Adam Malofsky's guest appearances

Adam Malofsky

Idea to Value - Creativity and Innovation with Nick Skillicorn

Innovation Best Practices

Make It Right

Specified: Building Materials & Construction Growth Podcast

Teach the Geek Podcast - public speaking for technical professionals

Dorie Clark

Peter Drucker

Roger Firestien

David Burkus

Adam Grant

Guy Kawasaki

Jeff Goins

Duncan Wardle

Robert Wright

Jeff Bezos

Tom Schwab

Kanika Tolver

Grace Lee

Paul Jarvis

Denise Jacobs

OwlTail

Adam Malofsky is a speaker and the Managing Director of Elemence LLC, which consults with a variety of industries.  We spoke about his job as a Managing Director, his previous stops and how they prepared him for his current gig, and public speaking, of course.  TEACH THE GEEK teachthegeek.com youtube.teachthegeek.com @teachthegeek (FB, Twitter) @_teachthegeek_ (IG)

Adam Malofsky is a speaker and the Managing Director of Elemence LLC, which consults with a variety of industries.  We spoke about his job as a Managing Director, his previous stops and how they prepared him for his current gig, and public speaking, of course. TEACH THE GEEK <a href="http://teachthegeek.com" rel="nofollow" target="_blank">teachthegeek.com</a> <a href="http://youtube.teachthegeek.com" rel="nofollow" target="_blank">youtube.teachthegeek.com</a> @teachthegeek (FB, Twitter) @_teachthegeek_ (IG)

EP. 65 - Adam Malofsky

In today's episode of the Idea to Value Podcast, we speak with Adam Malofsky, the MD of Elemence. Read the full article: https://wp.me/p6pllj-1r6  We speak about the need to understand your customers' customer, and the theory of Adaptive Innovation. Topics covered in today's episode:  00:01:00 - How Adam's father's innovation journey helped Loctite succeed 00:03:00 - The best way to innovate is by finding the needs of your customers' customer 00:05:30 - Why large companies often don't look at discoveries and new breakthrough innovations which are still in research 00:07:00 - Adaptive innovation - What must be true...? 00:11:30 - Look for global needs first 00:13:30 - Most companies won't invest in new technology without the guarantee of a gargantuan return, which they assume will not happen 00:16:30 - How to involve the people in your company who are closest to the customer in the innovation process 00:18:00 - Lack of innovation is usually due to a lack of time 00:19:30 - You don't want to hire someone who has 30 years of experience in your industry 00:20:30 - Go and speak to the users  Links mentioned in this episode:  Adam's Linkedin profile: https://www.linkedin.com/in/adammalofsky/ Elemence Consulting: https://elemence.net/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&amp;refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&amp;isi=691797987&amp;ius=googleplaymusic&amp;apn=com.google.android.music&amp;link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X   * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X   * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673   * Sharing &amp; List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue   * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/   * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ   * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735   * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293   * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Adam Malofsky, the MD of Elemence. Read the full article: <a href="https://wp.me/p6pllj-1r6" rel="nofollow" target="_blank">https://wp.me/p6pllj-1r6</a> We speak about the need to understand your customers' customer, and the theory of Adaptive Innovation. Topics covered in today's episode: <ul> <li>00:01:00 - How Adam's father's innovation journey helped Loctite succeed</li> <li>00:03:00 - The best way to innovate is by finding the needs of your customers' customer</li> <li>00:05:30 - Why large companies often don't look at discoveries and new breakthrough innovations which are still in research</li> <li>00:07:00 - Adaptive innovation - What must be true...?</li> <li>00:11:30 - Look for global needs first</li> <li>00:13:30 - Most companies won't invest in new technology without the guarantee of a gargantuan return, which they assume will not happen</li> <li>00:16:30 - How to involve the people in your company who are closest to the customer in the innovation process</li> <li>00:18:00 - Lack of innovation is usually due to a lack of time</li> <li>00:19:30 - You don't want to hire someone who has 30 years of experience in your industry</li> <li>00:20:30 - Go and speak to the users</li> </ul> Links mentioned in this episode: <ul> <li>Adam's Linkedin profile: <a href="https://www.linkedin.com/in/adammalofsky/" rel="nofollow" target="_blank">https://www.linkedin.com/in/adammalofsky/</a></li> <li>Elemence Consulting: <a href="https://elemence.net/" rel="nofollow" target="_blank">https://elemence.net/</a></li> </ul> Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at <a href="https://www.ideatovalue.com/all-access-pass-insider-secrets/" rel="nofollow" target="_blank">https://www.ideatovalue.com/all-access-pass-insider-secrets/</a> * Subscribe on iTunes to the Idea to Value Podcast: <a href="https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2" rel="nofollow" target="_blank">https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2</a> * Subscribe on Stitcher to the Idea to Value Podcast: <a href="http://www.stitcher.com/s?fid=129437&amp;refid=stpr" rel="nofollow" target="_blank">http://www.stitcher.com/s?fid=129437&amp;refid=stpr</a> * Subscribe on Google Play to the Idea to Value Podcast: <a href="https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&amp;isi=691797987&amp;ius=googleplaymusic&amp;apn=com.google.android.music&amp;link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16" rel="nofollow" target="_blank">https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&amp;isi=691797987&amp;ius=googleplaymusic&amp;apn=com.google.android.music&amp;link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16</a> Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) <a href="http://www.activecampaign.com/?_r=M17NLG2X" rel="nofollow" target="_blank">http://www.activecampaign.com/?_r=M17NLG2X</a>  * Best value web hosting: BlueHost WordPress <a href="http://www.activecampaign.com/?_r=M17NLG2X" rel="nofollow" target="_blank">http://www.activecampaign.com/?_r=M17NLG2X</a>  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) <a href="http://leadpages.pxf.io/c/1385771/390538/5673" rel="nofollow" target="_blank">http://leadpages.pxf.io/c/1385771/390538/5673</a>  * Sharing &amp; List building: Sumo (Free) <a href="https://sumo.com/?src=partner_ideatovalue" rel="nofollow" target="_blank">https://sumo.com/?src=partner_ideatovalue</a>  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart <a href="https://improvides--checkout.thrivecart.com/thrivecart-standard-account/" rel="nofollow" target="_blank">https://improvides--checkout.thrivecart.com/thrivecart-standard-account/</a>  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) <a href="https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ" rel="nofollow" target="_blank">https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ</a>  * Membership for protecting content: Membermouse (Free Trial) <a href="http://affiliates.membermouse.com/idevaffiliate.php?id=735" rel="nofollow" target="_blank">http://affiliates.membermouse.com/idevaffiliate.php?id=735</a>  * eLearning System for students: WP Courseware <a href="https://flyplugins.com/?fly=293" rel="nofollow" target="_blank">https://flyplugins.com/?fly=293</a>  * Video Editing: Techsmith Camtasia <a href="http://techsmith.z6rjha.net/vvGPv" rel="nofollow" target="_blank">http://techsmith.z6rjha.net/vvGPv</a> I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright <a href="https://www.ideatovalue.com/" rel="nofollow" target="_blank">https://www.ideatovalue.com</a>

Podcast S3E48: Adam Malofsky - Innovating with your customers’ customer

P108 Adam Malofsky Adaptive Innovation MUST LISTEN