Elan Zusman's guest appearances

Elan Zusman

IMPACT

Scott Nelson

Sachin Patel

Debi Silber

Cassie Bjork

Yuri Elkaim

Trevor Cates

Lynn Marie Morski

Alan Christianson

Chris Smith

Abigail Hopkins

Anna Cabeca

Mary Shores

Adi Jaffe

James Barry

Reed Davis

OwlTail

When we hit roadblocks with the entrepreneurs that we work with, generally it comes down to moving into a state of unknown. And for so many of us, that “unknown” is the technology side of our business. We know our subject matter well, but when it comes down to the deliverability of our information and our products through technology, we tend to hit a roadblock.   Luckily, my guest today is someone who has been answering these exact questions within my business for the last four years! Elan Zusman is the founder of ZigiMedia, a full-service digital marketing agency specializing in online marketing automation and ROI-focused digital marketing services. He handles the backend (the technology side) of all of our businesses.   In this conversation, I am super excited for Elan to be breaking down everything you need to know to confidently engage with the technology of your business! He goes over what you need to know before you hire someone, his top 10 favorite apps for running an online business, insights on the current state of the industry, and what we should all be looking out for in the coming months and years.   This is a jam-packed episode and I just know that you will love Elan just as much as I do!   Key Takeaways: [1:10] About today’s episode with Elan Zusman! [2:44] Welcoming Elan Zusman to the podcast. [3:32] How Elan and I first became acquainted. [5:43] Elan’s background, how he got to where he is today within the online tech space, and how and why he has mainly come to work with health practitioners. [7:31] Elan’s take on where we currently are in the online information space for the health and wellness industry in particular. [9:18] What Elan wishes people knew before they picked up the phone to call him; Where people should start in terms of triaging the technology/online needs for their business. [12:39] The importance of asking: “Here is the outcome that I want to have with my business. What role can technology or your expertise play in adding to the efficiency of me getting there? Or, how can it accentuate my income as a result?” before you work with someone on the technology side of your business. [14:23] The current online economy, the opportunities that are available in the space, and the key trends that are emerging with online businesses. [16:50] Paid traffic on social media platforms 101. [19:15] Which online arena Elan recommends you invest in first for your business. [20:22] Does a great landing page trump a good website? [20:58] The benefits and drawbacks to creating a website yourself using an online template. [24:08] How to automate funneling your leads. [26:54] Our top 10 favorite apps for running a successful, efficient online business. [42:42] Elan gives an overview of what a client can expect when working with ZigiMedia. [44:50] Elan’s key performance indicators! [48:13] Where to follow-up with Elan online and learn more about ZigiMedia. [49:43] About this year’s Impact LIVEs Event.   Mentioned in This Episode: ZigiMedia Salesforce Ontraport Clickfunnels Zapier Canva Slack Google Drive  Google Workspace Asana Trello  Teamwork SmarterQueue Hootsuite Buffer  Later Wave Hubdoc  Quickbooks FreshBooks TechSmith Capture Loom  How to Win Friends and Influence People, by Dale Carnegie  Monthly Tech Talks with Elan Zusman and Heather Allen | Clinician Business Labs  Impact LIVEs Event 2021 Health Hives   More About Elan Zusman As the Founder of ZigiMedia, Elan helps businesses of all sizes strategize, build, market, and grow their online presence using the latest in online marketing technologies. With over 15 years of experience in online marketing and business development, Elan strives to provide his clients with smart effective online marketing solutions.   Elan brings a combination of online tech knowledge and business-building strategies to help you grow your online practice.   Connect with my Guest: Website: ZigiMedia.comSocial Media: Facebook @ZigiMedia &amp; Instagram @ZigiMedia   If you enjoyed our conversation and would like to hear more: Please subscribe to The Entrepology Podcast on Stitcher or  iTunes. We would also appreciate a review!   Come Join Your Community on The Entrepology Collective Facebook Page! They say that you’re the product of the five people with whom you spend the most time. Imagine you could spend time with hundreds of fellow entrepreneurs and go-getters looking to up-level their business, body, and mindset! Come hang out with us on Facebook and let us collectively inspire and support you towards your vision of contribution, your commitment towards better health, and your journey of mindset mastery. We’re in this together! Come join us today!   BADASS FUEL — Fuel for Badass Women Scientifically Supported Ingredients | Support, Not Replacement | Non-GMO Two years ago, someone asked me what supplements I take to maintain my health, energy, and edge — and they were surprised that I only took four things consistently. For myself and my patients, there are four basics that support — at a foundational level — nearly every system in our bodies. In my quest for the highest quality ingredients and the easiest system for consistently incorporating supplementation into my routine, I formulated and manufactured my own line of foundational supplements. Trusted for myself and my patients, and under the guidance of your own healthcare provider, I’m excited to invite you to check out our foundational product line: Badass Basics. Learn more or order the products yourself by visiting BadassFuel.com!   CALL TO ACTION The aim of this conversation with Elan today was to demystify the technology side of your business. Understanding how some of these key elements come into play and fit together is fundamental to being able to confidently engage with the right person when you’re ready to elevate your business through the online space.   This week, we’re asking you: What are you doing to take your business online? What did you learn in this episode that you will be implementing in the future? Let us know over on my Instagram @DrMeghanWalker, or, our free Facebook group, The Entrepology Collective!

