Jason Pickar's guest appearances

Jason Pickar

The Copywriter Club Podcast

The Comedy On Vinyl Podcast

Rob Paulsen

Lily Tomlin

James Wedmore

Phil Rosenthal

Griffin Newman

Brian Regan

Paul F. Tompkins

David Sedaris

Martin Lawrence

Seth Godin

Nate Bargatze

Kristian Bruun

Scott Aukerman

Danielle Koenig

Bob Hoffman

OwlTail

Jason Pickar makes his second appearance on the 282nd episode of The Copywriter Club Podcast. Jason talks how the last few years have changed and his route to becoming a VP Creative Director. If you’re wondering what it would be like to work in an agency or need advice from a pro, be sure to check out the episode.Here’s what we cover: 	The changes in the agency space for both copywriters and creative directors. 	What’s involved in being the creative director for an agency. 	Teams that make-up an agency and the pace of working for one. 	The process of getting copy written, edited, cleared, and ready to go live. 	How to write for fans of a brand. 	The difference between various generations’ style of writing and crafting copy based on different perspectives. 	How quick service restaurants are pushing the app experience through a loyalty program and celeb advertisement. 	The psychology that brings people back into the app. 	The key to balancing brand voice and direct response language. 	How to create a narrative of friendship in your writing style. 	Jason’s biggest wins with Mcdonald’s rewards and the use of the app. 	The best way to get the attention of a creative director and HR in an agency. 	What makes a copywriter stand out on the team? 	The benefits of working for and with an agency. 	The future of copywriting – where is it headed?Hit the play button or read the transcript below.The people and stuff we mentioned on the show:The Copywriter Club In Real Life EventKira’s websiteRob’s websiteThe Copywriter Club Facebook GroupThe Copywriter UndergroundJason's LinkedInEpisode 115Episode 198Episode 34Connect with Jenn Full Transcript:

Jason Pickar makes his second appearance on the 282nd episode of The Copywriter Club Podcast. Jason talks how the last few years have changed and his route to becoming a VP Creative Director. If you’re wondering what it would be like to work in an agency or need advice from a pro, be sure to check out the episode. Here’s what we cover: 	The changes in the agency space for both copywriters and creative directors. 	What’s involved in being the creative director for an agency. 	Teams that make-up an agency and the pace of working for one. 	The process of getting copy written, edited, cleared, and ready to go live. 	How to write for fans of a brand. 	The difference between various generations’ style of writing and crafting copy based on different perspectives. 	How quick service restaurants are pushing the app experience through a loyalty program and celeb advertisement. 	The psychology that brings people back into the app. 	The key to balancing brand voice and direct response language. 	How to create a narrative of friendship in your writing style. 	Jason’s biggest wins with Mcdonald’s rewards and the use of the app. 	The best way to get the attention of a creative director and HR in an agency. 	What makes a copywriter stand out on the team? 	The benefits of working for and with an agency. 	The future of copywriting – where is it headed? Hit the play button or read the transcript below. The people and stuff we mentioned on the show: The Copywriter Club In Real Life Event Kira’s website Rob’s website The Copywriter Club Facebook Group The Copywriter Underground Jason's LinkedIn Episode 115 Episode 198 Episode 34 Connect with Jenn   Full Transcript:

TCC Podcast #282: Agency Life, Billion Dollar Clients, and The Future of Copywriting with Jason Pickar

