Jeffrey Koser's guest appearances

Jeffrey Koser

Onward Nation

Rob Walch

Christopher Lochhead

Dixie Decker

Jordan Goodman

Dorie Clark

Gene Hammett

Jon Levy

Joe Vitale

Mike McDerment

Nicole Walters

Roger Whitney

Greg Dickerson

Mitch Stephen

Stephen Christopher

Jon Vroman

OwlTail

Jeff Koser is the spirited founder and CEO of Selling to Zebras. Zebra is an AI-driven Sales Enablement Automation Platform that creates a guided sales experience that directs sellers and buyers through a sales engagement. Zebra identifies perfect prospects (Zebras), decision makers and generates buyer specific presentations that are presented right in the software. Leverage ZEBRA to run your sales engagements and close 90% of the business you pursue faster, more easily and more profitably! What you’ll learn about in this episode:  How Jeffrey’s 30+ year background in software and sales helped guide his career path to his current position as CEO of Zebrafi Why the cumbersome difficulty of using Excel caused Jeffrey’s company to decide to develop its own software Why Jeffrey’s 20-year-old “Selling to Zebras” B2B consultancy business transitioned to Zebrafi on January 1, 2019 How Jeffrey and his team recognized the opportunity to pivot their business into a new SaaS (software as a service) entity How Jeffrey’s company evolved, and how they developed their new business model to solve their clients’ problems Why some salespeople struggle to become a “trusted advisor” to their clients, and why Zebrafi is different How Zebrafi’s software determines a “zebra” through rating seven attributes on a scale of 0-4 How Zebrafi helps their customers clearly define their purpose, culture and what they need to do to find success What important lessons Jeffrey learned from his own mentors, and how they impacted his business philosophy Why perseverance was critical to Zebrafi’s success, despite some early failures developing their own software  Additional resources:  Email: jeff.koser@sellingtozebras.com Email: jeff@zebrafi.com LinkedIn: www.linkedin.com/in/jeff-koser-4a3911a0 

<p>Jeff Koser is the spirited founder and CEO of Selling to Zebras. Zebra is an AI-driven Sales Enablement Automation Platform that creates a guided sales experience that directs sellers and buyers through a sales engagement. Zebra identifies perfect prospects (Zebras), decision makers and generates buyer specific presentations that are presented right in the software. Leverage ZEBRA to run your sales engagements and close 90% of the business you pursue faster, more easily and more profitably!</p> What you’ll learn about in this episode: <ul> <li>How Jeffrey’s 30+ year background in software and sales helped guide his career path to his current position as CEO of Zebrafi</li> <li>Why the cumbersome difficulty of using Excel caused Jeffrey’s company to decide to develop its own software</li> <li>Why Jeffrey’s 20-year-old “Selling to Zebras” B2B consultancy business transitioned to Zebrafi on January 1, 2019</li> <li>How Jeffrey and his team recognized the opportunity to pivot their business into a new SaaS (software as a service) entity</li> <li>How Jeffrey’s company evolved, and how they developed their new business model to solve their clients’ problems</li> <li>Why some salespeople struggle to become a “trusted advisor” to their clients, and why Zebrafi is different</li> <li>How Zebrafi’s software determines a “zebra” through rating seven attributes on a scale of 0-4</li> <li>How Zebrafi helps their customers clearly define their purpose, culture and what they need to do to find success</li> <li>What important lessons Jeffrey learned from his own mentors, and how they impacted his business philosophy</li> <li>Why perseverance was critical to Zebrafi’s success, despite some early failures developing their own software</li> </ul> Additional resources: <ul> <li>Email: <a href="mailto:jeff.koser@sellingtozebras.com">jeff.koser@sellingtozebras.com</a></li> <li>Email: <a href="mailto:jeff@zebrafi.com">jeff@zebrafi.com</a></li> <li>LinkedIn: <a href="http://www.linkedin.com/in/jeff-koser-4a3911a0" rel="noopener nofollow" target="_blank">www.linkedin.com/in/jeff-koser-4a3911a0</a></li> </ul>

Episode 862: Chasing opportunity and finding zebras, with Jeffrey Koser