When we hit roadblocks with the entrepreneurs that we work with, generally it comes down to moving into a state of unknown. And for so many of us, that “unknown” is the technology side of our business. We know our subject matter well, but when it comes down to the deliverability of our information and our products through technology, we tend to hit a roadblock. Luckily, my guest today is someone who has been answering these exact questions within my business for the last four years! Elan Zusman is the founder of ZigiMedia, a full-service digital marketing agency specializing in online marketing automation and ROI-focused digital marketing services. He handles the backend (the technology side) of all of our businesses. In this conversation, I am super excited for Elan to be breaking down everything you need to know to confidently engage with the technology of your business! He goes over what you need to know before you hire someone, his top 10 favorite apps for running an online business, insights on the current state of the industry, and what we should all be looking out for in the coming months and years. This is a jam-packed episode and I just know that you will love Elan just as much as I do! Key Takeaways: [1:10] About today’s episode with Elan Zusman! [2:44] Welcoming Elan Zusman to the podcast. [3:32] How Elan and I first became acquainted. [5:43] Elan’s background, how he got to where he is today within the online tech space, and how and why he has mainly come to work with health practitioners. [7:31] Elan’s take on where we currently are in the online information space for the health and wellness industry in particular. [9:18] What Elan wishes people knew before they picked up the phone to call him; Where people should start in terms of triaging the technology/online needs for their business. [12:39] The importance of asking: “Here is the outcome that I want to have with my business. What role can technology or your expertise play in adding to the efficiency of me getting there? Or, how can it accentuate my income as a result?” before you work with someone on the technology side of your business. [14:23] The current online economy, the opportunities that are available in the space, and the key trends that are emerging with online businesses. [16:50] Paid traffic on social media platforms 101. [19:15] Which online arena Elan recommends you invest in first for your business. [20:22] Does a great landing page trump a good website? [20:58] The benefits and drawbacks to creating a website yourself using an online template. [24:08] How to automate funneling your leads. [26:54] Our top 10 favorite apps for running a successful, efficient online business. [42:42] Elan gives an overview of what a client can expect when working with ZigiMedia. [44:50] Elan’s key performance indicators! [48:13] Where to follow-up with Elan online and learn more about ZigiMedia. [49:43] About this year’s Impact LIVEs Event. Mentioned in This Episode: <a href="https://zigimedia.com" rel="nofollow" target="_blank">ZigiMedia</a> <a href="https://www.salesforce.com/ca/" rel="nofollow" target="_blank">Salesforce</a> <a href="https://ontraport.com/" rel="nofollow" target="_blank">Ontraport</a> <a href="https://www.clickfunnels.com" rel="nofollow" target="_blank">Clickfunnels</a> <a href="https://zapier.com/" rel="nofollow" target="_blank">Zapier</a> <a href="https://www.canva.com" rel="nofollow" target="_blank">Canva</a> <a href="https://slack.com/intl/en-ca/" rel="nofollow" target="_blank">Slack</a> <a href="https://drive.google.com/" rel="nofollow" target="_blank">Google Drive</a> <a href="https://workspace.google.com/?