Vanessa Cho's guest appearances

Vanessa Cho

Design Details

Inside Intercom

O'Reilly Design Podcast - O'Reilly Media Podcast

Mike Davidson

Cat Noone

Zack Onisko

Erika Hall

Braden Kowitz

Joel Califa

Daniel Burka

Randy Hunt

Dan Mall

Bob Baxley

Jonathon Colman

Ryan Hoover

Paul Adams

Julie Zhuo

Bob Moesta

OwlTail

Kate Aronowitz

As your company scales, the tactics and strategy that got you from A to B aren't going to get you from B to C. GV Design Partners Kate Aronowitz and Vanessa Cho joined Intercom's Director of Brand Design Stewart Scott-Curran in the studio to discuss why design executives need to start thinking like business executives and how designers can make their contributions felt.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

<p>As your company scales, the tactics and strategy that got you from A to B aren't going to get you from B to C. GV Design Partners Kate Aronowitz and Vanessa Cho joined Intercom's Director of Brand Design Stewart Scott-Curran in the studio to discuss why design executives need to start thinking like business executives and how designers can make their contributions felt.</p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

GV’s Kate Aronowitz and Vanessa Cho on leading through design

Today we caught up with Vanessa Cho, a designer and manager leading the software team at GoPro. We dig into her background as a designer, the hard truths about being a great manager and more. Come chat with us in our new Slack team! Over 4,000 designers and developers have already joined our team, chatting about the latest tools and news in the design world. Each week we also host a community critique with a special guest host. To join our team visit our Slack invite page and we'll send you an invitation! If you have feedback or suggestions please don’t hesitate to reach out to us on Twitter at @designdetailsfm! Sponsors:  Dropbox UENO  Vanessa on the web:  Twitter Interview with O'Reilly Design  Show Notes:  GoPro Charlie Waite Charlie on Design Details

<p>Today we caught up with Vanessa Cho, a designer and manager leading the software team at GoPro. We dig into her background as a designer, the hard truths about being a great manager and more.</p> <p>Come chat with us in our new <a href="http://spec.fm/slack" rel="nofollow" target="_blank">Slack team</a>! Over 4,000 designers and developers have already joined our team, chatting about the latest tools and news in the design world. Each week we also host a community critique with a special guest host. To join our team visit our <a href="http://spec.fm/slack" rel="nofollow" target="_blank">Slack invite page</a> and we'll send you an invitation!</p> <p>If you have feedback or suggestions please don’t hesitate to reach out to us on Twitter at <a href="https://twitter.com/designdetailsfm" rel="nofollow" target="_blank">@designdetailsfm</a>!</p> <h5>Sponsors:</h5> <ul> <li><a href="https://dropbox.com" rel="nofollow" target="_blank">Dropbox</a></li> <li><a href="http://ueno.co" rel="nofollow" target="_blank">UENO</a></li> </ul> <h5>Vanessa on the web:</h5> <ul> <li><a href="https://twitter.com/vcho22?lang=en" rel="nofollow" target="_blank">Twitter</a></li> <li><a href="https://www.oreilly.com/ideas/vanessa-cho-on-gopros-design-approach-2" rel="nofollow" target="_blank">Interview with O'Reilly Design</a></li> </ul> <h5>Show Notes:</h5> <ul> <li><a href="https://gopro.com/" rel="nofollow" target="_blank">GoPro</a></li> <li><a href="https://twitter.com/charliecwaite" rel="nofollow" target="_blank">Charlie Waite</a></li> <li><a href="http://spec.fm/podcasts/design-details/21297" rel="nofollow" target="_blank">Charlie on Design Details</a></li></ul>

125: Back to the Drawing Board, Baby (feat. Vanessa Cho)

The O’Reilly Design Podcast: Designing for hardware and software, and recruiting and building design teams.In this week's Design Podcast episode, I sit down with Vanessa Cho, head of UX  and research for the software and services group at GoPro. Cho, along with her hardware colleague Wesley Yun, will be speaking at O'Reilly's inaugural Design Conference in January. We talk about designing for hardware and software, building design teams, and what she looks for in new recruits.Here are a few highlights from our conversation: I started at GoPro 18 months ago. I was one of the first designers, and in that time, we've grown to 18 designers — 18 designers in 18 months. We've spent a lot time recruiting and honing down on what is really important to us.   At GoPro, we're building a hybrid model that allows us to harness specialized skills while delivering speed and scale. What we have is embedded UX generalists for each of the product teams who can champion the customer experience and help define the product and the value of it. Simultaneously, we have a group of shared services, which is filled with specialists, researchers, visual designers, content strategists, and then also me as a manager, that work to help support the UX generalists that are embedded in the team. They're ensuring that the team not only is working well together but it's delivering consistent, on-brand quality work. This model … requires a lot of collaboration and communication between the individuals. … It also helps significantly that I have a very tenured, and mature, and collaborative team that always helps, not only on the software side, but also on the hardware side. We have excellent partnership there.  You know, hardware and software are very much like apples and oranges. Your job as a designer is to invent a peeler that works for both. Hardware and software are motivated for different outcomes. Specifically, I think hardware has to be solution driven. They only have one chance to make that one product perfect. They can't release the product and then quickly update it and be like, 'Sorry. That wasn't really good. Here, let's send another update to the app store.' Once it's out there, it really is out there. It's final. On the other hand, software is totally different in the sense where it's not about a final product at a specific point in time; it's much more about the process, about evolving the product itself. It's about hypothesizing, concepting, learning, iterating, and changing. I definitely think that a hardware designer does that, too. They must. They absolutely have to, but they still have to design for a finished product. A final, final product. The software designer, I feel, usually has the attitude that ... the product is never finished. You can always learn, and iterate, and go through betas, alphas and betas. It's like a public beta.  I think all you really need is to find great hardware peers or software peers, regardless of where you are, who share that understanding of design thinking about how you actually create solutions or concepts and test those particular things out. Once you have that shared thinking, you can make that ecosystem really sing.  Subscribe to the O'Reilly Design Podcast: Stitcher, TuneIn, iTunes, SoundCloud, RSS