LA copywriter, actor, rapper, and comedian, Jason Pickar, is in the club for the 34th episode of the podcast. This episode of The Copywriter Club Podcast comes with a warning label (for mentions of a controlled substances that are still illegal in most states). Jason's an energetic writer with a portfolio full of engaging (and award-winning) work for his clients. In addition to his career path, Rob and Kira asked him about:• How to get on the stage at The Price is Right (and meet Drew Carey)• How Jason landed his first job (then another and another) in the ad agency world• His creative process—an idea he stole from improv• His “machine gun approach” to making sure his ideas get picked by the client• Writing 100 headlines in an hour• Why companies do “branding”• How he stays creative, and• How comedy and improv strengthen his copywritingJason’s agency experience is different from most of the copywriters we've interviewed for the show. So load up your iPod (or other listening device) and pull out your notebook. This one's a good one. You can also click the play button below, or scroll down for a full transcript.The people and stuff we mentioned on the show:Sponsor: AirStoryThe Price is RightJason on the Price is RightDeutchDrew CareyMcCann EricksonMRMTribalDDBShaveEverywhere.comBodyGroom MonologuesBreak Media (now Defy Media)Weber ShandwickBrandCenterThe Creative CircusMiami Ad SchoolBookshop LAAdHouseAgencySpyGilmore GirlsJason’s TwitterJason’s InstagramJason’s FacebookFreewordsfree.comKira’s websiteRob’s websiteThe Copywriter Club Facebook GroupIntro: Content (for now)Outro: GravityFull Transcript:The Copywriter Club Podcast is sponsored by Airstory, the writing platform for professional writers who want to get more done in half the time. Learn more at Airstory.co/club.Kira: What if you could hang out with seriously talented copywriters and other experts, ask them about their successes and failures, their work processes, and their habits, then steal an idea or two to inspire your own work. That’s what Rob and I do every week at the Copywriter Club podcast.Rob: You’re invited to join the club for Episode 34, as a chat with copywriter Jason Pickar about writing for television, working on brands like Dr. Pepper with Madison Avenue ad agencies, how acting and comedy inform his writing, and how to get on the game show The Price Is Right.Kira: Hey Rob, hey Jason, how’s it going?Rob: Hey guys.Jason: Hey. It’s going great. Good intro. I’m down with that intro.Rob: Yeah, let’s get to it.Jason: Yeah.Kira: Okay. All right. So I think, Jason, a great place to start is with The Price Is Right. First of all, everyone needs to watch the video of you on that show. I just watched it before jumping on here. It’s ridiculous, and Jason’s ridiculous, and it’s hilarious. How did you get on the show, and what was the catalyst for even jumping into that arena?Jason: You know what? That is a very appropriate question, because I appeared on The Price Is Right on the same day that I picked up my severance check from an old agency I worked at, Deutsch. The catalyst was, quite literally, that whole thing had kind of fallen apart. The creative directors, I’d gone through four of them. Finally, we landed on one. My art director had left. It wasn’t the right fit, so we parted ways after two and a half, three years or so. Then I was at home, just watching TV. I was like, “Oh, man, I’ve always loved The Price Is Right. I’m living in Los Angeles, there’s no reason I can’t go on The Price Is Right.”So I went online, I got a ticket. You go to the studio at, like, 5:00 a.m. Hours and hours and hours before you’re even supposed to be there. I was, like, the second one in line. The key is to just have extremely high energy, be extremely friendly. In the line, they put a couple ringers in there. They’re like,