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=na-CA-all-en-dr-bkws-all-all-trial-%7Bmatchtype%7D-dr-1009892&amp;utm_content=text-ad-none-any-DEV_%7Bdevice%7D-CRE_%7Bcreative%7D-ADGP_Desk+%7C+BKWS+-+EXA+%7C+Txt+~+Google+Workspace+~+Core_Google+Workspace+Core-KWID_43700060649421344-%7Btargetid%7D&amp;utm_term=KW_%7Bkeyword%7D-ST_google+for+work&amp;gclid=Cj0KCQjwu7OIBhCsARIsALxCUaNkidGB0mtGa3CH70JYI-ScSPUSJOL2v0EpTz_xpCzXVXsXdSgfNkIaAvn7EALw_wcB&amp;gclsrc=aw.ds" rel="nofollow" target="_blank"> Google Workspace</a> <a href="https://app.asana.com/" rel="nofollow" target="_blank">Asana</a> <a href="https://trello.com/en" rel="nofollow" target="_blank">Trello</a> <a href="https://www.teamwork.com/try-now/project-management-software-b/?ref=a_Teamwork%20-%20Brand%20-%20N.America&amp;adgroup=Brand%20-%20N.America%20-%20Exact%20Match&amp;keyword=teamwork&amp;matchtype=e&amp;source_category=PPC&amp;source_detail=Adwords&amp;adcampaign=Teamwork%20-%20Brand%20-%20N.America&amp;utm_device=c&amp;gclid=Cj0KCQjwu7OIBhCsARIsALxCUaMEwtXVMxZF07C5_tGa8o2ABwO7IU5rxlBk2RXbUlg7bPmQVNnLvW4aAtTXEALw_wcB" rel="nofollow" target="_blank"> Teamwork</a> <a href="https://smarterqueue.com/" rel="nofollow" target="_blank">SmarterQueue</a> <a href="https://www.hootsuite.com/" rel="nofollow" target="_blank">Hootsuite</a> <a href="https://buffer.com/" rel="nofollow" target="_blank">Buffer</a> <a href="https://later.com/?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=Brand-Later-Exact&amp;gclid=Cj0KCQjwu7OIBhCsARIsALxCUaMEvPzFYcusAszZpeH_U-f2UNeJavXXyWemUjG1ht6_QeczBeVDPxYaAjVBEALw_wcB" rel="nofollow" target="_blank"> Later</a> <a href="https://www.waveapps.com/" rel="nofollow" target="_blank">Wave</a> <a href="https://www.hubdoc.com/" rel="nofollow" target="_blank">Hubdoc</a> <a href="https://quickbooks.intuit.com/ca/?cid=ppc_G_e_CA_.QBO_CA_B_Quickbooks_Pure_Exact_T1_G_S_FY19._quickbooks_txt&amp;gclid=Cj0KCQjwu7OIBhCsARIsALxCUaN9a7nRxRXHDQWlofCA9u4oT2sUUQ4EeixwpykvQLRisqghpuqzLwUaAsWlEALw_wcB&amp;gclsrc=aw.ds" rel="nofollow" target="_blank"> Quickbooks</a> <a href="https://www.freshbooks.com/en-ca/" rel="nofollow" target="_blank">FreshBooks</a> <a href="https://www.techsmith.com/jing-tool.html" rel="nofollow" target="_blank">TechSmith Capture</a> <a href="https://www.loom.com/" rel="nofollow" target="_blank">Loom</a> <a href="https://www.amazon.ca/How-Win-Friends-Influence-People/dp/0671027034/ref=sr_1_1?dchild=1&amp;keywords=How+to+Win+Friends+and+Influence+People&amp;qid=1628236484&amp;sr=8-1" rel="nofollow" target="_blank"> How to Win Friends and Influence People, by Dale Carnegie</a> <a href="https://www.clinicianbusinesslabs.com/monthly-tech-talks/" rel="nofollow" target="_blank"> Monthly Tech Talks with Elan Zusman and Heather Allen | Clinician Business Labs</a> <a href="https://go.clinicianbusinesslabs.com/impact-lives-event-2" rel="nofollow" target="_blank"> Impact LIVEs Event 2021</a> <a href="https://healthhives.com/" rel="nofollow" target="_blank">Health Hives</a> More About Elan Zusman As the Founder of ZigiMedia, Elan helps businesses of all sizes strategize, build, market, and grow their online presence using the latest in online marketing technologies. With over 15 years of experience in online marketing and business development, Elan strives to