<p><em>The O’Reilly Design Podcast: Designing for hardware and software, and recruiting and building design teams.</em></p><p>In this week's Design Podcast episode, I sit down with <a href="https://twitter.com/vcho22" rel="nofollow" target="_blank">Vanessa Cho</a>, head of UX  and research for the software and services group at GoPro. Cho, along with her hardware colleague <a href="https://twitter.com/nuysew?lang=en" rel="nofollow" target="_blank">Wesley Yun</a>, will be speaking at <a href="http://conferences.oreilly.com/design/ux-interaction-iot-us?intcmp=il-design-confreg-lp-dsca16_20151123_radar_vanessa_cho_design_podcast_post_conference_link" rel="nofollow" target="_blank">O'Reilly's inaugural Design Conference</a> in January. We talk about designing for hardware and software, building design teams, and what she looks for in new recruits.<br></p><p>Here are a few highlights from our conversation:<br></p> <blockquote>I started at GoPro 18 months ago. I was one of the first designers, and in that time, we've grown to 18 designers — 18 designers in 18 months. We've spent a lot time recruiting and honing down on what is really important to us.  <br></blockquote> <blockquote>At GoPro, we're building a hybrid model that allows us to harness specialized skills while delivering speed and scale. What we have is embedded UX generalists for each of the product teams who can champion the customer experience and help define the product and the value of it. Simultaneously, we have a group of shared services, which is filled with specialists, researchers, visual designers, content strategists, and then also me as a manager, that work to help support the UX generalists that are embedded in the team. They're ensuring that the team not only is working well together but it's delivering consistent, on-brand quality work. This model … requires a lot of collaboration and communication between the individuals. … It also helps significantly that I have a very tenured, and mature, and collaborative team that always helps, not only on the software side, but also on the hardware side. We have excellent partnership there. <br></blockquote> <blockquote>You know, hardware and software are very much like apples and oranges. Your job as a designer is to invent a peeler that works for both.<br></blockquote> <blockquote>Hardware and software are motivated for different outcomes. Specifically, I think hardware has to be solution driven. They only have one chance to make that one product perfect. They can't release the product and then quickly update it and be like, 'Sorry. That wasn't really good. Here, let's send another update to the app store.' Once it's out there, it really is out there. It's final. On the other hand, software is totally different in the sense where it's not about a final product at a specific point in time; it's much more about the process, about evolving the product itself. It's about hypothesizing, concepting, learning, iterating, and changing. I definitely think that a hardware designer does that, too. They must. They absolutely have to, but they still have to design for a finished product. A final, final product. The software designer, I feel, usually has the attitude that ... the product is never finished. You can always learn, and iterate, and go through betas, alphas and betas. It's like a public beta. <br></blockquote> <blockquote>I think all you really need is to find great hardware peers or software peers, regardless of where you are, who share that understanding of design thinking about how you actually create solutions or concepts and test those particular things out. Once you have that shared thinking, you can make that ecosystem really sing. <br></blockquote> <p><strong>Subscribe to the O'Reilly Design Podcast:</strong> <a href="http://www.stitcher.com/podcast/oreilly-media-2/oreilly-design-podcast" rel="nofollow" target="_blank">Stitcher</a>, <a href="http://tunein.com/radio/OReilly-Design-Podcast-p771040/" rel="nofollow" target="_blank">TuneIn</a>, <a href="https://itunes.apple.com/us/podcast/oreilly-design-podcast/id1022433707" rel="nofollow" target="_blank">iTunes</a>, <a href="https://soundcloud.com/oreilly-radar/sets/oreilly-design-podcast" rel="nofollow" target="_blank">SoundCloud</a>, <a href="http://feeds.podtrac.com/mval_omN-dea" rel="nofollow" target="_blank">RSS</a></p>

Vanessa Cho on GoPro’s design approach