LA copywriter, actor, rapper, and comedian, Jason Pickar, is in the club for the 34th episode of the podcast. This episode of The Copywriter Club Podcast comes with a warning label (for mentions of a controlled substances that are still illegal in most states). Jason's an energetic writer with a portfolio full of engaging (and award-winning) work for his clients. In addition to his career path, Rob and Kira asked him about: • How to get on the stage at The Price is Right (and meet Drew Carey) • How Jason landed his first job (then another and another) in the ad agency world • His creative process—an idea he stole from improv • His “machine gun approach” to making sure his ideas get picked by the client • Writing 100 headlines in an hour • Why companies do “branding” • How he stays creative, and • How comedy and improv strengthen his copywriting Jason’s agency experience is different from most of the copywriters we've interviewed for the show. So load up your iPod (or other listening device) and pull out your notebook. This one's a good one. You can also click the play button below, or scroll down for a full transcript. The people and stuff we mentioned on the show: Sponsor: AirStory The Price is Right Jason on the Price is Right Deutch Drew Carey McCann Erickson MRM TribalDDB <a href="http://ShaveEverywhere.com" rel="nofollow" target="_blank">ShaveEverywhere.com</a> BodyGroom Monologues Break Media (now Defy Media) Weber Shandwick BrandCenter The Creative Circus Miami Ad School Bookshop LA AdHouse AgencySpy Gilmore Girls Jason’s Twitter Jason’s Instagram Jason’s Facebook <a href="http://Freewordsfree.com" rel="nofollow" target="_blank">Freewordsfree.com</a> Kira’s website Rob’s website The Copywriter Club Facebook Group Intro: Content (for now) Outro: Gravity Full Transcript: The Copywriter Club Podcast is sponsored by Airstory, the writing platform for professional writers who want to get more done in half the time. Learn more at <a href="http://Airstory.co/club" rel="nofollow" target="_blank">Airstory.co/club</a>. Kira: What if you could hang out with seriously talented copywriters and other experts, ask them about their successes and failures, their work processes, and their habits, then steal an idea or two to inspire your own work. That’s what Rob and I do every week at the Copywriter Club podcast. Rob: You’re invited to join the club for Episode 34, as a chat with copywriter Jason Pickar about writing for television, working on brands like Dr. Pepper with Madison Avenue ad agencies, how acting and comedy inform his writing, and how to get on the game show The Price Is Right. Kira: Hey Rob, hey Jason, how’s it going? Rob: Hey guys. Jason: Hey. It’s going great. Good intro. I’m down with that intro. Rob: Yeah, let’s get to it. Jason: Yeah. Kira: Okay. All right. So I think, Jason, a great place to start is with The Price Is Right. First of all, everyone needs to watch the video of you on that show. I just watched it before jumping on here. It’s ridiculous, and Jason’s ridiculous, and it’s hilarious. How did you get on the show, and what was the catalyst for even jumping into that arena? Jason: You know what? That is a very appropriate question, because I appeared on The Price Is Right on the same day that I picked up my severance check from an old agency I worked at, Deutsch. The catalyst was, quite literally, that whole thing had kind of fallen apart. The creative directors, I’d gone through four of them. Finally, we landed on one. My art director had left. It wasn’t the right fit, so we parted ways after two and a half, three years or so. Then I was at home, just watching TV. I was like, “Oh, man, I’ve always loved The Price Is Right. I’m living in Los Angeles, there’s no reason I can’t go on The Price Is Right.” So I went online, I got a ticket. You go to the studio at, like, 5:00 a.m. Hours and hours and hours before you’re even supposed to be there. I was, like, the second one in line. The key is to just have extremely high energy, be extremely friendly. In the line, they put a couple ringers in there. They’re like,

TCC Podcast 34: The “Machine Gun” Approach with Jason Pickar

This week we discover a new friend of the podcast in the awesome Jason Pickar.  He raps and he comedies.  It’s a great deal of fun, and he makes our 2nd time with this album just as much fun as the first. Host: Jason Klamm Producer: Mike Worden This Week’s Guest: Jason Pickar  Grabbin’ Rain Jason’s YouTube Channel Buy E=MO2 Comedy on Vinyl is recorded at Fort Awesome Studios in beautiful downtown Burbank. The samples played in these non-commercial (see: free) podcasts are used without permission under the provisions of fair use for the sake of commentary, and are intended to sell more albums, not to endorse Vinyl Piracy.  Please subscribe to us on iTunes, follow us on Twitter and like us at the Facebooks.

This week we discover a new friend of the podcast in the awesome Jason Pickar.  He raps and he comedies.  It’s a great deal of fun, and he makes our 2nd time with this album just as much fun as the first. Host: <a href="http://jason.stolendress.com/" rel="nofollow" target="_blank">Jason Klamm </a>Producer: <a href="https://twitter.com/#!/MAWorden" rel="nofollow" target="_blank">Mike Worden </a>This Week’s Guest: <a href="https://twitter.com/jasonpickar" rel="nofollow" target="_blank">Jason Pickar</a> <a href="http://grabbinrain.com" rel="nofollow" target="_blank">Grabbin’ Rain</a> <a href="https://www.youtube.com/user/jpickar" rel="nofollow" target="_blank">Jason’s YouTube Channel</a> <a href="http://www.amazon.com/E-MO2-Emo-Philips/dp/B002LMJPFG" rel="nofollow" target="_blank">Buy E=MO2</a> Comedy on Vinyl is recorded at Fort Awesome Studios in beautiful downtown Burbank. The samples played in these non-commercial (see: free) podcasts are used without permission under the provisions of fair use for the sake of commentary, and are intended to sell more albums, not to endorse Vinyl Piracy.  Please <a href="https://itunes.apple.com/us/podcast/comedy-on-vinyl/id444900056" rel="nofollow" target="_blank">subscribe to us on iTunes</a>, follow us on <a href="http://twitter.com/#%21/comedyonvinyl" rel="nofollow" target="_blank">Twitter</a> and like us at the <a href="http://www.facebook.com/pages/Comedy-on-Vinyl/181441438557765" rel="nofollow" target="_blank">Facebooks</a>.