provide his clients with smart effective online marketing solutions. Elan brings a combination of online tech knowledge and business-building strategies to help you grow your online practice. Connect with my Guest: Website: <a href="https://zigimedia.com" rel="nofollow" target="_blank">ZigiMedia.com</a>Social Media: <a href="https://www.facebook.com/zigimedia/" rel="nofollow" target="_blank">Facebook @ZigiMedia</a> &amp; <a href="https://www.instagram.com/zigimedia/" rel="nofollow" target="_blank">Instagram @ZigiMedia</a> If you enjoyed our conversation and would like to hear more: Please subscribe to The Entrepology Podcast on <a href="http://www.stitcher.com/podcast/the-entrepology-podcast" rel="nofollow" target="_blank">Stitcher</a> or <a href="https://itunes.apple.com/ca/podcast/the-entrepology-podcast/id1212507113?mt=2" rel="nofollow" target="_blank"> iTunes</a>. We would also appreciate a review! Come Join Your Community on The Entrepology Collective Facebook Page! They say that you’re the product of the five people with whom you spend the most time. Imagine you could spend time with hundreds of fellow entrepreneurs and go-getters looking to up-level their business, body, and mindset! Come hang out with us on <a href="https://www.facebook.com/groups/entrepologycollective/" rel="nofollow" target="_blank">Facebook</a> and let us collectively inspire and support you towards your vision of contribution, your commitment towards better health, and your journey of mindset mastery. We’re in this together! <a href="https://www.facebook.com/groups/entrepologycollective/" rel="nofollow" target="_blank">Come join us today!</a> BADASS FUEL — Fuel for Badass Women Scientifically Supported Ingredients | Support, Not Replacement | Non-GMO Two years ago, someone asked me what supplements I take to maintain my health, energy, and edge — and they were surprised that I only took four things consistently. For myself and my patients, there are four basics that support — at a foundational level — nearly every system in our bodies. In my quest for the highest quality ingredients and the easiest system for consistently incorporating supplementation into my routine, I formulated and manufactured my own line of foundational supplements. Trusted for myself and my patients, and under the guidance of your own healthcare provider, I’m excited to invite you to check out our foundational product line: Badass Basics. Learn more or order the products yourself by visiting <a href="http://www.badassfuel.com" rel="nofollow" target="_blank">BadassFuel.com</a>! CALL TO ACTION The aim of this conversation with Elan today was to demystify the technology side of your business. Understanding how some of these key elements come into play and fit together is fundamental to being able to confidently engage with the right person when you’re ready to elevate your business through the online space. This week, we’re asking you: What are you doing to take your business online? What did you learn in this episode that you will be implementing in the future? Let us know over on my <a href="https://www.instagram.com/drmeghanwalker/?hl=en" rel="nofollow" target="_blank">Instagram @DrMeghanWalker</a>, or, our free Facebook group, <a href="https://www.facebook.com/groups/entrepologycollective/" rel="nofollow" target="_blank">The Entrepology Collective</a>!

234: Business: The Top 10 Apps YOU Need to Be Using to Run a Successful & Efficient Online Business with Elan Zusman