw that in there, right? Kira Hug:   You gave that piece of information to me. Darren Hanser:   It's great to be here. Rob Marsh:   That's probably where we should start. Kira Hug:   Yeah, exactly. Darren, we met you in Las Vegas not too long ago. We were fast friends and then we saw you again a couple weeks later at TCC in real life before the world shut down. Today, I'm excited to just dig more into your story and what you've done to grow. Why don't we kick it off with how you became a copywriter? What's your story? Darren Hanser:   What's your story? It's funny, because that's the question I ask people and it gets them talking. But when people ask me that I stumble sometimes. Kira Hug:   It gets you talking, it's going to get you talking, yeah. Darren Hanser:   It's gets me talking. The earliest I remember I was always in a sales mentality, just in my own mind. Even as a young child, I was always trying to persuade my parents to do things and I would come up with these arguments, I would come up with these very logical and emotional appeals...

TCC Podcast #185: Building a Healthy Copy Career with Darren Hanser

Darren works with health supplement and information publishers to improve front end conversions and increase customer value through direct response driven funnels. Darren &amp; Tony discuss the fact that there is always a spot on the bench, and they also dive into what it means to "put on the mask". They get into the importance of having a process, and of believing in yourself as well....You can find Darren at https://darrenhanser.com. Connect With Tony at www.tonygrebmeier.com. Hosted on Acast. See acast.com/privacy for more information.

Darren works with health supplement and information publishers to improve front end conversions and increase customer value through direct response driven funnels. Darren &amp; Tony discuss the fact that there is always a spot on the bench, and they also dive into what it means to "put on the mask". They get into the importance of having a process, and of believing in yourself as well....You can find Darren at <a href="https://darrenhanser.com" rel="nofollow" target="_blank">https://darrenhanser.com</a>. Connect With Tony at <a href="http://www.tonygrebmeier.com/" rel="nofollow" target="_blank">www.tonygrebmeier.com</a>. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer nofollow" target="_blank">acast.com/privacy</a> for more information.